Elf Blush Stick Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Elf Blush Stick sales on Amazon US totaled 212,000 units in July 2026 (▼ 4.1% vs. the prior month), generating an estimated $1,616,890 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 49.1% of unit volume and 50.4% of revenue, while a typical listing is priced at $8.35. The keyword itself pulled 25,780 Amazon queries over the same period (▲ 2.7% MoM).
Zooming out to the 12-month window ending July 2026, the elf blush stick Top 50 moved 2,244,900 units and $17,262,398 in cumulative sales — an average of 187,075 units and $1,438,533 per month. Monthly throughput topped out at 250,000 units in December 2025 and dipped to 117,500 in May 2026, leaving the latest reading 34.0% higher than August 2025.
Elf Blush Stick Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
212K
▼ 4.1% MoM
Monthly Revenue 2026/07
$1.6M
▼ 7.8% MoM
Top 10 Market Share 2026/07
49.1%
Elf Blush Stick Market Share & Sales Concentration on Amazon US — July 2026
The most-sold elf blush stick listing on Amazon US in July 2026 is ASIN B0F3J6W5KW (Brand: e.l.f.), which sold 20,000 units at $5.79 apiece — equal to 9.4% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 104,000 units and $815,260 in July 2026 — 49.1% of unit volume and 50.4% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Elf Blush Stick' on Amazon
July 2026
Is 49.1% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0F3J6W5KW
e.l.f. Sheer For It Blush Tint, Cherry Cola | Multi-Use, Long-Lasting Lip & Cheek Makeup, Creates A Natural Flush Finish, Vegan & Cruelty-Free
20K
▲ 0.0%vs. prior month
$100K
latest month
12-month trend
B07MWSRJ89
e.l.f. Monochromatic Multi Stick, Creamy, Lightweight, Versatile, Luxurious, Adds Shimmer, Easy To Use On The Go, Blends Effortlessly, Sparkling Rose, 0.17 Oz
10K
▲ 0.0%vs. prior month
$52.4K
latest month
12-month trend
B088W7L534
e.l.f. Monochromatic Multi Stick, Travel-Sized Luxuriously Creamy & Blendable Color, For Eyes, Lips & Cheeks, Vegan & Cruelty-Free, Dazzling Peony, 0.17 Oz
10K
▼ 50.0%vs. prior month
$50K
latest month
12-month trend
B0BQQS5GBQ
e.l.f. Power Grip Primer + 4% Niacinamide, Gel-Based & Hydrating Face Primer, Helps Visibly Even Skin & Brighten, Grips Makeup, Vegan & Cruelty-Free, 0.811 Fl Oz
10K
▲ 0.0%vs. prior month
$99.9K
latest month
12-month trend
B0CPFYBBMB
e.l.f. Dual-Ended Cream + Powder Brush | Two-in-One Makeup Brush For Creating A Gorgeous, Airbrushed-looking Complexion, Vegan & Cruelty-free
10K
▲ 0.0%vs. prior month
$80K
latest month
12-month trend
B0F2J7VVQ7
Wonderskin Cream Blush Stick pH-Activated - pHlush Stick, Blush for Cheeks | pH-activated blush stick that color adapts to your skin for a natural-looking flush on cheeks and lips.
10K
▲ 0.0%vs. prior month
$236.5K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Elf Blush Stick Brands on Amazon US — Top 2 Brand Sales Concentration (July 2026)
e.l.f. is the best-performing elf blush stick brand in July 2026, moving 94,000 units across 9 ASINs for 90.4% of Top 10 volume. Wonderskin follows with 10,000 units (9.6%).
With 2 brands splitting the Top 10 and 100.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $6.75 to $20.80, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
e.l.f.
