Good Molecules Face Wash Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Good Molecules Face Wash sales on Amazon US totaled 762,000 units in July 2026 (▼ 26.6% vs. the prior month), generating an estimated $10,060,360 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 57.7% of unit volume and 58.6% of revenue, while a typical listing is priced at $13.37. The keyword itself pulled 14,608 Amazon queries over the same period (▼ 3.1% MoM).

Zooming out to the 12-month window ending July 2026, the good molecules face wash Top 50 moved 9,478,700 units and $127,620,152 in cumulative sales — an average of 789,892 units and $10,635,013 per month. Monthly throughput topped out at 1,038,000 units in June 2026 and dipped to 503,000 in May 2026, leaving the latest reading 7.0% higher than August 2025.

9.5MTotal units sold · Last 12 months
$127.6MTotal revenue · Last 12 months
14.6K▼ 3.1% MoM
Monthly search volume
$13.37Avg. price · July 2026

Good Molecules Face Wash Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales712K
Revenue$9.6M

2025/09

Sales728K
Revenue$9.6M

2025/10

Sales817K
Revenue$11.4M

2025/11

Sales949.7K
Revenue$13.2M

2025/12

Sales781K
Revenue$10.4M

2026/01

Sales805K
Revenue$10.6M

2026/02

Sales806K
Revenue$10.7M

2026/03

Sales756K
Revenue$10.2M

2026/04

Sales821K
Revenue$10.8M

2026/05

Sales503K
Revenue$6.7M

2026/06

Sales1M
Revenue$14.4M
762K

2026/07

Sales762K
Revenue$10.1M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

762K

▼ 26.6% MoM

Monthly Revenue 2026/07

$10.1M

▼ 30.0% MoM

Top 10 Market Share 2026/07

57.7%

See the Top 10 ASINs driving 57.7% of sales

Good Molecules Face Wash Market Share & Sales Concentration on Amazon US — July 2026

The most-sold good molecules face wash listing on Amazon US in July 2026 is ASIN B081KL2QYJ (Brand: PanOxyl), which sold 100,000 units at $10.19 apiece — equal to 13.1% of every unit tracked in this report and 1.7× the volume of the No. 2 listing.

The Top 10 ASINs account for 440,000 units and $5,893,100 in July 2026 — 57.7% of unit volume and 58.6% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Good Molecules Face Wash' on Amazon

July 2026
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57.7% Volume Share 440K units sold
58.6% Revenue Share $5.9M estimated
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Top 5 Volume Share breakdown

B081KL2QYJ 13.1%
B0BVV8BNYJ 7.9%
B01MSSDEPK 7.9%
B091NJQ29P 6.6%
B0BN2PX8V3 6.6%
Others 58.0%
#1
PanOxyl 10% Benzoyl Peroxide Acne Foaming Wash, Maximum Strength, Daily Acne-Fighting Face and Body Cleanser, Face Wash to Clear, Treat and Prevent Acne Pimples and Stubborn Breakouts, 5.5 Oz Tube

B081KL2QYJ

PanOxyl 10% Benzoyl Peroxide Acne Foaming Wash, Maximum Strength, Daily Acne-Fighting Face and Body Cleanser, Face Wash to Clear, Treat and Prevent Acne Pimples and Stubborn Breakouts, 5.5 Oz Tube

$10.19·★ 4.6·82.8K reviews
Monthly Sales

100K

▲ 0.0%

vs. prior month

Revenue

$1.1M

latest month

Monthly Trend

12-month trend

#2
Anua Heartleaf Quercetinol Pore Deep Cleansing Foam, 5.07 fl.oz | Face wash for Pore Refining Cleanser, Hydrating Daily Cleanser For Double Cleansing, Gentle Foaming with BHA, Korean Skincare

B0BVV8BNYJ

Anua Heartleaf Quercetinol Pore Deep Cleansing Foam, 5.07 fl.oz | Face wash for Pore Refining Cleanser, Hydrating Daily Cleanser For Double Cleansing, Gentle Foaming with BHA, Korean Skincare

$13.00·★ 4.6·20.8K reviews
Monthly Sales

60K

▼ 14.3%

vs. prior month

Revenue

$780K

latest month

Monthly Trend

12-month trend

#3
CeraVe Hydrating Cleanser with Hyaluronic Acid, Face Wash for Dry Skin,16oz | Skin Care For Men and Women, Daily Cleanser & Makeup Remover with Glycerin & Ceramides, National Eczema Association Certified

B01MSSDEPK

CeraVe Hydrating Cleanser with Hyaluronic Acid, Face Wash for Dry Skin,16oz | Skin Care For Men and Women, Daily Cleanser & Makeup Remover with Glycerin & Ceramides, National Eczema Association Certified

$15.97·★ 4.7·132.7K reviews
Monthly Sales

60K

▲ 0.0%

vs. prior month

Revenue

$958.2K

latest month

Monthly Trend

12-month trend

#4
Good Molecules Yerba Mate Wake Up Eye Gel, Caffeine Under Eye Cream, 15 ml | Refreshes and hydrates tired under eyes with caffeine. Helps improve the look of puffiness, under eye bags, and fine lines.

B091NJQ29P

Good Molecules Yerba Mate Wake Up Eye Gel, Caffeine Under Eye Cream, 15 ml | Refreshes and hydrates tired under eyes with caffeine. Helps improve the look of puffiness, under eye bags, and fine lines.

