Faber Castell Colored Pencils Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Faber Castell Colored Pencils sales on Amazon US totaled 208,950 units in July 2026 (▲ 76.9% vs. the prior month), generating an estimated $2,201,823 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 83.8% of unit volume and 63.2% of revenue, while a typical listing is priced at $24.01. The keyword itself pulled 20,468 Amazon queries over the same period (▲ 18.5% MoM).

Zooming out to the 12-month window ending July 2026, the faber castell colored pencils Top 50 moved 2,017,700 units and $26,919,609 in cumulative sales — an average of 168,142 units and $2,243,301 per month. Monthly throughput topped out at 315,150 units in December 2025 and dipped to 64,250 in May 2026, leaving the latest reading 30.2% lower than August 2025.

2MTotal units sold · Last 12 months
$26.9MTotal revenue · Last 12 months
20.5K▲ 18.5% MoM
Monthly search volume
$24.01Avg. price · July 2026

Faber Castell Colored Pencils Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales299.4K
Revenue$2.6M

2025/09

Sales140.3K
Revenue$1.7M

2025/10

Sales136.7K
Revenue$1.9M

2025/11

Sales244.8K
Revenue$3.7M

2025/12

Sales315.1K
Revenue$5.2M

2026/01

Sales150.1K
Revenue$2.1M

2026/02

Sales135.3K
Revenue$1.8M

2026/03

Sales108K
Revenue$1.5M

2026/04

Sales96.7K
Revenue$1.4M

2026/05

Sales64.3K
Revenue$996.6K

2026/06

Sales118.1K
Revenue$1.9M
208.9K

2026/07

Sales208.9K
Revenue$2.2M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

208.9K

▲ 76.9% MoM

Monthly Revenue 2026/07

$2.2M

▲ 13.0% MoM

Top 10 Market Share 2026/07

83.8%

See the Top 10 ASINs driving 83.8% of sales

Faber Castell Colored Pencils Market Share & Sales Concentration on Amazon US — July 2026

The most-sold faber castell colored pencils listing on Amazon US in July 2026 is ASIN B00006RVTS (Brand: Crayola), which sold 60,000 units at $6.49 apiece — equal to 28.7% of every unit tracked in this report and 20% ahead of the No. 2 listing.

The Top 10 ASINs account for 175,000 units and $1,392,300 in July 2026 — 83.8% of unit volume and 63.2% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Faber Castell Colored Pencils' on Amazon

July 2026
ASINSIGHT Logo
83.8% Volume Share 175K units sold
63.2% Revenue Share $1.4M estimated
Free Beta

Is 83.8% Top 10 share highly concentrated?

Ask AI to evaluate competition, market structure, and entry opportunities using ASINSIGHT’s tracked Amazon sales, ranking, and keyword data.

Compare the Top 10How competitive is this market?Is there room for new sellers?
Analyze this market with AI

Powered by ASINSIGHT MCP · Grounded in ASINSIGHT Amazon data

Top 5 Volume Share breakdown

B00006RVTS 28.7%
B00IDVE9UA 23.9%
B01N09ZDEI 4.8%
B0BP2TBX3V 4.8%
B0BHYGM2XG 4.8%
Others 33.0%
#1
Crayola Colored Pencils (36ct), Teacher School Supplies for Kids & Adults, Preschool Classroom Must Haves, Coloring Gift, Ages 3+

B00006RVTS

Crayola Colored Pencils (36ct), Teacher School Supplies for Kids & Adults, Preschool Classroom Must Haves, Coloring Gift, Ages 3+

$6.49·★ 4.8·50.3K reviews
Monthly Sales

60K

▲ 500.0%

vs. prior month

Revenue

$389.4K

latest month

Monthly Trend

12-month trend

#2
Bostitch Office Pencil Sharpener, Manual, One Assorted Color, Twist-n-Sharp, Kids, Boys, Girls, Colored Pencils, 1 Pack

B00IDVE9UA

Bostitch Office Pencil Sharpener, Manual, One Assorted Color, Twist-n-Sharp, Kids, Boys, Girls, Colored Pencils, 1 Pack

$2.49·★ 4.6·25.9K reviews
Monthly Sales

50K

▲ 400.0%

vs. prior month

Revenue

$124.5K

latest month

Monthly Trend

12-month trend

#3
Soucolor 72 Colored Pencils for Adult Coloring Book,Back to School Supplies | Vibrant,Soft Core,Smooth Coloring Pencils for Kids Beginners Sketching, Drawing, Blending,Shading,Arts & Crafts Supplies Gift

B01N09ZDEI

Soucolor 72 Colored Pencils for Adult Coloring Book,Back to School Supplies | Vibrant,Soft Core,Smooth Coloring Pencils for Kids Beginners Sketching, Drawing, Blending,Shading,Arts & Crafts Supplies Gift

$9.99·★ 4.7·24.7K reviews
Monthly Sales

10K

▼ 50.0%

vs. prior month

Revenue

$118.1K

latest month

Monthly Trend

12-month trend

#4
finenolo 36 Pack Colored Pencils for Adult Coloring Books | Soft Core, Art Drawing Pencils for Artists Beginners, Coloring Pencils Set with Sharpener for Coloring, Sketching, Painting

