Charms For Bracelets Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Charms For Bracelets sales on Amazon US totaled 61,900 units in July 2026 (▲ 9.1% vs. the prior month), generating an estimated $668,185 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 54.9% of unit volume and 55.5% of revenue, while a typical listing is priced at $11.37. The keyword itself pulled 28,387 Amazon queries over the same period (▼ 1.9% MoM).
Zooming out to the 12-month window ending July 2026, the charms for bracelets Top 50 moved 539,150 units and $5,782,367 in cumulative sales — an average of 44,929 units and $481,864 per month. Monthly throughput topped out at 61,900 units in July 2026 and dipped to 31,300 in May 2026, leaving the latest reading 51.0% higher than August 2025.
Charms For Bracelets Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
61.9K
▲ 9.1% MoM
Monthly Revenue 2026/07
$668.2K
▲ 6.2% MoM
Top 10 Market Share 2026/07
54.9%
Charms For Bracelets Market Share & Sales Concentration on Amazon US — July 2026
The most-sold charms for bracelets listing on Amazon US in July 2026 is ASIN B0DM17RG22 (Brand: Funtopia), which sold 9,000 units at $9.99 apiece — equal to 14.5% of every unit tracked in this report and 2.3× the volume of the No. 2 listing.
The Top 10 ASINs account for 34,000 units and $370,970 in July 2026 — 54.9% of unit volume and 55.5% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Charms For Bracelets' on Amazon
July 2026









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Top 5 Volume Share breakdown

B0DM17RG22
Funtopia 1368pcs 6mm Glass Beads for Bracelets Jewelry Making Supplies | 34 Colors Crystal Round Glass Beads for DIY Earrings Necklace Crafts with Spacer Beads and Charms, Solid and Gradient Colors
9K
▼ 10.0%vs. prior month
$101.5K
latest month
12-month trend

B0CJQVKYCK
1000PCS Letter Beads, White Alphabet Beads and Colorful Heart Beads | 4x7mm A-Z Round Acrylic Beads for Threading, Ideal for for Jewellery DIY Making Crafts Bracelets Necklaces Ornaments Penda
4K
▲ 33.3%vs. prior month
$29K
latest month
12-month trend

B0BYJ6ZWN1
Pizooro Clay Beads 3 Boxes Bracelet Making Kit, 10500pcs Beads for Jewelry Making, Round Letter Beads with Charm and Elastic Strings, Friendship Bracelets Holiday Gifts for Girls Adults
4K
▲ 33.3%vs. prior month
$76.4K
latest month
12-month trend

B0F1MG6D6H
Gionlion 1200 Pcs Polymer Clay Beads Bracelet Making Kit, 25 Style Animal Fruit Flower Butterfly Bunny Pony Letter Beads Charms for Jewelry Making, DIY Art and Crafts Toys Gifts
3K
▲ 0.0%vs. prior month
$24.2K
latest month
12-month trend

B0BWNDR624
1000PCS Polymer Clay Beads Bracelet Making kit, 24 Style Cute Fun Beads Fruit Flower Animal Cake Butterfly Heart Beads Charms for Jewelry Necklace Earring Making DIY Accessories for Women Girls
3K
▲ 0.0%vs. prior month
$24K
latest month
12-month trend

B0F5QJY53V
FIVEIZERO 100PCS Cute Slime Charms, Kawaii Flatback Resin Charms | 50+ Unique Designs, Glittery Finish, Easy to Glue, Lightweight and Durable, Perfect for DIY Decoration
3K
▲ 50.0%vs. prior month
$22.6K
latest month
12-month trend
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Best Charms For Bracelets Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Funtopia is the best-performing charms for bracelets brand in July 2026, moving 9,000 units across 1 ASIN for 26.5% of Top 10 volume. SUTOUG follows with 4,000 units (11.8%), ahead of Pizooro on 4,000 units (11.8%).
Volume is spread across 9 brands, with the top three holding 50.0% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $6.76 to $19.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Funtopia
1 ASIN in Top 10
26.5%
Units
9K
Revenue
$101.5K
Avg. price
$9.99

B0DM17RG22
$9.99·★4.7·2.2K revsFuntopia 1368pcs 6mm Glass Beads for Bracelets Jewelry Making Supplies | 34 Colors Crystal Round Glass Beads for DIY Earrings Necklace Crafts with Spacer Beads and Charms, Solid and Gradient Colors
Units sold9K
SUTOUG
1 ASIN in Top 10
11.8%
Units
4K
Revenue
$29K
Avg. price
$6.76

B0CJQVKYCK
$6.76·★4.6·2.4K revs1000PCS Letter Beads, White Alphabet Beads and Colorful Heart Beads | 4x7mm A-Z Round Acrylic Beads for Threading, Ideal for for Jewellery DIY Making Crafts Bracelets Necklaces Ornaments Penda
Units sold4K
Pizooro
1 ASIN in Top 10
11.8%
Units
4K
Revenue
$76.4K
Avg. price
$19.99

B0BYJ6ZWN1
$19.99·★4.7·2.3K revsPizooro Clay Beads 3 Boxes Bracelet Making Kit, 10500pcs Beads for Jewelry Making, Round Letter Beads with Charm and Elastic Strings, Friendship Bracelets Holiday Gifts for Girls Adults
Units sold4K
Trending Charms For Bracelets Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B073YKWN45 booked 2K units at $5.82, with ▲ 100.0% MoM change. On the growth side, B0BZ8391MT leads positive momentum with ▲ 400.0% MoM growth on 500 units, with B09TX8D7FW close behind at ▲ 100.0% MoM on 2K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B073YKWN45
JIALEEY Wholesale Bulk Lots Jewelry Making Silver Charms Mixed Smooth Tibetan Silver Metal Charms Pendants DIY for Necklace Bracelet Jewelry Making and Crafting, 100 PCS
Price
$5.82
Rating
4.6
Reviews
35.7K
Latest month sales

B0BZ8391MT
Papacharms 10/20/30/50/100PCS 7 Inch Wristbands Silicone Random Colors Bracelets Adjustable Bracelet Mixed Cute Charm Wristband With Hole for Shoe Charms Party Birthday Gifts
Price
$15.95
Rating
4.6
Reviews
85
Latest month sales

B09TX8D7FW
CXPHT 35,50,100 Pcs Random PVC Shoe Charms,Garden Shoes Cute Shoe Charms Decoration with Different Designs Shape for Girls,Boys and Adult Party Gift
Unlock to view ASIN details and product titles
Price
$9.99
Rating
4.6
Reviews
3.5K
Latest month sales
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