Girls Clothes Size 10 12 Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Girls Clothes Size 10 12 sales on Amazon US totaled 15,650 units in July 2026 (▼ 7.1% vs. the prior month), generating an estimated $305,646 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 66.5% of unit volume and 66.9% of revenue, while a typical listing is priced at $18.91. The keyword itself pulled 27,737 Amazon queries over the same period (▲ 27.4% MoM).
Zooming out to the 12-month window ending July 2026, the girls clothes size 10 12 Top 50 moved 176,400 units and $3,111,371 in cumulative sales — an average of 14,700 units and $259,281 per month. Monthly throughput topped out at 21,250 units in August 2025 and dipped to 6,300 in May 2026, leaving the latest reading 26.4% lower than August 2025.
Girls Clothes Size 10 12 Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
15.7K
▼ 7.1% MoM
Monthly Revenue 2026/07
$305.6K
▲ 4.1% MoM
Top 10 Market Share 2026/07
66.5%
Girls Clothes Size 10 12 Market Share & Sales Concentration on Amazon US — July 2026
The most-sold girls clothes size 10 12 listing on Amazon US in July 2026 is ASIN B06XY7DBGT (Brand: Popular), which sold 3,000 units at $23.99 apiece — equal to 19.2% of every unit tracked in this report and 1.5× the volume of the No. 2 listing.
The Top 10 ASINs account for 10,400 units and $204,547 in July 2026 — 66.5% of unit volume and 66.9% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Girls Clothes Size 10 12' on Amazon
July 2026
Is 66.5% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B06XY7DBGT
Popular Cotton Girls Training Bra - Crop Cami Training Bras for Girls with Adjustable Straps. Cotton Bra Pack.
3K
▲ 0.0%vs. prior month
$60.1K
latest month
12-month trend
B0FRXVCTN7
Finihen Teen Girls Training Bras Seamless Removable Padded Sports No Show
2K
▲ 100.0%vs. prior month
$55.3K
latest month
12-month trend
B0BYB1GQSN
Hanes Girls' And Toddler Organic Underwear, Brief & Hipster, 8-pack, Pure Comfort Organic 100% Cotton Panties
1K
▼ 75.0%vs. prior month
$15.2K
latest month
12-month trend
B0CXMFQCXJ
6 Pack Girls Bike Shorts Toddler Under Dress Cartwheel Shorts Dance Clothes
1K
▲ 0.0%vs. prior month
$13.5K
latest month
12-month trend
B0D81FRT44
Sylfairy Girls Pajamas Silk PJS Set Pink Bow Satin Sleepwear Short Sleeve Jammies for Kids Button-Down Nightwear size 7-14
800
▼ 11.1%vs. prior month
$10.6K
latest month
12-month trend
B0D5ZRXZMS
Hanes Girls' And Toddlers Underwear, Stretch Cotton Panties, 12-pack, Briefs, Bikini and Hipsters for Girls
600
▲ 50.0%vs. prior month
$12.1K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Girls Clothes Size 10 12 Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Popular is the best-performing girls clothes size 10 12 brand in July 2026, moving 3,000 units across 1 ASIN for 28.8% of Top 10 volume. Finihen follows with 2,000 units (19.2%), ahead of Hanes on 2,000 units (19.2%).
With 8 brands splitting the Top 10 and 67.3% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $13.71 to $29.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Popular
1 ASIN in Top 10
28.8%
Units
3K
Revenue
$60.1K
Avg. price
$23.99
B06XY7DBGT
$23.99·★4.6·7.3K revsPopular Cotton Girls Training Bra - Crop Cami Training Bras for Girls with Adjustable Straps. Cotton Bra Pack.
Units sold3K
Finihen
1 ASIN in Top 10
19.2%
Units
2K
Revenue
$55.3K
Avg. price
$29.99
B0FRXVCTN7
$29.99·★4.5·431 revsFinihen Teen Girls Training Bras Seamless Removable Padded Sports No Show
Units sold2K
Hanes
3 ASINs in Top 10
19.2%
Units
2K
Revenue
$34.6K
Avg. price
$13.71
B0BYB1GQSN
$13.59·★4.4·2K revsHanes Girls' And Toddler Organic Underwear, Brief & Hipster, 8-pack, Pure Comfort Organic 100% Cotton Panties
Units sold1KB0D5ZRXZMS
$12.61·★4.7·2.9K revsHanes Girls' And Toddlers Underwear, Stretch Cotton Panties, 12-pack, Briefs, Bikini and Hipsters for Girls
Units sold600B0D5ZHLBRM
$14.93·★4.7·2.9K revsHanes Girls' And Toddlers Underwear, Stretch Cotton Panties, 12-pack, Briefs, Bikini and Hipsters for Girls
Units sold400
Trending Girls Clothes Size 10 12 Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0CF1S7Y7P booked 500 units at $14.99, with ▲ 66.7% MoM change. On the growth side, B0DP6PBD78 leads positive momentum with ▲ 300.0% MoM growth on 400 units, with B01DSQNX9M close behind at ▲ 300.0% MoM on 200 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0CF1S7Y7P
JOCMIC Girls Flare Leggings Kids Bell Bottom Yoga Pants with Pockets
Price
$14.99
Rating
4.5
Reviews
1.4K
Latest month sales
B0DP6PBD78
Girls Crop Sweater Tops School Picture Outfits Fashion Summer Fall Cute Cap Sleeve Colorblock Loose Teen Top
Price
$17.98
Rating
4.4
Reviews
576
Latest month sales
B01DSQNX9M
French Toast Girls' Short Sleeve Picot Collar Polo School Uniform Shirt (Standard and Plus)
Unlock to view ASIN details and product titles
Price
$9.86
Rating
4.6
Reviews
550
Latest month sales
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