Buck Knife Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Buck Knife sales on Amazon US totaled 31,150 units in July 2026 (▼ 27.1% vs. the prior month), generating an estimated $972,518 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 63.9% of unit volume and 40.7% of revenue, while a typical listing is priced at $43.65. The keyword itself pulled 28,606 Amazon queries over the same period (▲ 6.6% MoM).

Zooming out to the 12-month window ending July 2026, the buck knife Top 50 moved 511,550 units and $16,316,814 in cumulative sales — an average of 42,629 units and $1,359,735 per month. Monthly throughput topped out at 109,700 units in December 2025 and dipped to 17,900 in May 2026, leaving the latest reading 19.9% lower than August 2025.

511.6KTotal units sold · Last 12 months
$16.3MTotal revenue · Last 12 months
28.6K▲ 6.6% MoM
Monthly search volume
$43.65Avg. price · July 2026

Buck Knife Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales38.9K
Revenue$1.1M

2025/09

Sales40.2K
Revenue$1.2M

2025/10

Sales40.8K
Revenue$1.4M

2025/11

Sales69.4K
Revenue$2.5M

2025/12

Sales109.7K
Revenue$3.6M

2026/01

Sales32.1K
Revenue$959.1K

2026/02

Sales29.1K
Revenue$967.2K

2026/03

Sales26.7K
Revenue$834.2K

2026/04

Sales32.9K
Revenue$873.6K

2026/05

Sales17.9K
Revenue$492.4K

2026/06

Sales42.8K
Revenue$1.3M
31.1K

2026/07

Sales31.1K
Revenue$972.5K
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

31.1K

▼ 27.1% MoM

Monthly Revenue 2026/07

$972.5K

▼ 24.7% MoM

Top 10 Market Share 2026/07

63.9%

See the Top 10 ASINs driving 63.9% of sales

Buck Knife Market Share & Sales Concentration on Amazon US — July 2026

The most-sold buck knife listing on Amazon US in July 2026 is ASIN B007HAE5GQ (Brand: Smith & Wesson), which sold 7,000 units at $11.89 apiece — equal to 22.5% of every unit tracked in this report and 2.3× the volume of the No. 2 listing.

The Top 10 ASINs account for 19,900 units and $395,441 in July 2026 — 63.9% of unit volume and 40.7% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Buck Knife' on Amazon

July 2026
ASINSIGHT Logo
63.9% Volume Share 19.9K units sold
40.7% Revenue Share $395.4K estimated
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Top 5 Volume Share breakdown

B007HAE5GQ 22.5%
B0BF8FPH5L 9.6%
B000KSCEH4 6.4%
B09T8YPT1X 6.4%
B000IXG44U 3.2%
Others 51.8%
#1
Smith & Wesson Accessories Extreme Ops SWA24S 7.1in S.S. Folding Knife with 3.1in Serrated Clip Point Blade and Aluminum Handle for Outdoor

B007HAE5GQ

Smith & Wesson Accessories Extreme Ops SWA24S 7.1in S.S. Folding Knife with 3.1in Serrated Clip Point Blade and Aluminum Handle for Outdoor

$11.89· 4.6·52.5K reviews
Monthly Sales

7K

▼ 30.0%

vs. prior month

Revenue

$82.9K

latest month

Monthly Trend

12-month trend

#2
CIVIVI Mini Praxis Folding Pocket Knife, 2.98" D2 Steel Blade, OD Green | G10 Handle with Pocket Clip, Safety Liner Lock, Small EDC Knife for Camping Hiking Survival C18026C-1

B0BF8FPH5L

CIVIVI Mini Praxis Folding Pocket Knife, 2.98" D2 Steel Blade, OD Green | G10 Handle with Pocket Clip, Safety Liner Lock, Small EDC Knife for Camping Hiking Survival C18026C-1

$29.74· 4.6·6K reviews
Monthly Sales

3K

▼ 40.0%

vs. prior month

Revenue

$89.2K

latest month

Monthly Trend

12-month trend

#3
Gerber Gear Paraframe Mini Pocket Knife, 2.2" Fine Edge Small EDC Folding Knife with Safety Lock for Everyday Carry, Gifts for Men, Stainless Steel | Stainless steel, EDC knife, safety lock, lightweight open-frame design, everyday carry, gifts for men

B000KSCEH4

Gerber Gear Paraframe Mini Pocket Knife, 2.2" Fine Edge Small EDC Folding Knife with Safety Lock for Everyday Carry, Gifts for Men, Stainless Steel | Stainless steel, EDC knife, safety lock, lightweight open-frame design, everyday carry, gifts for men

