Deep Woods Off Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Deep Woods Off sales on Amazon US totaled 409,500 units in July 2026 (▼ 23.9% vs. the prior month), generating an estimated $4,428,753 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 73.3% of unit volume and 61.4% of revenue, while a typical listing is priced at $16.41. The keyword itself pulled 15,551 Amazon queries over the same period (▼ 22.2% MoM).
Zooming out to the 12-month window ending July 2026, the deep woods off Top 50 moved 2,255,400 units and $23,596,773 in cumulative sales — an average of 187,950 units and $1,966,398 per month. Monthly throughput topped out at 537,800 units in June 2026 and dipped to 53,400 in December 2025, leaving the latest reading 57.6% higher than August 2025.
Deep Woods Off Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
409.5K
▼ 23.9% MoM
Monthly Revenue 2026/07
$4.4M
▼ 26.8% MoM
Top 10 Market Share 2026/07
73.3%
Deep Woods Off Market Share & Sales Concentration on Amazon US — July 2026
The most-sold deep woods off listing on Amazon US in July 2026 is ASIN B00HQRCNWI (Brand: Benadryl), which sold 80,000 units at $6.48 apiece — equal to 19.5% of every unit tracked in this report and 1.6× the volume of the No. 2 listing.
The Top 10 ASINs account for 300,000 units and $2,719,500 in July 2026 — 73.3% of unit volume and 61.4% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Deep Woods Off' on Amazon
July 2026
Is 73.3% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B00HQRCNWI
Benadryl Itch Relief Gel Extra Strength, 2% Diphenhydramine HCl, 3.5 fl. Oz | Topical Itch Relief Gel, Soothing Relief, Scrapes, Insect Bites, Sunburn and More, Great for Outdoors
80K
▼ 20.0%vs. prior month
$518.4K
latest month
12-month trend
B019ZTXU2G
OFF! Deep Woods Dry Insect & Mosquito Repellent Bug Spray, 4 oz, (2-Pack) | Aerosol Spray, 25% DEET Formula, Non-Greasy, Long Lasting Protection from Mosquitoes, Ticks, Biting Flies, Gnats, Chiggers
50K
▼ 16.7%vs. prior month
$553K
latest month
12-month trend
B004H89KFC
Repel 100 Mosquito & Insect Repellent 4 Oz, 98% DEET | Repels Mosquitoes, Ticks, Gnats, Biting Flies, Chiggers & Fleas, Lasts Up To 10 Hours, Compact Bug Spray For Outdoor Travel
50K
▲ 0.0%vs. prior month
$374K
latest month
12-month trend
B0DP5DZ57B
OFF! Clean Feel Picaridin Insect & Mosquito Repellent Bug Spray, 5 oz, 2 pk | Aerosol Spray, 20% Picaridin Formula, Fragrance Free, Lightweight, Long Lasting Protection from Mosquitoes, Flies, Ticks
40K
▲ 0.0%vs. prior month
$477.2K
latest month
12-month trend
B074N7D1TV
Murphy's Naturals Mosquito & Tick Bug Repellent Spray, 4 fl oz (Pack of 2) | 30% oil of lemon eucalyptus, EPA-registered & DEET-free*; 4 fl oz pump 2-pack protects skin & gear up to 6 hours
20K
▼ 33.3%vs. prior month
$368.4K
latest month
12-month trend
B09GF1ND4D
OFF! Clean Feel Picaridin Insect & Mosquito Repellent Bug Spray, 5 oz | Aerosol Spray, 20% Picaridin Formula, Fragrance Free, Lightweight, Long Lasting Protection from Mosquitoes, Flies, Ticks
20K
▼ 50.0%vs. prior month
$137.4K
latest month
12-month trend
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Best Deep Woods Off Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
OFF! is the best-performing deep woods off brand in July 2026, moving 130,000 units across 5 ASINs for 43.3% of Top 10 volume. Benadryl follows with 80,000 units (26.7%), ahead of Repel on 60,000 units (20.0%).
With 5 brands splitting the Top 10 and 90.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $6.48 to $9.15, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
OFF!