9 ASINs in Top 10
90.4%
Units
94K
Revenue
$578.8K
Avg. price
$6.75
B0F3J6W5KW
$5.79·★4.4·10.1K revse.l.f. Sheer For It Blush Tint, Cherry Cola | Multi-Use, Long-Lasting Lip & Cheek Makeup, Creates A Natural Flush Finish, Vegan & Cruelty-Free
Units sold20KB07MWSRJ89
$5.00·★4.4·98.1K revse.l.f. Monochromatic Multi Stick, Creamy, Lightweight, Versatile, Luxurious, Adds Shimmer, Easy To Use On The Go, Blends Effortlessly, Sparkling Rose, 0.17 Oz
Units sold10KB088W7L534
$6.00·★4.4·98.1K revse.l.f. Monochromatic Multi Stick, Travel-Sized Luxuriously Creamy & Blendable Color, For Eyes, Lips & Cheeks, Vegan & Cruelty-Free, Dazzling Peony, 0.17 Oz
Units sold10KB0BQQS5GBQ
$10.00·★4.6·14.8K revse.l.f. Power Grip Primer + 4% Niacinamide, Gel-Based & Hydrating Face Primer, Helps Visibly Even Skin & Brighten, Grips Makeup, Vegan & Cruelty-Free, 0.811 Fl Oz
Units sold10KB0CPFYBBMB
$8.00·★4.8·3.4K revse.l.f. Dual-Ended Cream + Powder Brush | Two-in-One Makeup Brush For Creating A Gorgeous, Airbrushed-looking Complexion, Vegan & Cruelty-free
Units sold10KB0791MDRFP
$8.99·★4.5·39.8K revse.l.f. Matte Magic Mist & Set Makeup Setting Spray, Matte Finish & Oil Control for Lightweight Long-Lasting Wear, Vitamin B & E, 4 Fl Oz
Units sold9KB0F3J8RY35
$6.00·★4.4·10.1K revse.l.f. Sheer For It Blush Tint, Pink Positive | Multi-Use, Long-Lasting Lip & Cheek Makeup, Creates A Natural Flush Finish, Vegan & Cruelty-Free
Units sold9KB07MWTH3BY
$6.00·★4.4·98.1K revse.l.f. Monochromatic Multi Stick, Creamy, Lightweight, Versatile, Luxurious, Adds Shimmer, Easy To Use On The Go, Blends Effortlessly, Glistening Peach, 0.155 Oz
Units sold8KB0CPFX9BZ2
$5.00·★4.7·3.7K revse.l.f. Camo Liquid Blush Brush | Angled Blush Brush Ideal For Applying & Blending Colors On Cheeks, Soft, Dense Bristles, Vegan & Cruelty-free
Units sold8K
Wonderskin
1 ASIN in Top 10
9.6%
Units
10K
Revenue
$236.5K
Avg. price
$20.80
B0F2J7VVQ7
$20.80·★4.0·3.3K revsWonderskin Cream Blush Stick pH-Activated - pHlush Stick, Blush for Cheeks | pH-activated blush stick that color adapts to your skin for a natural-looking flush on cheeks and lips.
Units sold10K
Trending Elf Blush Stick Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B0GVGCC3CQ leads positive momentum with ▲ 200.0% MoM growth on 3K units, with B007NW2DLM close behind at ▲ 200.0% MoM on 3K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0GVGCC3CQ
e.l.f. SKIN Glass Slick Serum Stick | Balm Face Serum, Helps Visibly Plump & Smooth Complexion with Nourishing Peptides, Vegan & Cruelty-Free
Price
$11.97
Rating
4.4
Reviews
169
Latest month sales
B007NW2DLM
e.l.f. Blush, Long-Lasting Blush For Creating A Natural, Healthy Glow, Flatters Your Skin Tone, Vegan & Cruelty-Free
Price
$4.00
Rating
4.2
Reviews
2.2K
Latest month sales
B0G1H16ZCF
e.l.f. Soft Glam Satin Concealer, Medium Coverage For Blemishes & Under-Eye, Crease-Resistant, Long Lasting, Vegan & Cruelty-Free, 10 Fair Cool
Unlock to view ASIN details and product titles
Price
$5.00
Rating
4.3
Reviews
4K
Latest month sales
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