Cute Swimsuit For Women Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Cute Swimsuit For Women sales on Amazon US totaled 28,900 units in July 2026 (▼ 9.3% vs. the prior month), generating an estimated $816,748 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 54.3% of unit volume and 46.9% of revenue, while a typical listing is priced at $29.53. The keyword itself pulled 4,237 Amazon queries over the same period (▼ 68.0% MoM).

Zooming out to the 12-month window ending July 2026, the cute swimsuit for women Top 50 moved 145,700 units and $4,056,100 in cumulative sales — an average of 12,142 units and $338,008 per month. Monthly throughput topped out at 31,850 units in June 2026 and dipped to 4,250 in October 2025, leaving the latest reading 117.3% higher than August 2025.

145.7KTotal units sold · Last 12 months
$4.1MTotal revenue · Last 12 months
4.2K▼ 68.0% MoM
Monthly search volume
$29.53Avg. price · July 2026

Cute Swimsuit For Women Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales13.3K
Revenue$364.7K

2025/09

Sales5.5K
Revenue$151.1K

2025/10

Sales4.3K
Revenue$114.1K

2025/11

Sales4.3K
Revenue$114K

2025/12

Sales4.8K
Revenue$124.9K

2026/01

Sales6.5K
Revenue$184.3K

2026/02

Sales8.8K
Revenue$248.1K

2026/03

Sales15.9K
Revenue$432.7K

2026/04

Sales12.2K
Revenue$328.1K

2026/05

Sales9.4K
Revenue$261.1K

2026/06

Sales31.9K
Revenue$916.2K
28.9K

2026/07

Sales28.9K
Revenue$816.7K
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

28.9K

▼ 9.3% MoM

Monthly Revenue 2026/07

$816.7K

▼ 10.9% MoM

Top 10 Market Share 2026/07

54.3%

See the Top 10 ASINs driving 54.3% of sales

Cute Swimsuit For Women Market Share & Sales Concentration on Amazon US — July 2026

The most-sold cute swimsuit for women listing on Amazon US in July 2026 is ASIN B0DXBTVZM2 (Brand: Rossopesca), which sold 4,000 units at $7.99 apiece — equal to 13.8% of every unit tracked in this report and 33% ahead of the No. 2 listing.

The Top 10 ASINs account for 15,700 units and $382,993 in July 2026 — 54.3% of unit volume and 46.9% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Cute Swimsuit For Women' on Amazon

July 2026
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54.3% Volume Share 15.7K units sold
46.9% Revenue Share $383K estimated
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Top 5 Volume Share breakdown

B0DXBTVZM2 13.8%
B09PYR65PB 10.4%
B0B19H8S5D 6.9%
B0DHZCNGM4 3.5%
B0B9GK4CNJ 3.5%
Others 61.9%
#1
Rossopesca Womens Beach Sarong Chiffon Swimsuit Coverups Sheer Bikini Wraps for Swimwear Bathing Suit Cover Up

B0DXBTVZM2

Rossopesca Womens Beach Sarong Chiffon Swimsuit Coverups Sheer Bikini Wraps for Swimwear Bathing Suit Cover Up

$7.99·★ 4.5·843 reviews
Monthly Sales

4K

▲ 100.0%

vs. prior month

Revenue

$29.8K

latest month

Monthly Trend

12-month trend

#2
Holipick Women Tummy Control One Piece Swimsuits Strapless Swimwear

B09PYR65PB

Holipick Women Tummy Control One Piece Swimsuits Strapless Swimwear

$32.99·★ 4.4·1.1K reviews
Monthly Sales

3K

▼ 25.0%

vs. prior month

Revenue

$99K

latest month

Monthly Trend

12-month trend

#3
Bsubseach Crochet Cover Up Women Sexy Hollow Out Swim Coverup Summer Outfit

B0B19H8S5D

Bsubseach Crochet Cover Up Women Sexy Hollow Out Swim Coverup Summer Outfit

$19.99·★ 4.4·1.8K reviews
Monthly Sales

2K

▼ 50.0%

vs. prior month

Revenue

$40K

latest month

Monthly Trend

12-month trend

#4
Lilosy Beach Swimsuit Cover Up Women Dress Bathing Suit 3XS-6XL

B0DHZCNGM4

Lilosy Beach Swimsuit Cover Up Women Dress Bathing Suit 3XS-6XL

$19.99·★ 4.3·605 reviews
Monthly Sales

1K

▼ 66.7%

vs. prior month

Revenue

$25.3K

latest month

Monthly Trend

12-month trend

#5
CUPSHE Women's One Piece Swimsuit Tummy Control V Neck Bathing Suits

B0B9GK4CNJ

CUPSHE Women's One Piece Swimsuit Tummy Control V Neck Bathing Suits

$39.99·★ 4.4·32.8K reviews
Monthly Sales

1K

vs. prior month

Revenue

$40K

latest month

Monthly Trend

12-month trend

#6
Gleeneat Women Long Sleeve Crochet Cover Up Dress Beach Bathing Swim Suit

B0FWB4KZPD

Gleeneat Women Long Sleeve Crochet Cover Up Dress Beach Bathing Swim Suit

$14.99·★ 4.4·319 reviews
Monthly Sales

1K

▲ 25.0%

vs. prior month

Revenue

$15.1K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Cute Swimsuit For Women Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

Rossopesca is the best-performing cute swimsuit for women brand in July 2026, moving 4,000 units across 1 ASIN for 25.5% of Top 10 volume. Holipick follows with 3,000 units (19.1%), ahead of Bsubseach on 2,000 units (12.7%).

Volume is spread across 9 brands, with the top three holding 57.3% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $7.99 to $32.99, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

25.5%
19.1%
12.7%
42.7%
Rossopesca
Holipick
Bsubseach
Other brands
1

Rossopesca

1 ASIN in Top 10

25.5%

Units

4K

Revenue

$29.8K

Avg. price

$7.99

  • Rossopesca Womens Beach Sarong Chiffon Swimsuit Coverups Sheer Bikini Wraps for Swimwear Bathing Suit Cover Up

    B0DXBTVZM2

    $7.99·★4.5·843 revs

    Rossopesca Womens Beach Sarong Chiffon Swimsuit Coverups Sheer Bikini Wraps for Swimwear Bathing Suit Cover Up

    Units sold4K
2

Holipick

1 ASIN in Top 10

19.1%

Units

3K

Revenue

$99K

Avg. price

$32.99

  • Holipick Women Tummy Control One Piece Swimsuits Strapless Swimwear

    B09PYR65PB

    $32.99·★4.4·1.1K revs

    Holipick Women Tummy Control One Piece Swimsuits Strapless Swimwear

    Units sold3K
3

Bsubseach

1 ASIN in Top 10

12.7%

Units

2K

Revenue

$40K

Avg. price

$19.99

  • Bsubseach Crochet Cover Up Women Sexy Hollow Out Swim Coverup Summer Outfit

    B0B19H8S5D

    $19.99·★4.4·1.8K revs

    Bsubseach Crochet Cover Up Women Sexy Hollow Out Swim Coverup Summer Outfit

    Units sold2K

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