Firefly Guitar Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Firefly Guitar sales on Amazon US totaled 15,050 units in July 2026 (▼ 15.7% vs. the prior month), generating an estimated $578,016 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 79.7% of unit volume and 68.5% of revenue, while a typical listing is priced at $90.91. The keyword itself pulled 15,328 Amazon queries over the same period (▼ 9.1% MoM).

Zooming out to the 12-month window ending July 2026, the firefly guitar Top 50 moved 227,800 units and $9,328,014 in cumulative sales — an average of 18,983 units and $777,334 per month. Monthly throughput topped out at 38,000 units in December 2025 and dipped to 6,900 in May 2026, leaving the latest reading 23.6% lower than August 2025.

227.8KTotal units sold · Last 12 months
$9.3MTotal revenue · Last 12 months
15.3K▼ 9.1% MoM
Monthly search volume
$90.91Avg. price · July 2026

Firefly Guitar Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales19.7K
Revenue$783.7K

2025/09

Sales16.3K
Revenue$725.8K

2025/10

Sales18.9K
Revenue$773.2K

2025/11

Sales26.4K
Revenue$1.1M

2025/12

Sales38K
Revenue$1.8M

2026/01

Sales19.6K
Revenue$742.1K

2026/02

Sales19.3K
Revenue$741.6K

2026/03

Sales15.8K
Revenue$598.7K

2026/04

Sales13.9K
Revenue$531.9K

2026/05

Sales6.9K
Revenue$260.4K

2026/06

Sales17.9K
Revenue$683.5K
15.1K

2026/07

Sales15.1K
Revenue$578K
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

15.1K

▼ 15.7% MoM

Monthly Revenue 2026/07

$578K

▼ 15.4% MoM

Top 10 Market Share 2026/07

79.7%

See the Top 10 ASINs driving 79.7% of sales

Firefly Guitar Market Share & Sales Concentration on Amazon US — July 2026

The most-sold firefly guitar listing on Amazon US in July 2026 is ASIN B09WVZMKWG (Brand: Onmiwod), which sold 6,000 units at $13.99 apiece — equal to 39.9% of every unit tracked in this report and 6.0× the volume of the No. 2 listing.

The Top 10 ASINs account for 12,000 units and $396,034 in July 2026 — 79.7% of unit volume and 68.5% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Firefly Guitar' on Amazon

July 2026
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79.7% Volume Share 12K units sold
68.5% Revenue Share $396K estimated
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Top 5 Volume Share breakdown

B09WVZMKWG 39.9%
B0DQ37L1Y2 6.6%
B0C549W9BV 6.6%
B0B2V8BHPD 5.3%
B089P25CQ1 4.0%
Others 37.5%
#1
Guitar Wall Mount 2 Pack, Black Walnut Wood Guitar Hanger, U-Shaped Guitar Wall Hanger Mount, Guitar Holder Hook Stand Wall for Acoustic, Electric Guitar, Banjo, Bass, for Guitar Player Men Boy

B09WVZMKWG

Guitar Wall Mount 2 Pack, Black Walnut Wood Guitar Hanger, U-Shaped Guitar Wall Hanger Mount, Guitar Holder Hook Stand Wall for Acoustic, Electric Guitar, Banjo, Bass, for Guitar Player Men Boy

$13.99· 4.7·5.4K reviews
Monthly Sales

6K

▼ 14.3%

vs. prior month

Revenue

$83.9K

latest month

Monthly Trend

12-month trend

#2
10W Mini Guitar Amp,Rechargeable Electric Guitar Amplifier | with Clean/Drive Channel,6H Working,3.5mm headphone jack for silent practice,Wireless Portable Amp for Practice & Traveling

B0DQ37L1Y2

10W Mini Guitar Amp,Rechargeable Electric Guitar Amplifier | with Clean/Drive Channel,6H Working,3.5mm headphone jack for silent practice,Wireless Portable Amp for Practice & Traveling

$39.99· 4.4·1.6K reviews
Monthly Sales

1K

▼ 50.0%

vs. prior month

Revenue

$39.4K

latest month

Monthly Trend

12-month trend

#3
Positive Grid Spark GO 5W Ultra-Portable Smart Guitar Amp & Speaker | Ultra-portable amp & Bluetooth speaker in one. 33 amps, 43 effects, 100k+ tones, Spark AI, Smart Jam, up to 8-hr battery.

B0C549W9BV

Positive Grid Spark GO 5W Ultra-Portable Smart Guitar Amp & Speaker | Ultra-portable amp & Bluetooth speaker in one. 33 amps, 43 effects, 100k+ tones, Spark AI, Smart Jam, up to 8-hr battery.

