Dark Chocolate Chips Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Dark Chocolate Chips sales on Amazon US totaled 180,650 units in July 2026 (▲ 3.3% vs. the prior month), generating an estimated $1,563,384 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 50.4% of unit volume and 53.9% of revenue, while a typical listing is priced at $9.14. The keyword itself pulled 55,432 Amazon queries over the same period (▲ 14.3% MoM).
Zooming out to the 12-month window ending July 2026, the dark chocolate chips Top 50 moved 2,014,500 units and $16,060,361 in cumulative sales — an average of 167,875 units and $1,338,363 per month. Monthly throughput topped out at 202,800 units in February 2026 and dipped to 105,400 in May 2026, leaving the latest reading 36.8% higher than August 2025.
Dark Chocolate Chips Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
180.7K
▲ 3.3% MoM
Monthly Revenue 2026/07
$1.6M
▲ 4.2% MoM
Top 10 Market Share 2026/07
50.4%
Dark Chocolate Chips Market Share & Sales Concentration on Amazon US — July 2026
The most-sold dark chocolate chips listing on Amazon US in July 2026 is ASIN B000OQ4A3S (Brand: Navitas Organics), which sold 10,000 units at $11.88 apiece — equal to 5.5% of every unit tracked in this report.
The Top 10 ASINs account for 91,000 units and $842,950 in July 2026 — 50.4% of unit volume and 53.9% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Dark Chocolate Chips' on Amazon
July 2026
Is 50.4% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
Powered by ASINSIGHT MCP · Grounded in ASINSIGHT Amazon data
Top 5 Volume Share breakdown
B000OQ4A3S
Navitas Organics Cacao Nibs – Unsweetened Dark Chocolate Crunch – Antioxidants, Minerals, Fiber – For Trail Mix, Baking & More – USDA Organic, Fairtrade, Non GMO, Gluten Free, Non-alkalized (8oz. Bag 76 Servings)
10K
▲ 25.0%vs. prior month
$123.7K
latest month
12-month trend
B00FE5GFM8
Enjoy Life Baking Dark Chocolate Morsels, Dairy Free , Soy Free, Nut Free, Non GMO, Gluten Free, Vegan Chocolate Chips, 9 oz bag | Gluten Free, Dairy Free, Soy Free, Nut Free, Non GMO, Vegan
10K
▲ 11.1%vs. prior month
$83.6K
latest month
12-month trend
B0139ZUSEU
Blue Diamond Almonds Dark Chocolate Flavored Snack Nuts, 25 oz, Pack of 1
10K
▲ 0.0%vs. prior month
$117.1K
latest month
12-month trend
B07NDFVZY1
Dove PROMISES Dark Chocolate Candy, Bulk, 136 Count, 38.9 oz Bag | Silky rich dark chocolate squares individually wrapped, great for movie nights, parties, gift baskets, sharing and gift bag
10K
▲ 11.1%vs. prior month
$237.4K
latest month
12-month trend
B07WRN5QXS
Amazon Grocery, Chunky Chocolate Chip Cookies, 11.75 Oz
10K
▲ 0.0%vs. prior month
$27.2K
latest month
12-month trend
B0BQT43MYK
Amazon Grocery, Mini Semi-Sweet Chocolate Chips, 12 Oz
10K
▲ 0.0%vs. prior month
$38.6K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Dark Chocolate Chips Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Enjoy Life is the best-performing dark chocolate chips brand in July 2026, moving 20,000 units across 2 ASINs for 22.0% of Top 10 volume. Amazon Grocery follows with 20,000 units (22.0%), ahead of UNREAL on 12,000 units (13.2%).
Volume is spread across 7 brands, with the top three holding 57.1% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $3.26 to $8.19, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Enjoy Life
2 ASINs in Top 10
22.0%
Units
20K
Revenue
$155.7K
Avg. price
$8.19
B00FE5GFM8
$7.89·★4.8·3.5K revsEnjoy Life Baking Dark Chocolate Morsels, Dairy Free , Soy Free, Nut Free, Non GMO, Gluten Free, Vegan Chocolate Chips, 9 oz bag | Gluten Free, Dairy Free, Soy Free, Nut Free, Non GMO, Vegan
Units sold10KB01N8V14PM
$8.49·★4.8·84 revsEnjoy Life Chocolate Chips Mini, 9 oz
Units sold10K
Amazon Grocery
2 ASINs in Top 10
22.0%
Units
20K
Revenue
$65.8K
Avg. price
$3.26
B07WRN5QXS
$2.66·★4.3·9.7K revsAmazon Grocery, Chunky Chocolate Chip Cookies, 11.75 Oz
Units sold10KB0BQT43MYK
$3.86·★4.6·511 revsAmazon Grocery, Mini Semi-Sweet Chocolate Chips, 12 Oz
Units sold10K
UNREAL
2 ASINs in Top 10
13.2%
Units
12K
Revenue
$93.8K
Avg. price
$7.64
B01DX6EAHG
$7.49·★4.6·1.7K revsUNREAL Dark Chocolate Peanut Butter Cups, 4.2 oz
Units sold6KB077F155R7
$7.79·★4.6·2.8K revsUNREAL Candy Coated Chocolate Crispy Quinoa Gems Bag, 5 Ounce
Units sold6K
Trending Dark Chocolate Chips Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B01N8V14PM booked 10K units at $8.49, with ▲ 100.0% MoM change. On the growth side, B0GFGNZ7RK leads positive momentum with ▲ 700.0% MoM growth on 800 units, with B0DPLHKTRR close behind at ▲ 300.0% MoM on 4K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B01N8V14PM
Enjoy Life Chocolate Chips Mini, 9 oz
Price
$8.49
Rating
4.8
Reviews
84
Latest month sales
B0GFGNZ7RK
Merckens Dark Melting Wafers 8 Ounces Bulk Bag Perfect For Dipping, Deserts, Baking And More
Price
$9.49
Rating
4.2
Reviews
84
Latest month sales
B0DPLHKTRR
Enjoy Life, Chunks Chocolate Semisweet Gluten Free, 9 Ounce
Unlock to view ASIN details and product titles
Price
$14.80
Rating
4.8
Reviews
137
Latest month sales
One Amazon dataset. Two ways to use it.
Every number in this dark chocolate chips report comes from the Amazon market data ASINSIGHT tracks. Pick how you want to work with it.
Explore the full data
Browse the complete, structured picture in a ready-made interface — and keep tracking it as the market moves.
- Organic vs. ad traffic shifts per product
- Hourly rank and search-volume tracking
- Competitor ASINs and historical trends
Starts with a free ASINSIGHT account
Analyze the data your way
Connect the same data to ChatGPT, Claude or Cursor, then combine any dimensions to answer your own questions.
- Combine product, keyword, sales & ranking data freely
- Follow up in your own words, no fixed reports
- Works in ChatGPT, Claude & Cursor
20,000 credits/mo free, no credit card