$15.00· 4.6·13.4K reviews
Monthly Sales

2K

▲ 0.0%

vs. prior month

Revenue

$33.3K

latest month

Monthly Trend

12-month trend

#4
Kershaw Appa Pocket Knife, All-Black, 2.75 Inch Reverse Tanto Blade | EDC with Assisted Opening, Reversible Pocketclip, Everyday Carry for Men and Women

B09T8YPT1X

Kershaw Appa Pocket Knife, All-Black, 2.75 Inch Reverse Tanto Blade | EDC with Assisted Opening, Reversible Pocketclip, Everyday Carry for Men and Women

$16.26· 4.6·3.5K reviews
Monthly Sales

2K

▼ 50.0%

vs. prior month

Revenue

$32.7K

latest month

Monthly Trend

12-month trend

#5
Smith & Wesson 9" H.R.T Double Edged Boot Knife with High Carbon Stainless Steel Blade

B000IXG44U

Smith & Wesson 9" H.R.T Double Edged Boot Knife with High Carbon Stainless Steel Blade

$17.84· 4.7·19.3K reviews
Monthly Sales

1K

▼ 66.7%

vs. prior month

Revenue

$19.4K

latest month

Monthly Trend

12-month trend

#6
Victorinox Huntsman Swiss Army Knife, 15 Functions, Swiss Made Pocket Knife with Large Blade, Screwdriver, Scissors and Wood Saw - Red | Swiss Made Multi-Tool with Wood Saw, Scissors & Screwdriver Compact Design for Camping, Hiking and Daily Carry

B015PAU6YE

Victorinox Huntsman Swiss Army Knife, 15 Functions, Swiss Made Pocket Knife with Large Blade, Screwdriver, Scissors and Wood Saw - Red | Swiss Made Multi-Tool with Wood Saw, Scissors & Screwdriver Compact Design for Camping, Hiking and Daily Carry

$43.99· 4.8·8.3K reviews
Monthly Sales

1K

▲ 0.0%

vs. prior month

Revenue

$39.8K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Buck Knife Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

Smith & Wesson is the best-performing buck knife brand in July 2026, moving 8,000 units across 2 ASINs for 40.2% of Top 10 volume. CIVIVI follows with 3,000 units (15.1%), ahead of Kershaw on 3,000 units (15.1%).

With 8 brands splitting the Top 10 and 70.4% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $14.87 to $29.74, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

40.2%
15.1%
15.1%
29.6%
Smith & Wesson
CIVIVI
Kershaw
Other brands
1

Smith & Wesson

2 ASINs in Top 10

40.2%

Units

8K

Revenue

$102.3K

Avg. price

$14.87

  • Smith & Wesson Accessories Extreme Ops SWA24S 7.1in S.S. Folding Knife with 3.1in Serrated Clip Point Blade and Aluminum Handle for Outdoor

    B007HAE5GQ

    $11.89·4.6·52.5K revs

    Smith & Wesson Accessories Extreme Ops SWA24S 7.1in S.S. Folding Knife with 3.1in Serrated Clip Point Blade and Aluminum Handle for Outdoor

    Units sold7K
  • Smith & Wesson 9" H.R.T Double Edged Boot Knife with High Carbon Stainless Steel Blade

    B000IXG44U

    $17.84·4.7·19.3K revs

    Smith & Wesson 9" H.R.T Double Edged Boot Knife with High Carbon Stainless Steel Blade

    Units sold1K
2

CIVIVI

1 ASIN in Top 10

15.1%

Units

3K

Revenue

$89.2K

Avg. price

$29.74

  • CIVIVI Mini Praxis Folding Pocket Knife, 2.98" D2 Steel Blade, OD Green | G10 Handle with Pocket Clip, Safety Liner Lock, Small EDC Knife for Camping Hiking Survival C18026C-1

    B0BF8FPH5L

    $29.74·4.6·6K revs

    CIVIVI Mini Praxis Folding Pocket Knife, 2.98" D2 Steel Blade, OD Green | G10 Handle with Pocket Clip, Safety Liner Lock, Small EDC Knife for Camping Hiking Survival C18026C-1

    Units sold3K
3

Kershaw

2 ASINs in Top 10

15.1%

Units

3K

Revenue

$56.6K

Avg. price

$20.95

  • Kershaw Appa Pocket Knife, All-Black, 2.75 Inch Reverse Tanto Blade | EDC with Assisted Opening, Reversible Pocketclip, Everyday Carry for Men and Women

    B09T8YPT1X

    $16.26·4.6·3.5K revs

    Kershaw Appa Pocket Knife, All-Black, 2.75 Inch Reverse Tanto Blade | EDC with Assisted Opening, Reversible Pocketclip, Everyday Carry for Men and Women

    Units sold2K
  • Kershaw Misdirect Pocket Knife

    B07VHN6FZH

    $25.64·4.6·2.8K revs

    Kershaw Misdirect Pocket Knife

    Units sold1K

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