Eagle Costume Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Eagle Costume sales on Amazon US totaled 3,050 units in July 2026 (▼ 71.4% vs. the prior month), generating an estimated $51,411 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 90.2% of unit volume and 83.8% of revenue, while a typical listing is priced at $33.72. The keyword itself pulled 2,440 Amazon queries over the same period (▼ 78.1% MoM).
Zooming out to the 12-month window ending July 2026, the eagle costume Top 50 moved 47,300 units and $986,738 in cumulative sales — an average of 3,942 units and $82,228 per month. Monthly throughput topped out at 11,150 units in October 2025 and dipped to 1,050 in January 2026, leaving the latest reading 24.5% higher than August 2025.
Eagle Costume Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
3K
▼ 71.4% MoM
Monthly Revenue 2026/07
$51.4K
▼ 73.2% MoM
Top 10 Market Share 2026/07
90.2%
Eagle Costume Market Share & Sales Concentration on Amazon US — July 2026
The most-sold eagle costume listing on Amazon US in July 2026 is ASIN B0FHWZ2QWR (Brand: Just Play), which sold 1,000 units at $12.97 apiece — equal to 32.8% of every unit tracked in this report and 1.7× the volume of the No. 2 listing.
The Top 10 ASINs account for 2,750 units and $43,074 in July 2026 — 90.2% of unit volume and 83.8% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Eagle Costume' on Amazon
July 2026
Is 90.2% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0FHWZ2QWR
Just Play Danny Go! Aviator Hat - Play Dress-Up Hat Inspired Show
1K
▲ 66.7%vs. prior month
$13K
latest month
12-month trend
B0887ZKFXZ
Frienda American Flag Costume Cape Set USA Accessories
600
▼ 88.0%vs. prior month
$6.3K
latest month
12-month trend
B0C2YX6GXS
Hikkcos 4Pcs American Flag Cape Costume, USA Patriotic Accessories USA Sports Cheering 4th of July Outfit & 250 Years Apparel
500
▼ 16.7%vs. prior month
$5.4K
latest month
12-month trend
B091FG6PQV
MXoSUM Inflatable Bald Eagle Costume for Adult Blow up Eagle Mascot Costume Outfit Funny Independence Day Parade Patriotic Costume Suit
100
▼ 87.5%vs. prior month
$3.9K
latest month
12-month trend
B0B67M11VW
MOKRY PARTY MOKRY PARTY White Eagle Head Mask Animal Bird Mask Eagle Claw Hairy Latex Mask Halloween Carnival Costume Mask, Adult Size
100
▼ 80.0%vs. prior month
$2.4K
latest month
12-month trend
B09Y16TTJY
Dolkoic 4th of July American Flag Costume Cape for Adult 250 Years USA Patriotic Flag Cloak Set Independence Day Celebration Halloween Party
100
▲ 0.0%vs. prior month
$1K
latest month
12-month trend
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Best Eagle Costume Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Just Play is the best-performing eagle costume brand in July 2026, moving 1,000 units across 1 ASIN for 36.4% of Top 10 volume. Frienda follows with 600 units (21.8%), ahead of Hikkcos on 500 units (18.2%).
With 10 brands splitting the Top 10 and 76.4% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $9.99 to $12.97, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Just Play
1 ASIN in Top 10
36.4%
Units
1K
Revenue
$13K
Avg. price
$12.97
B0FHWZ2QWR
$12.97·★4.7·113 revsJust Play Danny Go! Aviator Hat - Play Dress-Up Hat Inspired Show
Units sold1K
Frienda
1 ASIN in Top 10
21.8%
Units
600
Revenue
$6.3K
Avg. price
$9.99
B0887ZKFXZ
$9.99·★4.6·1.1K revsFrienda American Flag Costume Cape Set USA Accessories
Units sold600
Hikkcos
1 ASIN in Top 10
18.2%
Units
500
Revenue
$5.4K
Avg. price
$9.99
B0C2YX6GXS
$9.99·★4.3·166 revsHikkcos 4Pcs American Flag Cape Costume, USA Patriotic Accessories USA Sports Cheering 4th of July Outfit & 250 Years Apparel
Units sold500
Trending Eagle Costume Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B09Y16TTJY booked 100 units at $9.49, with ▲ 0.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B09Y16TTJY
Dolkoic 4th of July American Flag Costume Cape for Adult 250 Years USA Patriotic Flag Cloak Set Independence Day Celebration Halloween Party
Price
$9.49
Rating
4.5
Reviews
61
Latest month sales
B0BXW5Z1SD
Black Eagle Mask Adult Bird Animal Costume Halloween Masquerade Party Prop
Price
$14.99
Rating
4.0
Reviews
135
Latest month sales
B0H2ZHZF7Q
Bald Eagle Mask with Flag Bandana Animal Furry Headpiece Latex Bird Masks Costume Accessory for Adults 4th of July Halloween Cosplay Props
Unlock to view ASIN details and product titles
Price
$29.56
Rating
4.1
Reviews
8
Latest month sales
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