Finch Bird Seed Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Finch Bird Seed sales on Amazon US totaled 343,000 units in July 2026 (▼ 11.3% vs. the prior month), generating an estimated $5,062,880 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 63.3% of unit volume and 55.5% of revenue, while a typical listing is priced at $17.50. The keyword itself pulled 12,291 Amazon queries over the same period (▼ 9.5% MoM).
Zooming out to the 12-month window ending July 2026, the finch bird seed Top 50 moved 3,155,400 units and $46,581,483 in cumulative sales — an average of 262,950 units and $3,881,790 per month. Monthly throughput topped out at 386,900 units in June 2026 and dipped to 179,400 in October 2025, leaving the latest reading 64.7% higher than August 2025.
Finch Bird Seed Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
343K
▼ 11.3% MoM
Monthly Revenue 2026/07
$5.1M
▼ 14.6% MoM
Top 10 Market Share 2026/07
63.3%
Finch Bird Seed Market Share & Sales Concentration on Amazon US — July 2026
The most-sold finch bird seed listing on Amazon US in July 2026 is ASIN B00LHE5OSQ (Brand: Wagner's), which sold 50,000 units at $12.48 apiece — equal to 14.6% of every unit tracked in this report.
The Top 10 ASINs account for 217,000 units and $2,810,460 in July 2026 — 63.3% of unit volume and 55.5% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Finch Bird Seed' on Amazon
July 2026
Is 63.3% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
Powered by ASINSIGHT MCP · Grounded in ASINSIGHT Amazon data
Top 5 Volume Share breakdown
B00LHE5OSQ
Wagner's 53002 Farmer's Delight Wild Bird Food with Cherry Flavor, 10-Pound Bag
50K
▼ 28.6%vs. prior month
$663K
latest month
12-month trend
B0055INY1Y
Kaytee Nut & Fruit Wild Bird Seed, 5 lb
50K
▼ 16.7%vs. prior month
$629.5K
latest month
12-month trend
B01B9KPVRQ
Kaytee All American Wild Bird Food Seed Blend for Cardinals, Blue Jays, Finches & Other Outdoor Wild Birds, 5 Pounds
30K
▲ 50.0%vs. prior month
$179.7K
latest month
12-month trend
B0002DK91A
Kaytee Wild Bird No Mess Food Seed Blend for Cardinals, 10 Pound | Cleaner feeding. No mess bird seed. Shell-free, 100% edible, no grow bird seed
30K
▲ 0.0%vs. prior month
$389.7K
latest month
12-month trend
B005KOJ86I
Wagner's 53003 Farmer's Delight Wild Bird Food with Cherry Flavor, 20-Pound Bag
10K
▲ 0.0%vs. prior month
$199.8K
latest month
12-month trend
B07R1NCF3B
Kaytee Ultimate No Mess Wild Bird Seed, 9.75 Pounds | No Hulls, Less Mess Bird Seed Blend, 100% Edible Bird Seed Blend, Less Waste Around Feeders, Cleaner Backyard Feeding
10K
▼ 50.0%vs. prior month
$210K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Finch Bird Seed Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Kaytee is the best-performing finch bird seed brand in July 2026, moving 130,000 units across 5 ASINs for 59.9% of Top 10 volume. Wagner's follows with 60,000 units (27.6%), ahead of Audubon Park on 17,000 units (7.8%).
With 4 brands splitting the Top 10 and 95.4% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $14.18 to $19.37, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Kaytee
5 ASINs in Top 10
59.9%
Units
130K
Revenue
$1.5M
Avg. price
$14.18
B0055INY1Y
$12.59·★4.7·17.8K revsKaytee Nut & Fruit Wild Bird Seed, 5 lb
Units sold50KB01B9KPVRQ
$5.99·★4.6·5.9K revsKaytee All American Wild Bird Food Seed Blend for Cardinals, Blue Jays, Finches & Other Outdoor Wild Birds, 5 Pounds
Units sold30KB0002DK91A
$18.13·★4.4·6.7K revsKaytee Wild Bird No Mess Food Seed Blend for Cardinals, 10 Pound | Cleaner feeding. No mess bird seed. Shell-free, 100% edible, no grow bird seed
Units sold30KB07R1NCF3B
$20.72·★4.4·7.5K revsKaytee Ultimate No Mess Wild Bird Seed, 9.75 Pounds | No Hulls, Less Mess Bird Seed Blend, 100% Edible Bird Seed Blend, Less Waste Around Feeders, Cleaner Backyard Feeding
Units sold10KB003URCM9W
$13.49·★4.7·5.1K revsKaytee Wild Bird Songbird Blend Food Seed, 7 Pound
Units sold10K
Wagner's
2 ASINs in Top 10
27.6%
Units
60K
Revenue
$862.8K
Avg. price
$17.23
B00LHE5OSQ
$12.48·★4.5·21.8K revsWagner's 53002 Farmer's Delight Wild Bird Food with Cherry Flavor, 10-Pound Bag
Units sold50KB005KOJ86I
$21.97·★4.5·15.7K revsWagner's 53003 Farmer's Delight Wild Bird Food with Cherry Flavor, 20-Pound Bag
Units sold10K
Audubon Park
2 ASINs in Top 10
7.8%
Units
17K
Revenue
$297.5K
Avg. price
$19.37
B0DJN1MYD4
$29.98·★4.7·871 revsAudubon Park Sunflower Hearts Wild Bird Seed, 15-lb. | Bird Seed for Outside Feeders
Units sold9KB0037UZZYQ
$8.76·★4.7·7.8K revsAudubon Park Cardinal Blend Wild Bird Food, Cardinal Bird Seed for Outside Feeders, 4-Pound Bag
Units sold8K
Trending Finch Bird Seed Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0DJN1MYD4 booked 9K units at $29.98, with ▲ 28.6% MoM change. On the growth side, B007ZSR6UM leads positive momentum with ▲ 500.0% MoM growth on 6K units, with B000OOKJ58 close behind at ▲ 200.0% MoM on 3K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0DJN1MYD4
Audubon Park Sunflower Hearts Wild Bird Seed, 15-lb. | Bird Seed for Outside Feeders
Price
$29.98
Rating
4.7
Reviews
871
Latest month sales
B007ZSR6UM
Wild Harvest Daily Blend Bird Food For Parakeet, Canary & Finch, 5 lbs | Quality Seed Blend For Small Birds, With Orange Essence For Extra Flavor, Resealable Bag For Freshness
Price
$5.68
Rating
4.7
Reviews
15.9K
Latest month sales
B000OOKJ58
Wagner's 62050 Nyjer Seed Wild Bird Food, 10-Pound Bag
Unlock to view ASIN details and product titles
Price
$23.98
Rating
4.6
Reviews
5.4K
Latest month sales
One Amazon dataset. Two ways to use it.
Every number in this finch bird seed report comes from the Amazon market data ASINSIGHT tracks. Pick how you want to work with it.
Explore the full data
Browse the complete, structured picture in a ready-made interface — and keep tracking it as the market moves.
- Organic vs. ad traffic shifts per product
- Hourly rank and search-volume tracking
- Competitor ASINs and historical trends
Starts with a free ASINSIGHT account
Analyze the data your way
Connect the same data to ChatGPT, Claude or Cursor, then combine any dimensions to answer your own questions.
- Combine product, keyword, sales & ranking data freely
- Follow up in your own words, no fixed reports
- Works in ChatGPT, Claude & Cursor
20,000 credits/mo free, no credit card