Coola Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Coola sales on Amazon US totaled 317,400 units in July 2026 (▼ 36.0% vs. the prior month), generating an estimated $6,751,750 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 70.9% of unit volume and 58.3% of revenue, while a typical listing is priced at $27.94. The keyword itself pulled 6,955 Amazon queries over the same period (▼ 57.0% MoM).
Zooming out to the 12-month window ending July 2026, the coola Top 50 moved 1,967,550 units and $47,611,855 in cumulative sales — an average of 163,963 units and $3,967,655 per month. Monthly throughput topped out at 495,800 units in June 2026 and dipped to 66,500 in December 2025, leaving the latest reading 172.7% higher than August 2025.
Coola Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
317.4K
▼ 36.0% MoM
Monthly Revenue 2026/07
$6.8M
▼ 43.5% MoM
Top 10 Market Share 2026/07
70.9%
Coola Market Share & Sales Concentration on Amazon US — July 2026
The most-sold coola listing on Amazon US in July 2026 is ASIN B00ANL8QHA (Brand: Neutrogena), which sold 80,000 units at $8.99 apiece — equal to 25.2% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 225,000 units and $3,938,430 in July 2026 — 70.9% of unit volume and 58.3% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Coola' on Amazon
July 2026
Is 70.9% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B00ANL8QHA
Neutrogena Beach Defense Sunscreen Spray, SPF 70, 6.5 oz | Face & Body, Broad Spectrum for UVA/UVB Protection, Lightweight Sunscreen, Water-Resistant up to 80 Minutes, Beach-Strength
80K
▲ 60.0%vs. prior month
$732.8K
latest month
12-month trend
B076GZX3KL
Neutrogena Ultra Sheer Dry Touch Sunscreen Spray, SPF 70, 3 x 5 oz | Broad Spectrum UVA/UVB Protection, Lightweight Spray, Water-Resistant up to 80 Minutes, PABA-, & Oxybenzone-Free
40K
▼ 20.0%vs. prior month
$952.8K
latest month
12-month trend
B0C45CK57M
Abib Airy Sunstick Protection Bar SPF50+ Broad Spectrum, Semi-Matte Sunscreen Stick for Oily & Combination Skin, No White Cast, Water-Resistant, Korean Sunscreen, 0.81 oz / 23 g
30K
▼ 25.0%vs. prior month
$454.8K
latest month
12-month trend
B00J5KDCO2
EltaMD UV Daily Face Sunscreen Moisturizer, Zinc Oxide, SPF 40 and SPF 50 | Hydrates and Protects Dry Dehydrated Skin, Lightweight, No White Cast, Dermatologist Recommended, Available in Three Tints
20K
▼ 71.4%vs. prior month
$860K
latest month
12-month trend
B07X1YDGSF
Neutrogena Beach Defense Sunscreen Spray, SPF 50, 6.5 oz | Face & Body, Broad Spectrum for UVA/UVB Protection, Lightweight Sunscreen, Water-Resistant up to 80 Minutes, Beach-Strength
10K
▼ 66.7%vs. prior month
$91K
latest month
12-month trend
B09GX6YFN4
Hawaiian Tropic Weightless Hydration SPF 30 Sunscreen Spray, 6 Oz (2 Pack) | Clear body sunscreen, Lightweight texture, Water resistant sunblock, Continuous spray application, 12 hour hydration
10K
▼ 50.0%vs. prior month
$187.2K
latest month
12-month trend
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Best Coola Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Neutrogena is the best-performing coola brand in July 2026, moving 139,000 units across 4 ASINs for 61.8% of Top 10 volume. Abib follows with 30,000 units (13.3%), ahead of EltaMD on 20,000 units (8.9%).
With 6 brands splitting the Top 10 and 84.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $10.99 to $43.00, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Neutrogena
4 ASINs in Top 10
61.8%
Units
139K
Revenue
$1.9M
Avg. price
$10.99
B00ANL8QHA
$8.99·★4.7·9.6K revsNeutrogena Beach Defense Sunscreen Spray, SPF 70, 6.5 oz | Face & Body, Broad Spectrum for UVA/UVB Protection, Lightweight Sunscreen, Water-Resistant up to 80 Minutes, Beach-Strength
Units sold80KB076GZX3KL
$13.50·★4.7·9.6K revsNeutrogena Ultra Sheer Dry Touch Sunscreen Spray, SPF 70, 3 x 5 oz | Broad Spectrum UVA/UVB Protection, Lightweight Spray, Water-Resistant up to 80 Minutes, PABA-, & Oxybenzone-Free
Units sold40KB07X1YDGSF
$8.99·★4.7·12.1K revsNeutrogena Beach Defense Sunscreen Spray, SPF 50, 6.5 oz | Face & Body, Broad Spectrum for UVA/UVB Protection, Lightweight Sunscreen, Water-Resistant up to 80 Minutes, Beach-Strength
Units sold10KB0DPXQWVYT
$12.49·★4.7·1K revsNeutrogena Clear Body Sunscreen Spray SPF 50, 5 oz | Broad Spectrum UVA/UVB Sun Protection, Water-Resistant, Non-Comedogenic, Lightweight Body Sunscreen, Vitamin E & Niacinamide
Units sold9K
Abib
1 ASIN in Top 10
13.3%
Units
30K
Revenue
$454.8K
Avg. price
$17.77
B0C45CK57M
$17.77·★4.6·4.1K revsAbib Airy Sunstick Protection Bar SPF50+ Broad Spectrum, Semi-Matte Sunscreen Stick for Oily & Combination Skin, No White Cast, Water-Resistant, Korean Sunscreen, 0.81 oz / 23 g
Units sold30K
EltaMD
1 ASIN in Top 10
8.9%
Units
20K
Revenue
$860K
Avg. price
$43.00
B00J5KDCO2
$43.00·★4.6·44.8K revsEltaMD UV Daily Face Sunscreen Moisturizer, Zinc Oxide, SPF 40 and SPF 50 | Hydrates and Protects Dry Dehydrated Skin, Lightweight, No White Cast, Dermatologist Recommended, Available in Three Tints
Units sold20K
Trending Coola Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B00ANL8QHA leads positive momentum with ▲ 60.0% MoM growth on 80K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B00ANL8QHA
Neutrogena Beach Defense Sunscreen Spray, SPF 70, 6.5 oz | Face & Body, Broad Spectrum for UVA/UVB Protection, Lightweight Sunscreen, Water-Resistant up to 80 Minutes, Beach-Strength
Price
$8.99
Rating
4.7
Reviews
9.6K
Latest month sales
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