Ed Hardy Purse Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Ed Hardy Purse sales on Amazon US totaled 7,500 units in July 2026 (▲ 0.7% vs. the prior month), generating an estimated $212,357 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 90.7% of unit volume and 89.1% of revenue, while a typical listing is priced at $46.11. The keyword itself pulled 15,444 Amazon queries over the same period (▼ 16.8% MoM).

Zooming out to the 12-month window ending July 2026, the ed hardy purse Top 50 moved 106,950 units and $2,800,773 in cumulative sales — an average of 8,913 units and $233,398 per month. Monthly throughput topped out at 21,700 units in December 2025 and dipped to 3,800 in May 2026, leaving the latest reading 15.3% lower than August 2025.

107KTotal units sold · Last 12 months
$2.8MTotal revenue · Last 12 months
15.4K▼ 16.8% MoM
Monthly search volume
$46.11Avg. price · July 2026

Ed Hardy Purse Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales8.8K
Revenue$222.3K

2025/09

Sales8K
Revenue$198.2K

2025/10

Sales9.2K
Revenue$232.7K

2025/11

Sales11.8K
Revenue$315.5K

2025/12

Sales21.7K
Revenue$580.4K

2026/01

Sales6.1K
Revenue$160.7K

2026/02

Sales8.2K
Revenue$203.5K

2026/03

Sales7.3K
Revenue$195K

2026/04

Sales7K
Revenue$181K

2026/05

Sales3.8K
Revenue$97.3K

2026/06

Sales7.5K
Revenue$201.8K
7.5K

2026/07

Sales7.5K
Revenue$212.4K
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

7.5K

▲ 0.7% MoM

Monthly Revenue 2026/07

$212.4K

▲ 5.3% MoM

Top 10 Market Share 2026/07

90.7%

See the Top 10 ASINs driving 90.7% of sales

Ed Hardy Purse Market Share & Sales Concentration on Amazon US — July 2026

The most-sold ed hardy purse listing on Amazon US in July 2026 is ASIN B001FWXMGG (Brand: ED HARDY), which sold 3,000 units at $27.50 apiece — equal to 40.0% of every unit tracked in this report and 3.0× the volume of the No. 2 listing.

The Top 10 ASINs account for 6,800 units and $189,177 in July 2026 — 90.7% of unit volume and 89.1% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Ed Hardy Purse' on Amazon

July 2026
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90.7% Volume Share 6.8K units sold
89.1% Revenue Share $189.2K estimated
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Top 5 Volume Share breakdown

B001FWXMGG 40.0%
B0CJHRKV4T 13.3%
B0CYBFTJTM 8.0%
B0DY7F9J1X 8.0%
B0F26F6MF9 8.0%
Others 22.7%
#1
Ed Hardy Eau de Parfum for Women, 3.4 fl oz | Women's eau de parfum. Perfume with warm amber notes and a long-lasting scent.

B001FWXMGG

Ed Hardy Eau de Parfum for Women, 3.4 fl oz | Women's eau de parfum. Perfume with warm amber notes and a long-lasting scent.

$27.50·★ 4.7·16.8K reviews
Monthly Sales

3K

▼ 25.0%

vs. prior month

Revenue

$73.7K

latest month

Monthly Trend

12-month trend

#2
Angel Kiss Purses for Women Small Hobo Shoulder Bags Vagen Leather Multi-Pocket Tote Bag with Zipper

B0CJHRKV4T

Angel Kiss Purses for Women Small Hobo Shoulder Bags Vagen Leather Multi-Pocket Tote Bag with Zipper

$32.39·★ 4.6·1.3K reviews
Monthly Sales

1K

▲ 0.0%

vs. prior month

Revenue

$35.1K

latest month

Monthly Trend

12-month trend

#3
Classic Funny Retro Paper Bag Large Capacity Backpack Cute Personalized Shoulder Crossbody Canvas Backpack Notebook

B0CYBFTJTM

Classic Funny Retro Paper Bag Large Capacity Backpack Cute Personalized Shoulder Crossbody Canvas Backpack Notebook

$29.99·★ 4.0·345 reviews
Monthly Sales

600

▲ 200.0%

vs. prior month

Revenue

$18K

latest month

Monthly Trend

12-month trend

#4
Angel Kiss Angelkiss Hobo Purses and handbags for Women Satchel Handbag Women Purses Large Daily Shoulder Bags

B0DY7F9J1X

Angel Kiss Angelkiss Hobo Purses and handbags for Women Satchel Handbag Women Purses Large Daily Shoulder Bags

$39.99·★ 4.6·5.3K reviews
Monthly Sales

600

▲ 100.0%

vs. prior month

Revenue

$24K

latest month

Monthly Trend

12-month trend

#5
8 Ball Dice Charm Keychain - Cute Bag Purse Handbag Accessories - Y2K Aesthetic Key Chain for Women Men

