Oil Filter Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Oil Filter sales on Amazon US totaled 87,200 units in July 2026 (▼ 2.7% vs. the prior month), generating an estimated $1,155,822 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 45.9% of unit volume and 40.4% of revenue, while a typical listing is priced at $15.01. The keyword itself pulled 369,016 Amazon queries over the same period (▲ 27.3% MoM).
Zooming out to the 12-month window ending July 2026, the oil filter Top 50 moved 706,600 units and $9,266,185 in cumulative sales — an average of 58,883 units and $772,182 per month. Monthly throughput topped out at 89,600 units in June 2026 and dipped to 38,900 in December 2025, leaving the latest reading 123.9% higher than August 2025.
Oil Filter Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
87.2K
▼ 2.7% MoM
Monthly Revenue 2026/07
$1.2M
▼ 4.3% MoM
Top 10 Market Share 2026/07
45.9%
Oil Filter Market Share & Sales Concentration on Amazon US — July 2026
The most-sold oil filter listing on Amazon US in July 2026 is ASIN B0DVV74BZR (Brand: Toyota), which sold 8,000 units at $9.43 apiece — equal to 9.2% of every unit tracked in this report and 1.6× the volume of the No. 2 listing.
The Top 10 ASINs account for 40,000 units and $466,800 in July 2026 — 45.9% of unit volume and 40.4% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Oil Filter' on Amazon
July 2026
Is 45.9% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0DVV74BZR
Toyota Genuine Oil Filter, 90915-YZZN1, OEM Engine Filter for Toyota and Lexus
8K
▲ 33.3%vs. prior month
$77.9K
latest month
12-month trend
B000BZIFV0
Bosch Automotive 3323 Premium Oil Filter With FILTECH Filtration Technology - Compatible With Select Acura MDX, RDX, RSX, TL; Chrysler; Dodge; Ford; Honda Accord, Civic, CR-V, Pilot; Infiniti; Nissan + More | Compatible with Select Acura MDX RDX RSX TL; Chrysler; Dodge; Ford; Honda Accord, Civic, CR-V, Pilot; Infiniti; Nissan + More
5K
▼ 16.7%vs. prior month
$48.8K
latest month
12-month trend
B00C5SYH68
WIX 57060XP WIX XP Oil Filter Replacement, Built for Synthetic Oil - Compatible With Various Buick, Chevrolet, GM, Hummer, Saturn, Saab, Dodge, Chrysler, Jeep (07-15)
4K
▲ 0.0%vs. prior month
$54.6K
latest month
12-month trend
B07CYJBP17
Wix WL10255 Oil Filter Replacement, Built for Synthetic and High Mileage Oil - Compatible With Various GM (11-20)
4K
▲ 0.0%vs. prior month
$39.4K
latest month
12-month trend
B000E8V9RG
Purolator PL14610 PurolatorONE Advanced Engine Protection Spin On Oil Filter Compatible With Honda CR-V, Accord, Civic, Pilot, Odyssey, HR-V, Fit, Nissan Frontier, TITAN, Xterra, Acura MDX and RDX
4K
▲ 100.0%vs. prior month
$40.7K
latest month
12-month trend
B00KQWMJ60
Acura 15400-PLM-A02 Engine Oil Filter
3K
▲ 200.0%vs. prior month
$39.4K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Oil Filter Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Wix is the best-performing oil filter brand in July 2026, moving 11,000 units across 3 ASINs for 27.5% of Top 10 volume. Toyota follows with 8,000 units (20.0%), ahead of Bosch on 5,000 units (12.5%).
With 8 brands splitting the Top 10 and 60.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $8.99 to $12.77, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Wix
3 ASINs in Top 10
27.5%
Units
11K
Revenue
$136.9K
Avg. price
$12.77
B00C5SYH68
$14.61·★4.7·3.5K revsWIX 57060XP WIX XP Oil Filter Replacement, Built for Synthetic Oil - Compatible With Various Buick, Chevrolet, GM, Hummer, Saturn, Saab, Dodge, Chrysler, Jeep (07-15)
Units sold4KB07CYJBP17
$9.85·★4.7·1.2K revsWix WL10255 Oil Filter Replacement, Built for Synthetic and High Mileage Oil - Compatible With Various GM (11-20)
Units sold4KB00C5SZN9S
$13.84·★4.7·2.6K revsWIX 57356XP WIX XP Oil Filter Replacement, Built for Synthetic Oil - Compatible With Acura, Honda (01-18), Hyundai (07-09), Mazda (10-11), Infiniti, Nissan (96-18)
Units sold3K
Toyota
1 ASIN in Top 10
20.0%
Units
8K
Revenue
$77.9K
Avg. price
$9.43
B0DVV74BZR
$9.43·★4.8·933 revsToyota Genuine Oil Filter, 90915-YZZN1, OEM Engine Filter for Toyota and Lexus
Units sold8K
Bosch
1 ASIN in Top 10
12.5%
Units
5K
Revenue
$48.8K
Avg. price
$8.99
B000BZIFV0
$8.99·★4.7·5.9K revsBosch Automotive 3323 Premium Oil Filter With FILTECH Filtration Technology - Compatible With Select Acura MDX, RDX, RSX, TL; Chrysler; Dodge; Ford; Honda Accord, Civic, CR-V, Pilot; Infiniti; Nissan + More | Compatible with Select Acura MDX RDX RSX TL; Chrysler; Dodge; Ford; Honda Accord, Civic, CR-V, Pilot; Infiniti; Nissan + More
Units sold5K
Trending Oil Filter Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B000E8V9RG booked 4K units at $9.82, with ▲ 100.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B000E8V9RG
Purolator PL14610 PurolatorONE Advanced Engine Protection Spin On Oil Filter Compatible With Honda CR-V, Accord, Civic, Pilot, Odyssey, HR-V, Fit, Nissan Frontier, TITAN, Xterra, Acura MDX and RDX
Price
$9.82
Rating
4.8
Reviews
2.8K
Latest month sales
B00KQWMJ60
Acura 15400-PLM-A02 Engine Oil Filter
Price
$12.97
Rating
4.8
Reviews
2.6K
Latest month sales
B072BDM5HZ
Mobil 1 M1-212A Extended Performance Oil Filter, 1 Pack | Synthetic Blend, High Efficiency 25,000 Mile Protection
Unlock to view ASIN details and product titles
Price
$13.97
Rating
4.7
Reviews
2.3K
Latest month sales
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