Carafe Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Carafe sales on Amazon US totaled 131,200 units in July 2026 (▼ 2.3% vs. the prior month), generating an estimated $5,453,075 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 61.0% of unit volume and 71.0% of revenue, while a typical listing is priced at $37.56. The keyword itself pulled 16,980 Amazon queries over the same period (▲ 2.1% MoM).
Zooming out to the 12-month window ending July 2026, the carafe Top 50 moved 1,420,700 units and $64,551,230 in cumulative sales — an average of 118,392 units and $5,379,269 per month. Monthly throughput topped out at 155,200 units in November 2025 and dipped to 68,900 in May 2026, leaving the latest reading 10.7% higher than August 2025.
Carafe Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
131.2K
▼ 2.3% MoM
Monthly Revenue 2026/07
$5.5M
▼ 6.2% MoM
Top 10 Market Share 2026/07
61.0%
Carafe Market Share & Sales Concentration on Amazon US — July 2026
The most-sold carafe listing on Amazon US in July 2026 is ASIN B01GJOMWVA (Brand: BLACK+DECKER), which sold 20,000 units at $34.99 apiece — equal to 15.2% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 80,000 units and $3,871,160 in July 2026 — 61.0% of unit volume and 71.0% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Carafe' on Amazon
July 2026









Is 61.0% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B01GJOMWVA
BLACK+DECKER 12-Cup Drip Coffee Maker with Vortex Brewing | 12-cup drip coffee maker with Vortex brewing for rich coffee extraction, programmable timer, Sneak-A-Cup and auto shutoff
20K
▲ 0.0%vs. prior month
$680.4K
latest month
12-month trend

B0D8LXRHQ8
Keurig K-Duo Hot & Iced Single Serve & Carafe Coffee Maker, MultiStream Technology, 72oz Reservoir (Gen 2)
10K
▲ 0.0%vs. prior month
$1.6M
latest month
12-month trend

B0DGCVK1JL
Mason Jar Pitcher, 64 oz (2 quart), Glass Pitcher with Lid | Airtight, Leak proof, Ergonomic Handle, Pour Spout Lid, Fridge Safe, for Sun Tea, Iced Tea, Cold Brew, Lemonade, Outside
10K
▲ 0.0%vs. prior month
$229.9K
latest month
12-month trend

B0C8B9V7HR
BLACK+DECKER 12-Cup Coffee Maker with Easy On/Off Switch, Easy Pour, Non-Drip Carafe with Removable Filter Basket, Vortex Technology, Black
8K
▲ 14.3%vs. prior month
$223.4K
latest month
12-month trend

B00MVWGQX0
Cuisinart Coffee Maker, Programmable, Stainless Steel, 14-Cup Glass Carafe | PerfecTemp coffee machine with 1-4 cup settings, strength control, auto-off & a reusable gold tone filter, DCC-3200
8K
▼ 20.0%vs. prior month
$750.9K
latest month
12-month trend

B09NY8K9HK
Bivvclaz 2 Liter 68 oz Glass Pitcher with Lid and Handle, Glass Carafe for Hot/Cold Water, Large Iced Tea Pitcher for Coffee, Juice and Homemade Beverage
6K
▼ 25.0%vs. prior month
$101.8K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Carafe Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
BLACK+DECKER is the best-performing carafe brand in July 2026, moving 28,000 units across 2 ASINs for 35.0% of Top 10 volume. Keurig follows with 10,000 units (12.5%), ahead of Spreccio on 10,000 units (12.5%).
With 9 brands splitting the Top 10 and 60.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $20.69 to $149.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
BLACK+DECKER
2 ASINs in Top 10
35.0%
Units
28K
Revenue
$903.8K
Avg. price
$29.99

B01GJOMWVA
$34.99·★4.4·50.2K revsBLACK+DECKER 12-Cup Drip Coffee Maker with Vortex Brewing | 12-cup drip coffee maker with Vortex brewing for rich coffee extraction, programmable timer, Sneak-A-Cup and auto shutoff
Units sold20K
B0C8B9V7HR
$24.99·★4.3·10.6K revsBLACK+DECKER 12-Cup Coffee Maker with Easy On/Off Switch, Easy Pour, Non-Drip Carafe with Removable Filter Basket, Vortex Technology, Black
Units sold8K
Keurig
1 ASIN in Top 10
12.5%
Units
10K
Revenue
$1.6M
Avg. price
$149.99

B0D8LXRHQ8
$149.99·★4.1·6.6K revsKeurig K-Duo Hot & Iced Single Serve & Carafe Coffee Maker, MultiStream Technology, 72oz Reservoir (Gen 2)
Units sold10K
Spreccio
1 ASIN in Top 10
12.5%
Units
10K
Revenue
$229.9K
Avg. price
$20.69

B0DGCVK1JL
$20.69·★4.7·2.9K revsMason Jar Pitcher, 64 oz (2 quart), Glass Pitcher with Lid | Airtight, Leak proof, Ergonomic Handle, Pour Spout Lid, Fridge Safe, for Sun Tea, Iced Tea, Cold Brew, Lemonade, Outside
Units sold10K
Trending Carafe Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B09RX4QVFH leads positive momentum with ▲ 125.0% MoM growth on 900 units, with B0BY3XBCG2 close behind at ▲ 100.0% MoM on 2K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B09RX4QVFH
JoyJolt Glass Carafe with Lid, Set of 3 – 1 Liter Glass Pitcher for Mimosa Bar, Water, Iced Tea, Juice, Wine, Lemonade, Milk – Dishwasher Safe Beverage Drink Dispensers for Brunch, Parties
Price
$17.47
Rating
4.6
Reviews
1.4K
Latest month sales

B0BY3XBCG2
AquaTru One-Year Carafe Filter Combo Pack – Includes 1 Pre/Carbon Filter (Stages 1–2) & 1 VOC Carbon Filter (Stage 4) – Compatible with AquaTru Carafe Water Purifiers
Price
$89.87
Rating
4.6
Reviews
221
Latest month sales

B0FH5T7G2Q
1 Gallon Square Classic Stripes Glass Pitcher with Lid, Pitchers for Fridge | Borosilicate Glass, Thickened, Extra Large, Carafe for Hot/Cold Brew Drink, Jug with Handle for Iced Tea, Water, Coffee,Juice
Unlock to view ASIN details and product titles
Price
$34.99
Rating
4.1
Reviews
433
Latest month sales
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