Cute Keychain Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Cute Keychain sales on Amazon US totaled 101,100 units in July 2026 (▼ 5.1% vs. the prior month), generating an estimated $1,282,210 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 57.4% of unit volume and 69.7% of revenue, while a typical listing is priced at $10.46. The keyword itself pulled 50,555 Amazon queries over the same period (▼ 10.2% MoM).
Zooming out to the 12-month window ending July 2026, the cute keychain Top 50 moved 1,255,800 units and $17,370,916 in cumulative sales — an average of 104,650 units and $1,447,576 per month. Monthly throughput topped out at 142,800 units in December 2025 and dipped to 65,900 in May 2026, leaving the latest reading 0.4% higher than August 2025.
Cute Keychain Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
101.1K
▼ 5.1% MoM
Monthly Revenue 2026/07
$1.3M
▼ 5.1% MoM
Top 10 Market Share 2026/07
57.4%
Cute Keychain Market Share & Sales Concentration on Amazon US — July 2026
The most-sold cute keychain listing on Amazon US in July 2026 is ASIN B07JYX7K7W (Brand: CampTek), which sold 10,000 units at $7.99 apiece — equal to 9.9% of every unit tracked in this report.
The Top 10 ASINs account for 58,000 units and $893,470 in July 2026 — 57.4% of unit volume and 69.7% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Cute Keychain' on Amazon
July 2026
Is 57.4% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B07JYX7K7W
CampTek Carabiner Caribeaner Clip,3" Large Aluminum D Ring Shape Carabeaner with Keyring Keychain Hook
10K
▲ 11.1%vs. prior month
$74.9K
latest month
12-month trend
B09468VZ5W
Compatible for AirTag Holder Keychain 4 Pack for Air Tag 1st&2nd Generation | Airtag Key Chain Ring Case Cover for Air Tag Holder GPS Tracker Item Air Tags Finders Air Tagholder for Kids,Bags,Luggages
10K
▲ 0.0%vs. prior month
$60.9K
latest month
12-month trend
B0FKBDT8FR
KODAK CHARMERA Keychain Digital Camera Blind Box Single Box (1PC),Mini Camera,Digicam,Video Recording,Bag Charm,1.6 Megapixels,Micro SD Card Slot,for Beginners Teens and Adults
10K
▲ 11.1%vs. prior month
$349.9K
latest month
12-month trend
B0DT44TSM2
POP MART THE Monsters LABUBU Big into Energy Vinyl Plush Pendant Blind Box | LABUBU Doll, Blind Box Figures, Plush Keychain, Bag Charms, Random Design Collectible Tie Dye Toys, Single Box
7K
▲ 0.0%vs. prior month
$190.9K
latest month
12-month trend
B0BYCC8WM4
HerTime2 HerTime2 Personal Safety Alarm for Women - Loud Self Defense Siren, Waterproof Keychain with Strobe Light - Battery Powered, Rose Gold
4K
▲ 33.3%vs. prior month
$93.6K
latest month
12-month trend
B0CF97GFS1
FUNBRO FUNBRO Small Pocket Knife Gift for Men | Keychain Box Cutter with 1.34inch Blade, Mini Folding Knives EDC Gadgets, Stocking Stuffers Gift for Adults Men Him
4K
▼ 33.3%vs. prior month
$40K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Cute Keychain Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
CampTek is the best-performing cute keychain brand in July 2026, moving 10,000 units across 1 ASIN for 17.2% of Top 10 volume. HATALKIN follows with 10,000 units (17.2%), ahead of KODAK on 10,000 units (17.2%).
Volume is spread across 10 brands, with the top three holding 51.7% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $5.57 to $34.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
CampTek
1 ASIN in Top 10
17.2%
Units
10K
Revenue
$74.9K
Avg. price
$7.99
B07JYX7K7W
$7.99·★4.6·21.9K revsCampTek Carabiner Caribeaner Clip,3" Large Aluminum D Ring Shape Carabeaner with Keyring Keychain Hook
Units sold10K
HATALKIN
1 ASIN in Top 10
17.2%
Units
10K
Revenue
$60.9K
Avg. price
$5.57
B09468VZ5W
$5.57·★4.7·26K revsCompatible for AirTag Holder Keychain 4 Pack for Air Tag 1st&2nd Generation | Airtag Key Chain Ring Case Cover for Air Tag Holder GPS Tracker Item Air Tags Finders Air Tagholder for Kids,Bags,Luggages
Units sold10K
KODAK
1 ASIN in Top 10
17.2%
Units
10K
Revenue
$349.9K
Avg. price
$34.99
B0FKBDT8FR
$34.99·★4.5·3.6K revsKODAK CHARMERA Keychain Digital Camera Blind Box Single Box (1PC),Mini Camera,Digicam,Video Recording,Bag Charm,1.6 Megapixels,Micro SD Card Slot,for Beginners Teens and Adults
Units sold10K
Trending Cute Keychain Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B0DFWNWCQ6 booked 3K units at $7.99, with ▲ 50.0% MoM change. On the growth side, B0GY4ZSMG1 leads positive momentum with ▲ 400.0% MoM growth on 1K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0DFWNWCQ6
Miokkley Cute Bunny Plush Keychain for Backpack, 3.5" Inch Mini Rabbit Keychain Purse Charm Pendant Gift for Women
Price
$7.99
Rating
4.7
Reviews
1.2K
Latest month sales
B0FFGQ1J7J
JUSTTOP Leather Keychain, Carbon Fiber Car Key Chain with Anti-Lost D-Ring and 2 Key Ring, Keychain Wristlet, Car Accessories, Universal Keychain for Men and Women (Black)
Price
$5.99
Rating
4.5
Reviews
550
Latest month sales
B0GY4ZSMG1
24Pcs Cute Dumpling Keychains Bulk with Steamer Keyrings Ornaments Bag Charms Pendants for Prizes Party Favor Gift (Colorful Keychains)
Unlock to view ASIN details and product titles
Price
$21.99
Rating
4.2
Reviews
20
Latest month sales
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