B0F26F6MF9

8 Ball Dice Charm Keychain - Cute Bag Purse Handbag Accessories - Y2K Aesthetic Key Chain for Women Men

$8.49·★ 4.4·478 reviews
Monthly Sales

600

▲ 0.0%

vs. prior month

Revenue

$4.8K

latest month

Monthly Trend

12-month trend

#6
Angel Kiss Purses for Women, Large Shoulder Bag Hobo Tote Purse Mutipocket Faux Leather Satchel Hobo Purse

B09ZK97WSF

Angel Kiss Purses for Women, Large Shoulder Bag Hobo Tote Purse Mutipocket Faux Leather Satchel Hobo Purse

$39.99·★ 4.5·5.9K reviews
Monthly Sales

300

▲ 50.0%

vs. prior month

Revenue

$12K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Ed Hardy Purse Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

ED HARDY is the best-performing ed hardy purse brand in July 2026, moving 3,400 units across 3 ASINs for 50.0% of Top 10 volume. Angel Kiss follows with 2,200 units (32.4%), ahead of JBIUVBTY on 600 units (8.8%).

With 4 brands splitting the Top 10 and 91.2% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $24.77 to $37.67, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

50.0%
32.4%
8.8%
8.8%
ED HARDY
Angel Kiss
JBIUVBTY
Other brands
1

ED HARDY

3 ASINs in Top 10

50.0%

Units

3.4K

Revenue

$83.7K

Avg. price

$24.77

  • Ed Hardy Eau de Parfum for Women, 3.4 fl oz | Women's eau de parfum. Perfume with warm amber notes and a long-lasting scent.

    B001FWXMGG

    $27.50·★4.7·16.8K revs

    Ed Hardy Eau de Parfum for Women, 3.4 fl oz | Women's eau de parfum. Perfume with warm amber notes and a long-lasting scent.

    Units sold3K
  • ED HARDY Hearts & Daggers Eau de Parfum for Women, 3.4 fl oz

    B000XE09LS

    $22.23·★4.6·2.9K revs

    ED HARDY Hearts & Daggers Eau de Parfum for Women, 3.4 fl oz

    Units sold200
  • ED HARDY Eau de Parfum for Women, 1 fl oz

    B0036H5R0C

    $24.58·★4.7·1.3K revs

    ED HARDY Eau de Parfum for Women, 1 fl oz

    Units sold200
2

Angel Kiss

5 ASINs in Top 10

32.4%

Units

2.2K

Revenue

$82.7K

Avg. price

$37.67

  • Angel Kiss Purses for Women Small Hobo Shoulder Bags Vagen Leather Multi-Pocket Tote Bag with Zipper

    B0CJHRKV4T

    $32.39·★4.6·1.3K revs

    Angel Kiss Purses for Women Small Hobo Shoulder Bags Vagen Leather Multi-Pocket Tote Bag with Zipper

    Units sold1K
  • Angel Kiss Angelkiss Hobo Purses and handbags for Women Satchel Handbag Women Purses Large Daily Shoulder Bags

    B0DY7F9J1X

    $39.99·★4.6·5.3K revs

    Angel Kiss Angelkiss Hobo Purses and handbags for Women Satchel Handbag Women Purses Large Daily Shoulder Bags

    Units sold600
  • Angel Kiss Purses for Women, Large Shoulder Bag Hobo Tote Purse Mutipocket Faux Leather Satchel Hobo Purse

    B09ZK97WSF

    $39.99·★4.5·5.9K revs

    Angel Kiss Purses for Women, Large Shoulder Bag Hobo Tote Purse Mutipocket Faux Leather Satchel Hobo Purse

    Units sold300
  • Angel Kiss Purses and Handbags Women Fashion Tote Bag Shoulder Bags Top Handle Satchel Purses Washed Synthetic Leather Handbag

    B09PZX7JQF

    $35.99·★4.5·9.7K revs

    Angel Kiss Purses and Handbags Women Fashion Tote Bag Shoulder Bags Top Handle Satchel Purses Washed Synthetic Leather Handbag

    Units sold200
  • Angel Kiss Women's Designer Handbag Large Double Zipper Multi Pocket Washed Leather Purse

    B07SFF284T

    $39.99·★4.5·5.3K revs

    Angel Kiss Women's Designer Handbag Large Double Zipper Multi Pocket Washed Leather Purse

    Units sold100
3

JBIUVBTY

1 ASIN in Top 10

8.8%

Units

600

Revenue

$18K

Avg. price

$29.99

  • Classic Funny Retro Paper Bag Large Capacity Backpack Cute Personalized Shoulder Crossbody Canvas Backpack Notebook

    B0CYBFTJTM

    $29.99·★4.0·345 revs

    Classic Funny Retro Paper Bag Large Capacity Backpack Cute Personalized Shoulder Crossbody Canvas Backpack Notebook

    Units sold600

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