B0BP2TBX3V

finenolo 36 Pack Colored Pencils for Adult Coloring Books | Soft Core, Art Drawing Pencils for Artists Beginners, Coloring Pencils Set with Sharpener for Coloring, Sketching, Painting

$8.99·★ 4.7·3.3K reviews
Monthly Sales

10K

▲ 150.0%

vs. prior month

Revenue

$94.1K

latest month

Monthly Trend

12-month trend

#5
KALOUR 72 Count Colored Pencils for Adult Coloring Books, Soft Core,Ideal for Drawing Blending Shading,Color Pencils Set Gift for Adults Kids Beginners

B0BHYGM2XG

KALOUR 72 Count Colored Pencils for Adult Coloring Books, Soft Core,Ideal for Drawing Blending Shading,Color Pencils Set Gift for Adults Kids Beginners

$9.99·★ 4.7·12.7K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$124K

latest month

Monthly Trend

12-month trend

#6
Prismacolor Premier Pencil Sharpener - Writing, Drawing, Sketching, Art Supplies

B004ZDL0K2

Prismacolor Premier Pencil Sharpener - Writing, Drawing, Sketching, Art Supplies

$5.97·★ 4.6·39.5K reviews
Monthly Sales

9K

▲ 0.0%

vs. prior month

Revenue

$53.7K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Faber Castell Colored Pencils Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

Crayola is the best-performing faber castell colored pencils brand in July 2026, moving 60,000 units across 1 ASIN for 34.3% of Top 10 volume. Bostitch follows with 50,000 units (28.6%), ahead of Prismacolor on 14,000 units (8.0%).

With 9 brands splitting the Top 10 and 70.9% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $2.49 to $15.48, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

34.3%
28.6%
8.0%
29.1%
Crayola
Bostitch
Prismacolor
Other brands
1

Crayola

1 ASIN in Top 10

34.3%

Units

60K

Revenue

$389.4K

Avg. price

$6.49

  • Crayola Colored Pencils (36ct), Teacher School Supplies for Kids & Adults, Preschool Classroom Must Haves, Coloring Gift, Ages 3+

    B00006RVTS

    $6.49·★4.8·50.3K revs

    Crayola Colored Pencils (36ct), Teacher School Supplies for Kids & Adults, Preschool Classroom Must Haves, Coloring Gift, Ages 3+

    Units sold60K
2

Bostitch

1 ASIN in Top 10

28.6%

Units

50K

Revenue

$124.5K

Avg. price

$2.49

  • Bostitch Office Pencil Sharpener, Manual, One Assorted Color, Twist-n-Sharp, Kids, Boys, Girls, Colored Pencils, 1 Pack

    B00IDVE9UA

    $2.49·★4.6·25.9K revs

    Bostitch Office Pencil Sharpener, Manual, One Assorted Color, Twist-n-Sharp, Kids, Boys, Girls, Colored Pencils, 1 Pack

    Units sold50K
3

Prismacolor

2 ASINs in Top 10

8.0%

Units

14K

Revenue

$178.3K

Avg. price

$15.48

  • Prismacolor Premier Pencil Sharpener - Writing, Drawing, Sketching, Art Supplies

    B004ZDL0K2

    $5.97·★4.6·39.5K revs

    Prismacolor Premier Pencil Sharpener - Writing, Drawing, Sketching, Art Supplies

    Units sold9K
  • Prismacolor Premier Colored Pencils, Soft Core, Assorted Colors, 24 Count - Durable, Vibrant, Ultra-Smooth, Adult Coloring, Drawing, Sketching, Arts & Crafts

    B00006IEEU

    $24.99·★4.8·23.2K revs

    Prismacolor Premier Colored Pencils, Soft Core, Assorted Colors, 24 Count - Durable, Vibrant, Ultra-Smooth, Adult Coloring, Drawing, Sketching, Arts & Crafts

    Units sold5K

One Amazon dataset. Two ways to use it.

Every number in this faber castell colored pencils report comes from the Amazon market data ASINSIGHT tracks. Pick how you want to work with it.

Web AppExplore & Monitor

Explore the full data

Browse the complete, structured picture in a ready-made interface — and keep tracking it as the market moves.

  • Organic vs. ad traffic shifts per product
  • Hourly rank and search-volume tracking
  • Competitor ASINs and historical trends
Explore the full data

Starts with a free ASINSIGHT account

MCPAsk & AnalyzeFree Beta

Analyze the data your way

Connect the same data to ChatGPT, Claude or Cursor, then combine any dimensions to answer your own questions.

  • Combine product, keyword, sales & ranking data freely
  • Follow up in your own words, no fixed reports
  • Works in ChatGPT, Claude & Cursor
Analyze with ASINSIGHT MCP

20,000 credits/mo free, no credit card

ASINSIGHT logo

Empower Amazon Sellers With Keyword Expertise Boost Product Keyword Rankings.

Copyright © 2026 ASINSIGHT All rights reserved.

|