Cake Pans Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Cake Pans sales on Amazon US totaled 107,800 units in July 2026 (▼ 27.9% vs. the prior month), generating an estimated $1,795,050 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 50.1% of unit volume and 47.5% of revenue, while a typical listing is priced at $17.25. The keyword itself pulled 28,380 Amazon queries over the same period (▲ 7.5% MoM).
Zooming out to the 12-month window ending July 2026, the cake pans Top 50 moved 1,451,000 units and $25,541,760 in cumulative sales — an average of 120,917 units and $2,128,480 per month. Monthly throughput topped out at 187,900 units in November 2025 and dipped to 67,100 in May 2026, leaving the latest reading 12.0% higher than August 2025.
Cake Pans Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
107.8K
▼ 27.9% MoM
Monthly Revenue 2026/07
$1.8M
▼ 26.5% MoM
Top 10 Market Share 2026/07
50.1%
Cake Pans Market Share & Sales Concentration on Amazon US — July 2026
The most-sold cake pans listing on Amazon US in July 2026 is ASIN B0026RHI3M (Brand: GoodCook), which sold 10,000 units at $17.99 apiece — equal to 9.3% of every unit tracked in this report and 43% ahead of the No. 2 listing.
The Top 10 ASINs account for 54,000 units and $852,290 in July 2026 — 50.1% of unit volume and 47.5% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Cake Pans' on Amazon
July 2026
Is 50.1% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0026RHI3M
GoodCook Everyday Nonstick Baking Sheet Set, 3 Pack Includes Small (13×9) Medium (15×1) and Large (17×11) Pans Carbon Steel Construction Cookie Sheets Bakeware Set, Gray
10K
▼ 66.7%vs. prior month
$179.9K
latest month
12-month trend
B089N57JGS
NutriChef 3‑Piece Nonstick Cookie Sheets – Carbon Steel Baking Sheet Set with Non Stick Coating & Red Silicone Handles – Oven Pans for Family Baking
7K
▼ 30.0%vs. prior month
$112.7K
latest month
12-month trend
B0B9J1NLLW
GoodCook Nonstick Loaf Pan 8 x 4-Inch Heavy-Duty Steel Bakeware with Easy-Clean Non-Stick Coating, Oven & Dishwasher Safe Pan for Meatloaf Breads Lasagnas Casseroles & More, Set of 2, Gray
7K
▼ 22.2%vs. prior month
$83.9K
latest month
12-month trend
B0029JOC6I
USA Pan Bakeware Nonstick Rectangular Cake Pan, 9 x 13-inch
5K
▼ 50.0%vs. prior month
$85.7K
latest month
12-month trend
B0CMQFKM1F
Commercial Quality Baking Sheet Pan Set, Natural Aluminum Cookie Sheet, Umite Chef Warp Resistant Baker's Half Sheet Pan, Large Thick Cookie Tray Pans for Baking, Roasting(2 Pack, 18X13In)
5K
▼ 16.7%vs. prior month
$99.9K
latest month
12-month trend
B088P9H3V7
GoodCook Everyday Baking Sheet Set Nonstick Carbon Steel Standard-Sized Cookie Sheets for Even Baking, Bakeware Set Includes 3 Pans with Scratch-Resistant Finish, 13x9-Inch, Gray
4K
▼ 20.0%vs. prior month
$61.2K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Cake Pans Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
GoodCook is the best-performing cake pans brand in July 2026, moving 25,000 units across 4 ASINs for 46.3% of Top 10 volume. NutriChef follows with 7,000 units (13.0%), ahead of USA Pan on 5,000 units (9.3%).
With 7 brands splitting the Top 10 and 68.5% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $13.84 to $19.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
GoodCook
4 ASINs in Top 10
46.3%
Units
25K
Revenue
$368.2K
Avg. price
$13.84
B0026RHI3M
$17.99·★4.5·17.2K revsGoodCook Everyday Nonstick Baking Sheet Set, 3 Pack Includes Small (13×9) Medium (15×1) and Large (17×11) Pans Carbon Steel Construction Cookie Sheets Bakeware Set, Gray
Units sold10KB0B9J1NLLW
$11.99·★4.6·1.7K revsGoodCook Nonstick Loaf Pan 8 x 4-Inch Heavy-Duty Steel Bakeware with Easy-Clean Non-Stick Coating, Oven & Dishwasher Safe Pan for Meatloaf Breads Lasagnas Casseroles & More, Set of 2, Gray
Units sold7KB088P9H3V7
$15.28·★4.6·3.1K revsGoodCook Everyday Baking Sheet Set Nonstick Carbon Steel Standard-Sized Cookie Sheets for Even Baking, Bakeware Set Includes 3 Pans with Scratch-Resistant Finish, 13x9-Inch, Gray
Units sold4KB0C2R9BYC6
$10.09·★4.7·1.6K revsGoodCook MegaGrip Baking Pan with Silicone Grip Handles Square Non-Stick Heavy-Gauge Steel Cake Pan Baking Dish for Brownies Bread Cake Baked Goods & More, Dishwasher Safe, 8x8-Inch,
Units sold4K
NutriChef
1 ASIN in Top 10
13.0%
Units
7K
Revenue
$112.7K
Avg. price
$19.99
B089N57JGS
$19.99·★4.4·25K revsNutriChef 3‑Piece Nonstick Cookie Sheets – Carbon Steel Baking Sheet Set with Non Stick Coating & Red Silicone Handles – Oven Pans for Family Baking
Units sold7K
USA Pan
1 ASIN in Top 10
9.3%
Units
5K
Revenue
$85.7K
Avg. price
$15.97
B0029JOC6I
$15.97·★4.8·5.6K revsUSA Pan Bakeware Nonstick Rectangular Cake Pan, 9 x 13-inch
Units sold5K
Trending Cake Pans Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0FHH9QYX4 booked 4K units at $11.59, with ▲ 33.3% MoM change. On the growth side, B0026RHHZ6 leads positive momentum with ▲ 100.0% MoM growth on 2K units, with B0B9J2D79R close behind at ▲ 100.0% MoM on 1K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0FHH9QYX4
EWFEN 8 Inch Cake Pan Set of 2, Stainless Steel Round Layer Cake Baking Pans Tins, Non-Toxic & Healthy, Leak-proof & Easy Clean & Dishwasher Safe
Price
$11.59
Rating
4.7
Reviews
665
Latest month sales
B0026RHHZ6
GoodCook Everyday Nonstick Steel Square Pan, 8", Gray
Price
$5.99
Rating
4.6
Reviews
4.1K
Latest month sales
B0B9J2D79R
GoodCook Set of 2 Nonstick Steel 13" x 9" Cake Baking Pans with Covers, Gray
Unlock to view ASIN details and product titles
Price
$21.04
Rating
4.5
Reviews
1.1K
Latest month sales
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