G2 Pilot Pens Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

G2 Pilot Pens sales on Amazon US totaled 180,600 units in July 2026 (▲ 21.3% vs. the prior month), generating an estimated $2,293,122 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 62.0% of unit volume and 59.3% of revenue, while a typical listing is priced at $14.19. The keyword itself pulled 26,816 Amazon queries over the same period (▲ 23.5% MoM).

Zooming out to the 12-month window ending July 2026, the g2 pilot pens Top 50 moved 1,872,400 units and $25,059,883 in cumulative sales — an average of 156,033 units and $2,088,324 per month. Monthly throughput topped out at 241,500 units in August 2025 and dipped to 75,250 in May 2026, leaving the latest reading 25.2% lower than August 2025.

1.9MTotal units sold · Last 12 months
$25.1MTotal revenue · Last 12 months
26.8K▲ 23.5% MoM
Monthly search volume
$14.19Avg. price · July 2026

G2 Pilot Pens Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales241.5K
Revenue$2.8M

2025/09

Sales149.4K
Revenue$1.9M

2025/10

Sales138.6K
Revenue$1.9M

2025/11

Sales142.6K
Revenue$1.9M

2025/12

Sales161.3K
Revenue$2.1M

2026/01

Sales182.6K
Revenue$2.5M

2026/02

Sales158.4K
Revenue$2.2M

2026/03

Sales146.9K
Revenue$2.1M

2026/04

Sales147.2K
Revenue$2.1M

2026/05

Sales75.3K
Revenue$1M

2026/06

Sales148.1K
Revenue$2.1M
180.6K

2026/07

Sales180.6K
Revenue$2.3M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

180.6K

▲ 21.3% MoM

Monthly Revenue 2026/07

$2.3M

▲ 10.1% MoM

Top 10 Market Share 2026/07

62.0%

See the Top 10 ASINs driving 62.0% of sales

G2 Pilot Pens Market Share & Sales Concentration on Amazon US — July 2026

The most-sold g2 pilot pens listing on Amazon US in July 2026 is ASIN B001GAOTSW (Brand: PILOT), which sold 30,000 units at $12.59 apiece — equal to 16.6% of every unit tracked in this report and 1.5× the volume of the No. 2 listing.

The Top 10 ASINs account for 112,000 units and $1,359,630 in July 2026 — 62.0% of unit volume and 59.3% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'G2 Pilot Pens' on Amazon

July 2026
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62.0% Volume Share 112K units sold
59.3% Revenue Share $1.4M estimated
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Top 5 Volume Share breakdown

B001GAOTSW 16.6%
B0030F32L6 11.1%
B00006JNJC 5.5%
B001E6D3W6 5.5%
B0058NN4C0 5.0%
Others 56.3%
#1
PILOT G2 Pens, Premium Refillable and Retractable Rolling Ball Gel Pens, Fine Point, 0.7mm, Black Ink, 12-Pack

B001GAOTSW

PILOT G2 Pens, Premium Refillable and Retractable Rolling Ball Gel Pens, Fine Point, 0.7mm, Black Ink, 12-Pack

$12.59·★ 4.8·55K reviews
Monthly Sales

30K

▲ 0.0%

vs. prior month

Revenue

$381.6K

latest month

Monthly Trend

12-month trend

#2
PILOT G2 Premium Rolling Ball Gel Pens, Black Ink, 4-Pack

B0030F32L6

PILOT G2 Premium Rolling Ball Gel Pens, Black Ink, 4-Pack

$7.49·★ 4.8·19.1K reviews
Monthly Sales

20K

▲ 100.0%

vs. prior month

Revenue

$113K

latest month

Monthly Trend

12-month trend

#3
PILOT G2 Premium Gel Roller Pens, Blue Ink Pens Fine Point, Pack of 12

B00006JNJC

PILOT G2 Premium Gel Roller Pens, Blue Ink Pens Fine Point, Pack of 12

$13.99·★ 4.8·55K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$139.9K

latest month

Monthly Trend

12-month trend

#4
PILOT G2 Premium Refillable & Retractable Rolling Ball Gel Pens, Bold Point, Bold Gel Pens, 1.0mm, Black Ink, 12-Pack

B001E6D3W6

PILOT G2 Premium Refillable & Retractable Rolling Ball Gel Pens, Bold Point, Bold Gel Pens, 1.0mm, Black Ink, 12-Pack

$13.99·★ 4.8·28.3K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$140.7K

latest month

Monthly Trend

12-month trend

#5
PILOT G2 Pens, 0.7mm, Black Ink, 5-Pack

B0058NN4C0

PILOT G2 Pens, 0.7mm, Black Ink, 5-Pack

$5.97·★ 4.8·34K reviews
Monthly Sales

9K

▲ 12.5%

vs. prior month

Revenue

$53.7K

latest month

Monthly Trend

12-month trend

#6
PILOT G2 Premium Rolling Ball Gel Pens, 1.0 mm, Black Ink, 4-Pack

B002FYCICW

PILOT G2 Premium Rolling Ball Gel Pens, 1.0 mm, Black Ink, 4-Pack

$7.49·★ 4.8·5.5K reviews
Monthly Sales

8K

▲ 100.0%

vs. prior month

Revenue

$55.3K

latest month

Monthly Trend

12-month trend

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