Coloring Pencils For Adults Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Coloring Pencils For Adults sales on Amazon US totaled 262,000 units in July 2026 (▲ 88.2% vs. the prior month), generating an estimated $2,552,675 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 74.8% of unit volume and 55.3% of revenue, while a typical listing is priced at $17.90. The keyword itself pulled 18,605 Amazon queries over the same period (▲ 13.5% MoM).
Zooming out to the 12-month window ending July 2026, the coloring pencils for adults Top 50 moved 2,325,750 units and $29,393,444 in cumulative sales — an average of 193,813 units and $2,449,454 per month. Monthly throughput topped out at 373,700 units in December 2025 and dipped to 75,950 in May 2026, leaving the latest reading 26.2% lower than August 2025.
Coloring Pencils For Adults Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
262K
▲ 88.2% MoM
Monthly Revenue 2026/07
$2.6M
▲ 23.9% MoM
Top 10 Market Share 2026/07
74.8%
Coloring Pencils For Adults Market Share & Sales Concentration on Amazon US — July 2026
The most-sold coloring pencils for adults listing on Amazon US in July 2026 is ASIN B00006RVTS (Brand: Crayola), which sold 60,000 units at $6.49 apiece — equal to 22.9% of every unit tracked in this report and 20% ahead of the No. 2 listing.
The Top 10 ASINs account for 196,000 units and $1,412,610 in July 2026 — 74.8% of unit volume and 55.3% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Coloring Pencils For Adults' on Amazon
July 2026
![Crayola Twistables Colored Pencil Set (50ct), Cool Back to School Supplies for Kids, No Sharpen Colored Pencils for Girls & Boys, 4+ [Amazon Exclusive] (ASIN B07D4RN9NH), rank #6 by monthly sales volume for 'Coloring Pencils For Adults' on Amazon](https://m.media-amazon.com/images/I/81JM+OS3OdL._AC_UY512_.jpg)
Is 74.8% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B00006RVTS
Crayola Colored Pencils (36ct), Teacher School Supplies for Kids & Adults, Preschool Classroom Must Haves, Coloring Gift, Ages 3+
60K
▲ 500.0%vs. prior month
$389.4K
latest month
12-month trend
B00IDVE9UA
Bostitch Office Pencil Sharpener, Manual, One Assorted Color, Twist-n-Sharp, Kids, Boys, Girls, Colored Pencils, 1 Pack
50K
▲ 400.0%vs. prior month
$124.5K
latest month
12-month trend
B000PCWKBA
Crayola Erasable Colored Pencils for Kids, 24ct Drawing Coloring Pencils | Teacher School Supplies & Homeschool Essentials for Kids, Gifts, Ages 6, 7, 8
30K
▲ 233.3%vs. prior month
$176.4K
latest month
12-month trend
B0BHYGM2XG
KALOUR 72 Count Colored Pencils for Adult Coloring Books, Soft Core,Ideal for Drawing Blending Shading,Color Pencils Set Gift for Adults Kids Beginners
10K
▲ 0.0%vs. prior month
$124K
latest month
12-month trend
B01N09ZDEI
Soucolor 72 Colored Pencils for Adult Coloring Book,Back to School Supplies | Vibrant,Soft Core,Smooth Coloring Pencils for Kids Beginners Sketching, Drawing, Blending,Shading,Arts & Crafts Supplies Gift
10K
▼ 50.0%vs. prior month
$118.1K
latest month
12-month trend
B07D4RN9NH
Crayola Twistables Colored Pencil Set (50ct), Cool Back to School Supplies for Kids, No Sharpen Colored Pencils for Girls & Boys, 4+ [Amazon Exclusive]
10K
▲ 0.0%vs. prior month
$141.1K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Coloring Pencils For Adults Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Crayola is the best-performing coloring pencils for adults brand in July 2026, moving 100,000 units across 3 ASINs for 51.0% of Top 10 volume. Bostitch follows with 50,000 units (25.5%), ahead of KALOUR on 10,000 units (5.1%).
With 8 brands splitting the Top 10 and 81.6% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $2.49 to $9.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Crayola
3 ASINs in Top 10
51.0%
Units
100K
Revenue
$706.9K
Avg. price
$8.88
B00006RVTS
$6.49·★4.8·50.3K revsCrayola Colored Pencils (36ct), Teacher School Supplies for Kids & Adults, Preschool Classroom Must Haves, Coloring Gift, Ages 3+
Units sold60KB000PCWKBA
$5.88·★4.7·17.9K revsCrayola Erasable Colored Pencils for Kids, 24ct Drawing Coloring Pencils | Teacher School Supplies & Homeschool Essentials for Kids, Gifts, Ages 6, 7, 8
Units sold30KB07D4RN9NH
$14.27·★4.7·29.6K revsCrayola Twistables Colored Pencil Set (50ct), Cool Back to School Supplies for Kids, No Sharpen Colored Pencils for Girls & Boys, 4+ [Amazon Exclusive]
Units sold10K
Bostitch
1 ASIN in Top 10
25.5%
Units
50K
Revenue
$124.5K
Avg. price
$2.49
B00IDVE9UA
$2.49·★4.6·25.9K revsBostitch Office Pencil Sharpener, Manual, One Assorted Color, Twist-n-Sharp, Kids, Boys, Girls, Colored Pencils, 1 Pack
Units sold50K
KALOUR
1 ASIN in Top 10
5.1%
Units
10K
Revenue
$124K
Avg. price
$9.99
B0BHYGM2XG
$9.99·★4.7·12.7K revsKALOUR 72 Count Colored Pencils for Adult Coloring Books, Soft Core,Ideal for Drawing Blending Shading,Color Pencils Set Gift for Adults Kids Beginners
Units sold10K
Trending Coloring Pencils For Adults Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0C85KHW6D booked 5K units at $9.49, with ▲ 25.0% MoM change. On the growth side, B08FRPVDSZ leads positive momentum with ▲ 1900.0% MoM growth on 1K units, with B004YZ7Q5O close behind at ▲ 566.7% MoM on 2K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0C85KHW6D
Shuttle Art 80 Colored Pencils, Colored Pencils for Adult Coloring, Soft Core Color Pencil, Drawing Supplies for Adults Kids Artists Beginners Drawing Coloring Sketching
Price
$9.49
Rating
4.7
Reviews
26.8K
Latest month sales
B08FRPVDSZ
Mr. Pen- Colored Pencils for Adult Coloring Books, 36 Pack | Soft Core Color Pencils for Adult Coloring Book, Drawing, Sketching, Blending & Shading-Art Supplies
Price
$5.98
Rating
4.6
Reviews
6.7K
Latest month sales
B004YZ7Q5O
Pentel Arts Colored Pencils, Assorted Colors, Set of 24 (CB8-24)
Unlock to view ASIN details and product titles
Price
$5.29
Rating
4.7
Reviews
867
Latest month sales
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