Casserole Dish Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Casserole Dish sales on Amazon US totaled 46,800 units in July 2026 (▼ 14.4% vs. the prior month), generating an estimated $1,418,301 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 62.0% of unit volume and 56.3% of revenue, while a typical listing is priced at $36.66. The keyword itself pulled 29,490 Amazon queries over the same period (▲ 14.1% MoM).
Zooming out to the 12-month window ending July 2026, the casserole dish Top 50 moved 578,700 units and $17,274,554 in cumulative sales — an average of 48,225 units and $1,439,546 per month. Monthly throughput topped out at 81,950 units in November 2025 and dipped to 22,250 in May 2026, leaving the latest reading 25.6% higher than August 2025.
Casserole Dish Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
46.8K
▼ 14.4% MoM
Monthly Revenue 2026/07
$1.4M
▼ 6.7% MoM
Top 10 Market Share 2026/07
62.0%
Casserole Dish Market Share & Sales Concentration on Amazon US — July 2026
The most-sold casserole dish listing on Amazon US in July 2026 is ASIN B0B9J1NLLW (Brand: GoodCook), which sold 7,000 units at $11.99 apiece — equal to 15.0% of every unit tracked in this report and 1.8× the volume of the No. 2 listing.
The Top 10 ASINs account for 29,000 units and $798,370 in July 2026 — 62.0% of unit volume and 56.3% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Casserole Dish' on Amazon
July 2026
Is 62.0% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0B9J1NLLW
GoodCook Nonstick Loaf Pan 8 x 4-Inch Heavy-Duty Steel Bakeware with Easy-Clean Non-Stick Coating, Oven & Dishwasher Safe Pan for Meatloaf Breads Lasagnas Casseroles & More, Set of 2, Gray
7K
▼ 22.2%vs. prior month
$83.9K
latest month
12-month trend
B087QZQX8V
M MCIRCO 8 Piece Deep Glass Baking Dish with Lids, BPA free,Gray | Rectangular Glass Bakeware Set, Baking Pans for Lasagna, Casserole Dishes, Microwave, Oven, Freezer, Dishwasher
4K
▲ 0.0%vs. prior month
$155.7K
latest month
12-month trend
B09ZLT4FZJ
Pyrex Deep (9x13") Glass Baking Dish with Lid, Deep Casserole Dish | Preheated oven, freezer & microwave safe
4K
▼ 55.6%vs. prior month
$100.8K
latest month
12-month trend
B0B9H7S897
Findful (35 Pack) 8x8 Aluminum Pans with Clear Plastic Lids - Square Baking Cake Pans - Foil Pans with Lids - Disposable Food Containers Great for Cooking, Heating, Storing, Prepping Food
3K
▲ 0.0%vs. prior month
$72K
latest month
12-month trend
B0CHWJG1M1
Nuovva Enamelled Cast Iron Dutch Oven Pot with Lid-6.4 Quart Non Stick Casserole Pot-Heavy Duty & Oven Safe up to 500° F for Bread Baking, Braising, Stews, Roasting - 28cm Dark Blue
3K
▲ 50.0%vs. prior month
$136.4K
latest month
12-month trend
B019FHD0FK
OXO Good Grips Glass Baking Dish with Lid - 3 Qt Capacity, 9x13 | Freezer Safe Food Storage Containers, Oven Safe, Non-Porous, Easy-Grip Handles, Dishwasher Safe
2K
▲ 100.0%vs. prior month
$44.9K
latest month
12-month trend
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Best Casserole Dish Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
GoodCook is the best-performing casserole dish brand in July 2026, moving 8,000 units across 2 ASINs for 27.6% of Top 10 volume. M MCIRCO follows with 4,000 units (13.8%), ahead of Pyrex on 4,000 units (13.8%).
Volume is spread across 9 brands, with the top three holding 55.2% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $10.99 to $39.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
GoodCook
2 ASINs in Top 10
27.6%
Units
8K
Revenue
$94.6K
Avg. price
$10.99
B0B9J1NLLW
$11.99·★4.6·1.7K revsGoodCook Nonstick Loaf Pan 8 x 4-Inch Heavy-Duty Steel Bakeware with Easy-Clean Non-Stick Coating, Oven & Dishwasher Safe Pan for Meatloaf Breads Lasagnas Casseroles & More, Set of 2, Gray
Units sold7KB0026RHHX8
$9.99·★4.6·1.2K revsGood Cook Everyday Bake & Roast Pan with Scratch-Resistant Metal-Utensil Safe Nonstick, 13 x 9-Inch, Gray
Units sold1K
M MCIRCO
1 ASIN in Top 10
13.8%
Units
4K
Revenue
$155.7K
Avg. price
$39.99
B087QZQX8V
$39.99·★4.4·8.4K revsM MCIRCO 8 Piece Deep Glass Baking Dish with Lids, BPA free,Gray | Rectangular Glass Bakeware Set, Baking Pans for Lasagna, Casserole Dishes, Microwave, Oven, Freezer, Dishwasher
Units sold4K
Pyrex
1 ASIN in Top 10
13.8%
Units
4K
Revenue
$100.8K
Avg. price
$22.74
B09ZLT4FZJ
$22.74·★4.7·9.1K revsPyrex Deep (9x13") Glass Baking Dish with Lid, Deep Casserole Dish | Preheated oven, freezer & microwave safe
Units sold4K
Trending Casserole Dish Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B019FHD0FK booked 2K units at $22.99, with ▲ 100.0% MoM change. On the growth side, B0DW88T64L leads positive momentum with ▲ 1900.0% MoM growth on 1K units, with B0BSKC3GDD close behind at ▲ 700.0% MoM on 800 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B019FHD0FK
OXO Good Grips Glass Baking Dish with Lid - 3 Qt Capacity, 9x13 | Freezer Safe Food Storage Containers, Oven Safe, Non-Porous, Easy-Grip Handles, Dishwasher Safe
Price
$22.99
Rating
4.7
Reviews
6.3K
Latest month sales
B0DW88T64L
Amazon Basics Glass Baking Dishes with BPA-Free Lids, 6-Piece Bakeware Set, Borosilicate Glass, Oven-Safe up to 752°F, Non-Slip and Stackable, Dishwasher-Safe, Linen Gray
Price
$36.15
Rating
4.6
Reviews
400
Latest month sales
B0BSKC3GDD
Pyrex Deep Glass Baking Dish with Plastic Lid, Deep Casserole Dish | Preheated oven, freezer & microwave safe
Unlock to view ASIN details and product titles
Price
$14.76
Rating
4.7
Reviews
9.1K
Latest month sales
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