$119.00· 4.5·4.4K reviews
Monthly Sales

1K

▲ 42.9%

vs. prior month

Revenue

$111K

latest month

Monthly Trend

12-month trend

#4
MOOER GE100 Multi-Effects Guitar Pedal 80 Presets, 66 Effects | 180 Second Loop,40 Drum Rythm, Distortion, Expression Volume Wah Pedal, Tap Tempo, Headphone Out, LED Screen, Tuner

B0B2V8BHPD

MOOER GE100 Multi-Effects Guitar Pedal 80 Presets, 66 Effects | 180 Second Loop,40 Drum Rythm, Distortion, Expression Volume Wah Pedal, Tap Tempo, Headphone Out, LED Screen, Tuner

$85.99· 4.4·1.5K reviews
Monthly Sales

800

▲ 0.0%

vs. prior month

Revenue

$65.9K

latest month

Monthly Trend

12-month trend

#5
Ashthorpe 38-inch Beginner Acoustic Guitar (Black), Starter Kit with Gig Bag, Extra Strings, Strap, Picks, and Lessons

B089P25CQ1

Ashthorpe 38-inch Beginner Acoustic Guitar (Black), Starter Kit with Gig Bag, Extra Strings, Strap, Picks, and Lessons

$62.99· 4.4·9.2K reviews
Monthly Sales

600

▼ 14.3%

vs. prior month

Revenue

$37.8K

latest month

Monthly Trend

12-month trend

#6
Rok Lok PRO Guitar Strap Lock - 1 Pack (Black) - No Mods Required | Universal Guitar Strap Locks, Rubber Finish Protection, Fits Most Guitars & Bass, Electric Guitar Accessories

B0DZWGVMTM

Rok Lok PRO Guitar Strap Lock - 1 Pack (Black) - No Mods Required | Universal Guitar Strap Locks, Rubber Finish Protection, Fits Most Guitars & Bass, Electric Guitar Accessories

$19.99· 4.6·1.6K reviews
Monthly Sales

600

▲ 20.0%

vs. prior month

Revenue

$12.6K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Firefly Guitar Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

Onmiwod is the best-performing firefly guitar brand in July 2026, moving 6,000 units across 1 ASIN for 50.0% of Top 10 volume. flatsons follows with 1,000 units (8.3%), ahead of Positive Grid on 1,000 units (8.3%).

With 10 brands splitting the Top 10 and 66.7% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $13.99 to $119.00, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

50.0%
8.3%
8.3%
33.3%
Onmiwod
flatsons
Positive Grid
Other brands
1

Onmiwod

1 ASIN in Top 10

50.0%

Units

6K

Revenue

$83.9K

Avg. price

$13.99

  • Guitar Wall Mount 2 Pack, Black Walnut Wood Guitar Hanger, U-Shaped Guitar Wall Hanger Mount, Guitar Holder Hook Stand Wall for Acoustic, Electric Guitar, Banjo, Bass, for Guitar Player Men Boy

    B09WVZMKWG

    $13.99·4.7·5.4K revs

    Guitar Wall Mount 2 Pack, Black Walnut Wood Guitar Hanger, U-Shaped Guitar Wall Hanger Mount, Guitar Holder Hook Stand Wall for Acoustic, Electric Guitar, Banjo, Bass, for Guitar Player Men Boy

    Units sold6K
2

flatsons

1 ASIN in Top 10

8.3%

Units

1K

Revenue

$39.4K

Avg. price

$39.99

  • 10W Mini Guitar Amp,Rechargeable Electric Guitar Amplifier | with Clean/Drive Channel,6H Working,3.5mm headphone jack for silent practice,Wireless Portable Amp for Practice & Traveling

    B0DQ37L1Y2

    $39.99·4.4·1.6K revs

    10W Mini Guitar Amp,Rechargeable Electric Guitar Amplifier | with Clean/Drive Channel,6H Working,3.5mm headphone jack for silent practice,Wireless Portable Amp for Practice & Traveling

    Units sold1K
3

Positive Grid

1 ASIN in Top 10

8.3%

Units

1K

Revenue

$111K

Avg. price

$119.00

  • Positive Grid Spark GO 5W Ultra-Portable Smart Guitar Amp & Speaker | Ultra-portable amp & Bluetooth speaker in one. 33 amps, 43 effects, 100k+ tones, Spark AI, Smart Jam, up to 8-hr battery.

    B0C549W9BV

    $119.00·4.5·4.4K revs

    Positive Grid Spark GO 5W Ultra-Portable Smart Guitar Amp & Speaker | Ultra-portable amp & Bluetooth speaker in one. 33 amps, 43 effects, 100k+ tones, Spark AI, Smart Jam, up to 8-hr battery.

    Units sold1K

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