$5.97·★ 4.2·33.3K reviews
Monthly Sales

50K

▼ 16.7%

vs. prior month

Revenue

$294K

latest month

Monthly Trend

12-month trend

#5
Anua Heartleaf Pore Control Cleansing Oil, Korean Skincare, 6.76 fl.oz | Pore Cleanser, Sebum Care, Gentle Melting Oil Cleanser for Face, Safe For All Skin Type, Daily Hydrating Makeup Remover

B0BN2PX8V3

Anua Heartleaf Pore Control Cleansing Oil, Korean Skincare, 6.76 fl.oz | Pore Cleanser, Sebum Care, Gentle Melting Oil Cleanser for Face, Safe For All Skin Type, Daily Hydrating Makeup Remover

$17.00·★ 4.4·28.6K reviews
Monthly Sales

50K

▼ 37.5%

vs. prior month

Revenue

$840.5K

latest month

Monthly Trend

12-month trend

#6
La Roche-Posay Toleriane Purifying Foaming Facial Cleanser with Niacinamide | Oil free face wash for sensitive skin with niacinamide and ceramides. Pore cleanser that won’t dry out skin and is soap free.

B01N34XW93

La Roche-Posay Toleriane Purifying Foaming Facial Cleanser with Niacinamide | Oil free face wash for sensitive skin with niacinamide and ceramides. Pore cleanser that won’t dry out skin and is soap free.

$19.99·★ 4.7·45.7K reviews
Monthly Sales

40K

▼ 60.0%

vs. prior month

Revenue

$799.6K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Good Molecules Face Wash Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

ANUA is the best-performing good molecules face wash brand in July 2026, moving 110,000 units across 2 ASINs for 25.0% of Top 10 volume. PanOxyl follows with 100,000 units (22.7%), ahead of CeraVe on 80,000 units (18.2%).

With 6 brands splitting the Top 10 and 65.9% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $10.19 to $16.47, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

25.0%
22.7%
18.2%
34.1%
ANUA
PanOxyl
CeraVe
Other brands
1

ANUA

2 ASINs in Top 10

25.0%

Units

110K

Revenue

$1.6M

Avg. price

$15.00

  • Anua Heartleaf Quercetinol Pore Deep Cleansing Foam, 5.07 fl.oz | Face wash for Pore Refining Cleanser, Hydrating Daily Cleanser For Double Cleansing, Gentle Foaming with BHA, Korean Skincare

    B0BVV8BNYJ

    $13.00·★4.6·20.8K revs

    Anua Heartleaf Quercetinol Pore Deep Cleansing Foam, 5.07 fl.oz | Face wash for Pore Refining Cleanser, Hydrating Daily Cleanser For Double Cleansing, Gentle Foaming with BHA, Korean Skincare

    Units sold60K
  • Anua Heartleaf Pore Control Cleansing Oil, Korean Skincare, 6.76 fl.oz | Pore Cleanser, Sebum Care, Gentle Melting Oil Cleanser for Face, Safe For All Skin Type, Daily Hydrating Makeup Remover

    B0BN2PX8V3

    $17.00·★4.4·28.6K revs

    Anua Heartleaf Pore Control Cleansing Oil, Korean Skincare, 6.76 fl.oz | Pore Cleanser, Sebum Care, Gentle Melting Oil Cleanser for Face, Safe For All Skin Type, Daily Hydrating Makeup Remover

    Units sold50K
2

PanOxyl

1 ASIN in Top 10

22.7%

Units

100K

Revenue

$1.1M

Avg. price

$10.19

  • PanOxyl 10% Benzoyl Peroxide Acne Foaming Wash, Maximum Strength, Daily Acne-Fighting Face and Body Cleanser, Face Wash to Clear, Treat and Prevent Acne Pimples and Stubborn Breakouts, 5.5 Oz Tube

    B081KL2QYJ

    $10.19·★4.6·82.8K revs

    PanOxyl 10% Benzoyl Peroxide Acne Foaming Wash, Maximum Strength, Daily Acne-Fighting Face and Body Cleanser, Face Wash to Clear, Treat and Prevent Acne Pimples and Stubborn Breakouts, 5.5 Oz Tube

    Units sold100K
3

CeraVe

2 ASINs in Top 10

18.2%

Units

80K

Revenue

$1.3M

Avg. price

$16.47

  • CeraVe Hydrating Cleanser with Hyaluronic Acid, Face Wash for Dry Skin,16oz | Skin Care For Men and Women, Daily Cleanser & Makeup Remover with Glycerin & Ceramides, National Eczema Association Certified

    B01MSSDEPK

    $15.97·★4.7·132.7K revs

    CeraVe Hydrating Cleanser with Hyaluronic Acid, Face Wash for Dry Skin,16oz | Skin Care For Men and Women, Daily Cleanser & Makeup Remover with Glycerin & Ceramides, National Eczema Association Certified

    Units sold60K
  • CeraVe Hydrating Cleanser with Hyaluronic Acid, Face Wash for Dry Skin,19oz | Skin Care For Men and Women, Daily Cleanser & Makeup Remover with Glycerin & Ceramides, National Eczema Association Certified

    B07RL88DD2

    $16.97·★4.7·132.7K revs

    CeraVe Hydrating Cleanser with Hyaluronic Acid, Face Wash for Dry Skin,19oz | Skin Care For Men and Women, Daily Cleanser & Makeup Remover with Glycerin & Ceramides, National Eczema Association Certified

    Units sold20K

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