Boys Athletic Shorts Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Boys Athletic Shorts sales on Amazon US totaled 20,900 units in July 2026 (▼ 13.8% vs. the prior month), generating an estimated $423,174 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 49.3% of unit volume and 47.8% of revenue, while a typical listing is priced at $19.58. The keyword itself pulled 32,322 Amazon queries over the same period (▲ 10.1% MoM).
Zooming out to the 12-month window ending July 2026, the boys athletic shorts Top 50 moved 152,150 units and $3,067,391 in cumulative sales — an average of 12,679 units and $255,616 per month. Monthly throughput topped out at 24,250 units in June 2026 and dipped to 5,100 in January 2026, leaving the latest reading 3.5% higher than August 2025.
Boys Athletic Shorts Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
20.9K
▼ 13.8% MoM
Monthly Revenue 2026/07
$423.2K
▼ 13.4% MoM
Top 10 Market Share 2026/07
49.3%
Boys Athletic Shorts Market Share & Sales Concentration on Amazon US — July 2026
The most-sold boys athletic shorts listing on Amazon US in July 2026 is ASIN B0BBRFGK67 (Brand: BALENNZ), which sold 2,000 units at $24.99 apiece — equal to 9.6% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 10,300 units and $202,309 in July 2026 — 49.3% of unit volume and 47.8% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Boys Athletic Shorts' on Amazon
July 2026
Is 49.3% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0BBRFGK67
BALENNZ 5 Pack Boys Basketball Athletic Shorts Quick Dry with Pockets
2K
▲ 0.0%vs. prior month
$51.3K
latest month
12-month trend
B0D31GKS3P
MLYENX 5 Pack Boys Athletic Shorts Basketball Quick Dry with Pockets | Moisture Wicking, Lightweight Breathable Fabric, Loose Fit, Elastic Waistband, Adjustable Drawstring, Sports & Outdoor Wear
1K
▼ 50.0%vs. prior month
$24.9K
latest month
12-month trend
B0BNDC5KJL
The Children's Place Boys' Performance Basketball Shorts
1K
vs. prior month
$18.6K
latest month
12-month trend
B0C12FKWG8
Under Armour Kids Tech Logo Shorts (Big Kid)
1K
▲ 0.0%vs. prior month
$14.2K
latest month
12-month trend
B0CHGKQSYC
Under Armour Kids Tech Mesh Shorts (Big Kid)
1K
vs. prior month
$15K
latest month
12-month trend
B0G63PCGWP
3 Pack Athletic Basketball Boys Shorts with Pockets - Kids Soccer Clothes | Black Running Baseball Quick Dry Elastic Waist Moisture Wicking Loose Fit Workout Sports Shorts for Teen Youth Size 7-20
1K
▼ 50.0%vs. prior month
$14.6K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Boys Athletic Shorts Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Under Armour is the best-performing boys athletic shorts brand in July 2026, moving 2,800 units across 3 ASINs for 27.2% of Top 10 volume. BALENNZ follows with 2,000 units (19.4%), ahead of The Children's Place on 1,900 units (18.4%).
With 7 brands splitting the Top 10 and 65.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $14.99 to $24.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Under Armour
3 ASINs in Top 10
27.2%
Units
2.8K
Revenue
$40.5K
Avg. price
$14.99
B0C12FKWG8
$14.99·★4.7·670 revsUnder Armour Kids Tech Logo Shorts (Big Kid)
Units sold1KB0CHGKQSYC
$14.99·★4.5·981 revsUnder Armour Kids Tech Mesh Shorts (Big Kid)
Units sold1KB0C12KVVZF
$14.99·★4.6·563 revsUnder Armour Kids Tech Logo Shorts (Big Kid)
Units sold800
BALENNZ
1 ASIN in Top 10
19.4%
Units
2K
Revenue
$51.3K
Avg. price
$24.99
B0BBRFGK67
$24.99·★4.6·2.3K revsBALENNZ 5 Pack Boys Basketball Athletic Shorts Quick Dry with Pockets
Units sold2K
The Children's Place
2 ASINs in Top 10
18.4%
Units
1.9K
Revenue
$30.7K
Avg. price
$21.57
B0BNDC5KJL
$23.37·★4.5·6.7K revsThe Children's Place Boys' Performance Basketball Shorts
Units sold1KB09MDQ17FC
$19.77·★4.7·4.8K revsThe Children's Place Baby Toddler Boys' Athletic Basketball Shorts
Units sold900
Trending Boys Athletic Shorts Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B0BNDC5KJL booked 1K units at $23.37.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0BNDC5KJL
The Children's Place Boys' Performance Basketball Shorts
Price
$23.37
Rating
4.5
Reviews
6.7K
Latest month sales
B0CHGKQSYC
Under Armour Kids Tech Mesh Shorts (Big Kid)
Price
$14.99
Rating
4.5
Reviews
981
Latest month sales
B0DQQ2CLQB
QWE 5 Pack Boys Athletic Shorts Basketball Soccer Dry-Fit Shorts with Pockets
Unlock to view ASIN details and product titles
Price
$24.99
Rating
4.5
Reviews
517
Latest month sales
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