Glide Floss Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Glide Floss sales on Amazon US totaled 520,500 units in July 2026 (▼ 2.1% vs. the prior month), generating an estimated $4,865,199 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 67.2% of unit volume and 53.1% of revenue, while a typical listing is priced at $11.45. The keyword itself pulled 17,990 Amazon queries over the same period (▲ 4.1% MoM).
Zooming out to the 12-month window ending July 2026, the glide floss Top 50 moved 5,131,650 units and $46,678,456 in cumulative sales — an average of 427,638 units and $3,889,871 per month. Monthly throughput topped out at 531,900 units in June 2026 and dipped to 297,000 in May 2026, leaving the latest reading 25.1% higher than August 2025.
Glide Floss Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
520.5K
▼ 2.1% MoM
Monthly Revenue 2026/07
$4.9M
▲ 10.1% MoM
Top 10 Market Share 2026/07
67.2%
Glide Floss Market Share & Sales Concentration on Amazon US — July 2026
The most-sold glide floss listing on Amazon US in July 2026 is ASIN B085YL4HR7 (Brand: Plackers), which sold 60,000 units at $6.88 apiece — equal to 11.5% of every unit tracked in this report and 20% ahead of the No. 2 listing.
The Top 10 ASINs account for 350,000 units and $2,582,700 in July 2026 — 67.2% of unit volume and 53.1% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Glide Floss' on Amazon
July 2026
Is 67.2% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B085YL4HR7
Plackers Micro Line Floss Picks, Intense Mint, 300 Count | Floss fiber made without PTFE, Fits tight teeth, Fold-out toothpick, QuickFix Grip, Resealable bag, 2x Stronger
60K
▼ 14.3%vs. prior month
$412.8K
latest month
12-month trend
B00UB7BO16
Oral-B Glide Mint Dental Floss Picks with Long Lasting Scope Flavor, 75 Picks
50K
▲ 0.0%vs. prior month
$198K
latest month
12-month trend
B07FLBBWJR
Glide Comfort Plus Dental Floss, Extra Soft, Value 3 Pack (40m Each)
50K
▲ 0.0%vs. prior month
$499K
latest month
12-month trend
B01NBRH9TF
Oral-B Glide Deep Clean Cool Mint Dental Floss, Value 3 Pack (40m Each)
40K
▲ 0.0%vs. prior month
$398.8K
latest month
12-month trend
B013OKRGWW
Reach, Waxed Dental Floss, Mint, Plaque Remover for Teeth, Shred Resistant, Floss Slides Smoothly, Easy to Use, Waxed, Deep Cleaning Teeth, Oral Care, Pfas Free, for Adults and Kids, 55 yd, 1 Count
30K
▼ 50.0%vs. prior month
$89.7K
latest month
12-month trend
B0CQD8J54W
BURST Expanding Dental Floss (Mint Eucalyptus/40 Yards) | Stain Absorbing | Woven Tooth Floss with Xylitol Coating to Fight Cavities | Vegan | Paraben Free Expanding Floss
30K
▲ 200.0%vs. prior month
$173.7K
latest month
12-month trend
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Best Glide Floss Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Oral-B is the best-performing glide floss brand in July 2026, moving 230,000 units across 7 ASINs for 65.7% of Top 10 volume. Plackers follows with 60,000 units (17.1%), ahead of Reach on 30,000 units (8.6%).
With 4 brands splitting the Top 10 and 91.4% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $1.79 to $9.23, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Oral-B
7 ASINs in Top 10
65.7%
Units
230K
Revenue
$1.9M
Avg. price
$9.23
B00UB7BO16
$3.96·★4.3·17.5K revsOral-B Glide Mint Dental Floss Picks with Long Lasting Scope Flavor, 75 Picks
Units sold50KB07FLBBWJR
$10.46·★4.3·23.6K revsGlide Comfort Plus Dental Floss, Extra Soft, Value 3 Pack (40m Each)
Units sold50KB01NBRH9TF
$9.97·★4.3·5.9K revsOral-B Glide Deep Clean Cool Mint Dental Floss, Value 3 Pack (40m Each)
Units sold40KB074W58X3F
$6.97·★4.5·28.5K revsOral-B Super Floss Pre-Cut Strands, Dental Floss for Bridges, Braces and Wide Spaces, 100 Strands
Units sold30KB0DJH7VTL9
$10.69·★4.2·4.7K revsOral-B Glide Mint Dental Floss Picks with Long Lasting Scope Flavor, 75 Count, Pack of 3
Units sold30KB074F5NNCP
$3.55·★4.6·10.5K revsOral-B Essential Dental Floss, Cavity Defense, Waxed, Mint Flavor, Value 2 Pack (50m Each)
Units sold20KB01KZOTTSO
$18.99·★4.3·35.1K revsOral-B Glide Deep Clean Dental Floss, Cool Mint, Value 6 Pack (40m Each)
Units sold10K
Plackers
1 ASIN in Top 10
17.1%
Units
60K
Revenue
$412.8K
Avg. price
$6.88
B085YL4HR7
$6.88·★4.7·83K revsPlackers Micro Line Floss Picks, Intense Mint, 300 Count | Floss fiber made without PTFE, Fits tight teeth, Fold-out toothpick, QuickFix Grip, Resealable bag, 2x Stronger
Units sold60K
Reach
1 ASIN in Top 10
8.6%
Units
30K
Revenue
$89.7K
Avg. price
$1.79
B013OKRGWW
$1.79·★4.6·16.7K revsReach, Waxed Dental Floss, Mint, Plaque Remover for Teeth, Shred Resistant, Floss Slides Smoothly, Easy to Use, Waxed, Deep Cleaning Teeth, Oral Care, Pfas Free, for Adults and Kids, 55 yd, 1 Count
Units sold30K
Trending Glide Floss Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B01KZOTTSO booked 10K units at $18.99, with ▲ 400.0% MoM change. On the growth side, B0CQD8J54W leads positive momentum with ▲ 200.0% MoM growth on 30K units, with B074F5NNCP close behind at ▲ 100.0% MoM on 20K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B01KZOTTSO
Oral-B Glide Deep Clean Dental Floss, Cool Mint, Value 6 Pack (40m Each)
Price
$18.99
Rating
4.3
Reviews
35.1K
Latest month sales
B0CQD8J54W
BURST Expanding Dental Floss (Mint Eucalyptus/40 Yards) | Stain Absorbing | Woven Tooth Floss with Xylitol Coating to Fight Cavities | Vegan | Paraben Free Expanding Floss
Price
$5.79
Rating
4.5
Reviews
2.6K
Latest month sales
B074F5NNCP
Oral-B Essential Dental Floss, Cavity Defense, Waxed, Mint Flavor, Value 2 Pack (50m Each)
Unlock to view ASIN details and product titles
Price
$3.55
Rating
4.6
Reviews
10.5K
Latest month sales
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