Dumplings Squishy Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Dumplings Squishy sales on Amazon US totaled 183,700 units in July 2026 (▲ 1.2% vs. the prior month), generating an estimated $2,409,919 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 48.4% of unit volume and 36.5% of revenue, while a typical listing is priced at $16.79. The keyword itself pulled 89,859 Amazon queries over the same period (▲ 13.3% MoM).
Zooming out to the 12-month window ending July 2026, the dumplings squishy Top 50 moved 879,950 units and $12,236,776 in cumulative sales — an average of 73,329 units and $1,019,731 per month. Monthly throughput topped out at 183,700 units in July 2026 and dipped to 19,300 in August 2025, leaving the latest reading 851.8% higher than August 2025.
Dumplings Squishy Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
183.7K
▲ 1.2% MoM
Monthly Revenue 2026/07
$2.4M
▲ 6.0% MoM
Top 10 Market Share 2026/07
48.4%
Dumplings Squishy Market Share & Sales Concentration on Amazon US — July 2026
The most-sold dumplings squishy listing on Amazon US in July 2026 is ASIN B0GH7H2GZF (Brand: Midou), which sold 10,000 units at $4.98 apiece — equal to 5.4% of every unit tracked in this report.
The Top 10 ASINs account for 89,000 units and $879,120 in July 2026 — 48.4% of unit volume and 36.5% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Dumplings Squishy' on Amazon
July 2026









Is 48.4% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B0GH7H2GZF
Midou Slow Rising Dumpling Squishy Butter Squeeze Toy Sensory Stress Relief Squishies Soft & Stretchy Fidget Toys for Anxiety Relief Party Favors 1Pcs with Smile Face
10K
▼ 66.7%vs. prior month
$53.7K
latest month
12-month trend

B0GVHJJCQC
Strawberry Squishy, Strawberry Squishy Sensory Fidget Giant Jumbo Big Slow Rising Stress Ball Squeeze Toy Fruit Realistic for Relief, Adults Kids Gifts Party Favor (1pcs)
10K
▲ 0.0%vs. prior month
$99.9K
latest month
12-month trend

B0CYT6D2ZS
6-Pack Pink Slime Kit for Girls, Cloud Butter Squishy Birthday Gift Set | Party favor, goodie bag stuffer, Easter basket filler and sensory toy for kids ages 4-10
10K
▲ 0.0%vs. prior month
$134.3K
latest month
12-month trend

B0D3WSCFJJ
24 Pack Slow Rising Stress Cube , Dough Stress Balls Soft Fidget Squishy Toys for Anxiety Relief, Pull Stretch Classroom Prize Party Favors Toys for Kids
10K
▲ 0.0%vs. prior month
$199.9K
latest month
12-month trend

B0D91CWH9V
3pcs Squishy Textured Stress Balls Silky Fidget Toys for Anxiety Relief | Soft Squeeze Squishies Sensory Party Favors for Kids/Adults Hand Exercises 1.85inch
10K
▲ 150.0%vs. prior month
$72.5K
latest month
12-month trend

B0F7M16P52
Butter Slow Rising Squishy,Squishy Toy,Dumpling Stress Balls,Fidget Toy | butter squishy Party Favor Gift squeeze toy back to school
9K
▼ 55.0%vs. prior month
$54.2K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Dumplings Squishy Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Generic is the best-performing dumplings squishy brand in July 2026, moving 17,000 units across 2 ASINs for 19.1% of Top 10 volume. Midou follows with 10,000 units (11.2%), ahead of Glyrnur on 10,000 units (11.2%).
Volume is spread across 9 brands, with the top three holding 41.6% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $4.98 to $9.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Generic
2 ASINs in Top 10
19.1%
Units
17K
Revenue
$132.7K
Avg. price
$7.99

B0F7M16P52
$5.99·★3.9·1.8K revsButter Slow Rising Squishy,Squishy Toy,Dumpling Stress Balls,Fidget Toy | butter squishy Party Favor Gift squeeze toy back to school
Units sold9K
B0DPV6Q119
$9.98·★3.9·1.7K revsButter Slow Rising Squishy,Squishy Toy,Dumpling Stress Balls,Fidget Toy | butter squishy Party Favor Gift squeeze toy cheese squishy back to school
Units sold8K
Midou
1 ASIN in Top 10
11.2%
Units
10K
Revenue
$53.7K
Avg. price
$4.98

B0GH7H2GZF
$4.98·★3.7·1K revsMidou Slow Rising Dumpling Squishy Butter Squeeze Toy Sensory Stress Relief Squishies Soft & Stretchy Fidget Toys for Anxiety Relief Party Favors 1Pcs with Smile Face
Units sold10K
Glyrnur
1 ASIN in Top 10
11.2%
Units
10K
Revenue
$99.9K
Avg. price
$9.99

B0GVHJJCQC
$9.99·★3.1·446 revsStrawberry Squishy, Strawberry Squishy Sensory Fidget Giant Jumbo Big Slow Rising Stress Ball Squeeze Toy Fruit Realistic for Relief, Adults Kids Gifts Party Favor (1pcs)
Units sold10K
Trending Dumplings Squishy Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B0D91CWH9V booked 10K units at $6.99, with ▲ 150.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B0D91CWH9V
3pcs Squishy Textured Stress Balls Silky Fidget Toys for Anxiety Relief | Soft Squeeze Squishies Sensory Party Favors for Kids/Adults Hand Exercises 1.85inch
Price
$6.99
Rating
4.1
Reviews
1K
Latest month sales

B0DPV6Q119
Butter Slow Rising Squishy,Squishy Toy,Dumpling Stress Balls,Fidget Toy | butter squishy Party Favor Gift squeeze toy cheese squishy back to school
Price
$9.98
Rating
3.9
Reviews
1.7K
Latest month sales

B0G36WHC28
Hello Kitty® and Friends SLIMYGLOOP Gelli Gels – Cinnamoroll™, Slow Rising Sensory Squeeze Toy with Glitter, Gel Filled Fidget Toys
Unlock to view ASIN details and product titles
Price
$8.99
Rating
4.2
Reviews
687
Latest month sales
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