Fuel Filter Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Fuel Filter sales on Amazon US totaled 28,750 units in July 2026 (▼ 3.2% vs. the prior month), generating an estimated $1,166,489 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 55.3% of unit volume and 52.8% of revenue, while a typical listing is priced at $47.23. The keyword itself pulled 42,967 Amazon queries over the same period (▲ 15.3% MoM).
Zooming out to the 12-month window ending July 2026, the fuel filter Top 50 moved 307,000 units and $12,773,362 in cumulative sales — an average of 25,583 units and $1,064,447 per month. Monthly throughput topped out at 29,700 units in June 2026 and dipped to 17,650 in May 2026, leaving the latest reading 8.9% higher than August 2025.
Fuel Filter Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
28.8K
▼ 3.2% MoM
Monthly Revenue 2026/07
$1.2M
▼ 2.1% MoM
Top 10 Market Share 2026/07
55.3%
Fuel Filter Market Share & Sales Concentration on Amazon US — July 2026
The most-sold fuel filter listing on Amazon US in July 2026 is ASIN B01MTYKPJF (Brand: GM GENUINE PARTS), which sold 5,000 units at $21.00 apiece — equal to 17.4% of every unit tracked in this report and 1.7× the volume of the No. 2 listing.
The Top 10 ASINs account for 15,900 units and $616,381 in July 2026 — 55.3% of unit volume and 52.8% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Fuel Filter' on Amazon
July 2026









Is 55.3% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B01MTYKPJF
GM Genuine Parts TP1015 (13539108) Fuel Filter Kit with Seals
5K
▲ 0.0%vs. prior month
$105K
latest month
12-month trend

B001HBX3IC
Quicksilver 802893Q01 Water Separating Fuel Filter for Mercury and Mariner Outboards, MerCruiser Sterndrive and Inboard Engines
3K
▲ 0.0%vs. prior month
$43.5K
latest month
12-month trend

B000C9WJ8U
WIX 33033 Universal In-Line Fuel Filter with 3/8†Clamp-On Inlet/Outlet, Max Pressure 60-PSI
1K
▲ 0.0%vs. prior month
$11.2K
latest month
12-month trend

B004QJQO6A
Quicksilver 879885Q Inline Fuel Filter for Mercury and Mariner Outboards
1K
▲ 0.0%vs. prior month
$17K
latest month
12-month trend

B01MY04KCV
AirDog Pre-Filter WS100 and Fuel Filter FF100-2 Combo Pack
1K
▲ 0.0%vs. prior month
$59.6K
latest month
12-month trend

B06XDJR2JT
10 Pack 1/4 Inch Inline Fuel Filter Universal Gasoline Filters 1/4" & 5/16" | 0.25in Replacement Gas Filter with Magnet for Kawasaki Briggs & Stratton Kohler Lawn Mower Small Engine Motorcycle John Deere
1K
▲ 0.0%vs. prior month
$10K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Fuel Filter Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
GM GENUINE PARTS is the best-performing fuel filter brand in July 2026, moving 5,000 units across 1 ASIN for 31.4% of Top 10 volume. Quicksilver follows with 4,000 units (25.2%), ahead of Mopar on 2,000 units (12.6%).
With 7 brands splitting the Top 10 and 69.2% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $15.38 to $119.55, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
GM GENUINE PARTS
1 ASIN in Top 10
31.4%
Units
5K
Revenue
$105K
Avg. price
$21.00

B01MTYKPJF
$21.00·★4.8·4.3K revsGM Genuine Parts TP1015 (13539108) Fuel Filter Kit with Seals
Units sold5K
Quicksilver
2 ASINs in Top 10
25.2%
Units
4K
Revenue
$60.5K
Avg. price
$15.38

B001HBX3IC
$13.77·★4.8·4.4K revsQuicksilver 802893Q01 Water Separating Fuel Filter for Mercury and Mariner Outboards, MerCruiser Sterndrive and Inboard Engines
Units sold3K
B004QJQO6A
$16.99·★4.8·2.1K revsQuicksilver 879885Q Inline Fuel Filter for Mercury and Mariner Outboards
Units sold1K
Mopar
2 ASINs in Top 10
12.6%
Units
2K
Revenue
$238.1K
Avg. price
$119.55

B08BYYT2YL
$112.86·★4.7·748 revsMopar Mopar Fuel Filter Set (68157291AA) (68436631A) | Genuine Dodge Ram OEM Replacement Part (2013–2024), Protects Fuel Injectors for 6.7L I6 Cummins Turbo Diesel Engines
Units sold1K
B0DJPMQVK4
$126.23·★4.4·493 revsMopar Genuine OEM Filters Bundle, Dodge Ram 6.7L Cummins Diesel Filter set; Fuel/Water Separator Filter Kit, Fuel Filter & Engine Oil Filter. Fits 2013-2019 Ram 2500 and 3500
Units sold1K
Trending Fuel Filter Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B00UIS1UL2 leads positive momentum with ▲ 100.0% MoM growth on 200 units, with B00VLNICA0 close behind at ▲ 100.0% MoM on 200 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B00UIS1UL2
Caterpillar 1R-0749 Advanced High Efficiency Fuel Filter Multipack (Pack of 1)
Price
$39.99
Rating
4.8
Reviews
458
Latest month sales

B00VLNICA0
BOSCH 77052WS Workshop Fuel Filter - 99% Filtration Efficiency | Compatible with Select Chevrolet Blazer, Express, S10, Tahoe; GMC Jimmy, Savana, Sonoma, Yukon, XL; Oldsmobile Bravada + More
Price
$9.99
Rating
4.5
Reviews
227
Latest month sales

B09TRLFWQB
Motorcraft - Fuel Filter
Unlock to view ASIN details and product titles
Price
$75.80
Rating
4.7
Reviews
235
Latest month sales
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