Drink Umbrellas Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Drink Umbrellas sales on Amazon US totaled 26,600 units in July 2026 (▲ 2.5% vs. the prior month), generating an estimated $224,683 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 68.0% of unit volume and 60.8% of revenue, while a typical listing is priced at $10.55. The keyword itself pulled 19,844 Amazon queries over the same period (▼ 13.4% MoM).

Zooming out to the 12-month window ending July 2026, the drink umbrellas Top 50 moved 148,600 units and $1,272,865 in cumulative sales — an average of 12,383 units and $106,072 per month. Monthly throughput topped out at 26,600 units in July 2026 and dipped to 5,150 in December 2025, leaving the latest reading 32.7% higher than August 2025.

148.6KTotal units sold · Last 12 months
$1.3MTotal revenue · Last 12 months
19.8K▼ 13.4% MoM
Monthly search volume
$10.55Avg. price · July 2026

Drink Umbrellas Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales20.1K
Revenue$174.7K

2025/09

Sales10.7K
Revenue$90.7K

2025/10

Sales7K
Revenue$57.8K

2025/11

Sales5.6K
Revenue$43.6K

2025/12

Sales5.2K
Revenue$41.4K

2026/01

Sales6.2K
Revenue$49.6K

2026/02

Sales6.8K
Revenue$56.4K

2026/03

Sales10.2K
Revenue$85.8K

2026/04

Sales13.3K
Revenue$119.9K

2026/05

Sales11.2K
Revenue$99.7K

2026/06

Sales25.9K
Revenue$228.6K
26.6K

2026/07

Sales26.6K
Revenue$224.7K
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

26.6K

▲ 2.5% MoM

Monthly Revenue 2026/07

$224.7K

▼ 2.0% MoM

Top 10 Market Share 2026/07

68.0%

See the Top 10 ASINs driving 68.0% of sales

Drink Umbrellas Market Share & Sales Concentration on Amazon US — July 2026

The most-sold drink umbrellas listing on Amazon US in July 2026 is ASIN B073RBVTXT (Brand: ALINK), which sold 6,000 units at $6.99 apiece — equal to 22.6% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.

The Top 10 ASINs account for 18,100 units and $136,596 in July 2026 — 68.0% of unit volume and 60.8% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Drink Umbrellas' on Amazon

July 2026
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68.0% Volume Share 18.1K units sold
60.8% Revenue Share $136.6K estimated
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Top 5 Volume Share breakdown

B073RBVTXT 22.6%
B0B2P18C1J 11.3%
B0GLNMRB77 7.5%
B0D9BJGHWP 7.5%
B09BB2QVNB 3.8%
Others 47.4%
#1
ALINK 50 Umbrella Parasol Drinking Straws, Hawaiian Beach Cocktail Luau Party Decorations Supplies

B073RBVTXT

ALINK 50 Umbrella Parasol Drinking Straws, Hawaiian Beach Cocktail Luau Party Decorations Supplies

$6.99· 4.6·10.4K reviews
Monthly Sales

6K

▲ 20.0%

vs. prior month

Revenue

$41.9K

latest month

Monthly Trend

12-month trend

#2
Paxcoo 50pc Umbrella Straws for Cocktails, Tropical Hawaiian Luau Party Decorations (Assorted Colors)

B0B2P18C1J

Paxcoo 50pc Umbrella Straws for Cocktails, Tropical Hawaiian Luau Party Decorations (Assorted Colors)

$7.99· 4.6·1.2K reviews
Monthly Sales

3K

▲ 0.0%

vs. prior month

Revenue

$24K

latest month

Monthly Trend

12-month trend

#3
Cocktail Umbrellas for Drinks Garnish, Mini Paper Umbrellas Cocktail Picks | 4 Inch Tiny Umbrella Toothpicks, Fruit Sticks, Summer Tropical Hawaiian Luau Tiki Party Decorations, Bar Accessories, 54 PCS

B0GLNMRB77

Cocktail Umbrellas for Drinks Garnish, Mini Paper Umbrellas Cocktail Picks | 4 Inch Tiny Umbrella Toothpicks, Fruit Sticks, Summer Tropical Hawaiian Luau Tiki Party Decorations, Bar Accessories, 54 PCS

$4.99· 4.5·91 reviews
Monthly Sales

2K

▲ 100.0%

vs. prior month

Revenue

$8.9K

latest month

Monthly Trend

12-month trend

#4
MAQIHAN Drink Umbrellas Cocktail Umbrellas - 50PCS Mini Paper Umbrellas | Umbrella Toothpicks for Cocktails, Colorful Cupcake Toppers, Decorations for Hawaiian Tropical Luau Party, Summer Pool Party

B0D9BJGHWP

MAQIHAN Drink Umbrellas Cocktail Umbrellas - 50PCS Mini Paper Umbrellas | Umbrella Toothpicks for Cocktails, Colorful Cupcake Toppers, Decorations for Hawaiian Tropical Luau Party, Summer Pool Party