5 ASINs in Top 10
43.3%
Units
130K
Revenue
$1.3M
Avg. price
$9.15
B019ZTXU2G
$12.89·★4.7·42.4K revsOFF! Deep Woods Dry Insect & Mosquito Repellent Bug Spray, 4 oz, (2-Pack) | Aerosol Spray, 25% DEET Formula, Non-Greasy, Long Lasting Protection from Mosquitoes, Ticks, Biting Flies, Gnats, Chiggers
Units sold50KB0DP5DZ57B
$11.69·★4.6·2.5K revsOFF! Clean Feel Picaridin Insect & Mosquito Repellent Bug Spray, 5 oz, 2 pk | Aerosol Spray, 20% Picaridin Formula, Fragrance Free, Lightweight, Long Lasting Protection from Mosquitoes, Flies, Ticks
Units sold40KB09GF1ND4D
$6.19·★4.6·8.4K revsOFF! Clean Feel Picaridin Insect & Mosquito Repellent Bug Spray, 5 oz | Aerosol Spray, 20% Picaridin Formula, Fragrance Free, Lightweight, Long Lasting Protection from Mosquitoes, Flies, Ticks
Units sold20KB078LBCBR5
$6.99·★4.4·9.1K revsOFF! Botanicals Plant-Based Insect & Mosquito Repellent Bug Spray, 4 oz | Pump Spray, Plant-Based & Botanically Inspired Formula, Protects Against Mosquitoes, Black Flies, Gnats, No-See-Ums
Units sold10KB09GDB6K8Q
$7.99·★4.4·4.2K revsOFF! Kids Plant-Based Insect & Mosquito Repellent Bug Spray, 4 oz | Pump Spray, Plant-Based & Botanically Inspired Formula, Protects Against Mosquitoes
Units sold10K
Benadryl
1 ASIN in Top 10
26.7%
Units
80K
Revenue
$518.4K
Avg. price
$6.48
B00HQRCNWI
$6.48·★4.6·45.6K revsBenadryl Itch Relief Gel Extra Strength, 2% Diphenhydramine HCl, 3.5 fl. Oz | Topical Itch Relief Gel, Soothing Relief, Scrapes, Insect Bites, Sunburn and More, Great for Outdoors
Units sold80K
Repel
2 ASINs in Top 10
20.0%
Units
60K
Revenue
$455.9K
Avg. price
$7.83
B004H89KFC
$7.48·★4.6·16.8K revsRepel 100 Mosquito & Insect Repellent 4 Oz, 98% DEET | Repels Mosquitoes, Ticks, Gnats, Biting Flies, Chiggers & Fleas, Lasts Up To 10 Hours, Compact Bug Spray For Outdoor Travel
Units sold50KB000LGN3Z2
$8.19·★4.6·5.3K revsRepel 100 Mosquito & Insect Repellent 1 Oz, 98% DEET | Repels Mosquitoes, Ticks, Gnats, Biting Flies, Chiggers & Fleas, Lasts Up To 10 Hours, Compact Bug Spray For Outdoor Travel
Units sold10K
Trending Deep Woods Off Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B078LBCBR5 booked 10K units at $6.99, with ▲ 0.0% MoM change. On the growth side, B0000CBJBD leads positive momentum with ▲ 400.0% MoM growth on 2K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B078LBCBR5
OFF! Botanicals Plant-Based Insect & Mosquito Repellent Bug Spray, 4 oz | Pump Spray, Plant-Based & Botanically Inspired Formula, Protects Against Mosquitoes, Black Flies, Gnats, No-See-Ums
Price
$6.99
Rating
4.4
Reviews
9.1K
Latest month sales
B09GDB6K8Q
OFF! Kids Plant-Based Insect & Mosquito Repellent Bug Spray, 4 oz | Pump Spray, Plant-Based & Botanically Inspired Formula, Protects Against Mosquitoes
Price
$7.99
Rating
4.4
Reviews
4.2K
Latest month sales
B0000CBJBD
OFF! Deep Woods Sportsmen Insect Repellent Spritz, Maximum Strength with 98% DEET, Bug Spray with up to 10 Hours of Protection, 1 oz
Unlock to view ASIN details and product titles
Price
$9.99
Rating
4.5
Reviews
358
Latest month sales
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