$5.79· 4.6·309 reviews
Monthly Sales

2K

▲ 0.0%

vs. prior month

Revenue

$12K

latest month

Monthly Trend

12-month trend

#5
BLUE TOP 100pcs Umbrella Drink Straws 9.45 Inch Assorted Colors, Fancy Mini Paper Umbrella Drink for Cocktail,Milkshake,Juice,Great for Valentine's Day Beach Party,Hawaiian Party,Luau Party,Bar

B09BB2QVNB

BLUE TOP 100pcs Umbrella Drink Straws 9.45 Inch Assorted Colors, Fancy Mini Paper Umbrella Drink for Cocktail,Milkshake,Juice,Great for Valentine's Day Beach Party,Hawaiian Party,Luau Party,Bar

$9.88· 4.6·859 reviews
Monthly Sales

1K

▲ 0.0%

vs. prior month

Revenue

$9.9K

latest month

Monthly Trend

12-month trend

#6
[200 Pcs] Cocktail Drink Umbrella Picks Toothpicks - Mini Paper Umbrellas | Assorted Colors, Sturdy Paper and Picks, Luau Parasols Hawaiian Tiki Party Decorations, Desserts Charcuterie Accessories

B0B74GD77G

[200 Pcs] Cocktail Drink Umbrella Picks Toothpicks - Mini Paper Umbrellas | Assorted Colors, Sturdy Paper and Picks, Luau Parasols Hawaiian Tiki Party Decorations, Desserts Charcuterie Accessories

$9.99· 4.6·651 reviews
Monthly Sales

1K

▼ 50.0%

vs. prior month

Revenue

$10K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Drink Umbrellas Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

ALINK is the best-performing drink umbrellas brand in July 2026, moving 6,000 units across 1 ASIN for 33.1% of Top 10 volume. PAXCOO follows with 3,800 units (21.0%), ahead of MAQIHAN on 2,800 units (15.5%).

With 8 brands splitting the Top 10 and 69.6% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $5.74 to $11.49, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

33.1%
21.0%
15.5%
30.4%
ALINK
PAXCOO
MAQIHAN
Other brands
1

ALINK

1 ASIN in Top 10

33.1%

Units

6K

Revenue

$41.9K

Avg. price

$6.99

  • ALINK 50 Umbrella Parasol Drinking Straws, Hawaiian Beach Cocktail Luau Party Decorations Supplies

    B073RBVTXT

    $6.99·4.6·10.4K revs

    ALINK 50 Umbrella Parasol Drinking Straws, Hawaiian Beach Cocktail Luau Party Decorations Supplies

    Units sold6K
2

PAXCOO

2 ASINs in Top 10

21.0%

Units

3.8K

Revenue

$36K

Avg. price

$11.49

  • Paxcoo 50pc Umbrella Straws for Cocktails, Tropical Hawaiian Luau Party Decorations (Assorted Colors)

    B0B2P18C1J

    $7.99·4.6·1.2K revs

    Paxcoo 50pc Umbrella Straws for Cocktails, Tropical Hawaiian Luau Party Decorations (Assorted Colors)

    Units sold3K
  • Paxcoo Drink Umbrellas, 180PCS Cocktail Drink Accessories Includes Umbrella Straws, Umbrella Toothpicks, Decoration Picks for Aloha Tropical Hawaiian Luau Party Decorations

    B0F18SVPTS

    $14.99·4.5·176 revs

    Paxcoo Drink Umbrellas, 180PCS Cocktail Drink Accessories Includes Umbrella Straws, Umbrella Toothpicks, Decoration Picks for Aloha Tropical Hawaiian Luau Party Decorations

    Units sold800
3

MAQIHAN

2 ASINs in Top 10

15.5%

Units

2.8K

Revenue

$17.1K

Avg. price

$5.74

  • MAQIHAN Drink Umbrellas Cocktail Umbrellas - 50PCS Mini Paper Umbrellas | Umbrella Toothpicks for Cocktails, Colorful Cupcake Toppers, Decorations for Hawaiian Tropical Luau Party, Summer Pool Party

    B0D9BJGHWP

    $5.79·4.6·309 revs

    MAQIHAN Drink Umbrellas Cocktail Umbrellas - 50PCS Mini Paper Umbrellas | Umbrella Toothpicks for Cocktails, Colorful Cupcake Toppers, Decorations for Hawaiian Tropical Luau Party, Summer Pool Party

    Units sold2K
  • MAQIHAN Drink Umbrellas Cocktail Umbrellas - 50PCS Mini Umbrella for Drinks | 5 Styles Umbrella Toothpicks for Cocktails, Tropical Cupcake Toppers, Hawaiian Luau Tiki Party Decorations

    B0DYSP7HLR

    $5.69·4.6·309 revs

    MAQIHAN Drink Umbrellas Cocktail Umbrellas - 50PCS Mini Umbrella for Drinks | 5 Styles Umbrella Toothpicks for Cocktails, Tropical Cupcake Toppers, Hawaiian Luau Tiki Party Decorations

    Units sold800

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