Body Skin Care Products Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Body Skin Care Products sales on Amazon US totaled 2,110,000 units in July 2026 (▼ 17.9% vs. the prior month), generating an estimated $30,806,300 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 39.3% of unit volume and 37.3% of revenue, while a typical listing is priced at $15.28. The keyword itself pulled 13,564 Amazon queries over the same period (▲ 0.3% MoM).
Zooming out to the 12-month window ending July 2026, the body skin care products Top 50 moved 21,846,500 units and $309,504,439 in cumulative sales — an average of 1,820,542 units and $25,792,037 per month. Monthly throughput topped out at 2,570,000 units in June 2026 and dipped to 1,119,000 in May 2026, leaving the latest reading 41.7% higher than August 2025.
Body Skin Care Products Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
2.1M
▼ 17.9% MoM
Monthly Revenue 2026/07
$30.8M
▼ 18.3% MoM
Top 10 Market Share 2026/07
39.3%
Body Skin Care Products Market Share & Sales Concentration on Amazon US — July 2026
The most-sold body skin care products listing on Amazon US in July 2026 is ASIN B00MEDOY2G (Brand: Dove), which sold 100,000 units at $11.00 apiece — equal to 4.7% of every unit tracked in this report.
The Top 10 ASINs account for 830,000 units and $11,483,700 in July 2026 — 39.3% of unit volume and 37.3% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Body Skin Care Products' on Amazon
July 2026
Is 39.3% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B00MEDOY2G
Dove Body Wash Body Wash Deep Moisture 30.6 oz Pump, Sulfate Free | Dove Deep Moisture Body Wash hydrates dry skin for 24 hours with a sulfate-free formula and MicroMoisture technology.
100K
▲ 0.0%vs. prior month
$1.1M
latest month
12-month trend
B081KL2QYJ
PanOxyl 10% Benzoyl Peroxide Acne Foaming Wash, Maximum Strength, Daily Acne-Fighting Face and Body Cleanser, Face Wash to Clear, Treat and Prevent Acne Pimples and Stubborn Breakouts, 5.5 Oz Tube
100K
▲ 0.0%vs. prior month
$1.1M
latest month
12-month trend
B0DG4WXBCF
MEDITHERAPY Retinal Skin Booster Serum 5.07 fl oz | Retinaldehyde, Niacinamide, Cica | Korean Hydrating Face & Body Serum for Dull, Uneven Skin, All Skin Types, K-Beauty
100K
▲ 0.0%vs. prior month
$2M
latest month
12-month trend
B08KT2Z93D
eos Shea Better Body Lotion- Vanilla Cashmere, 24-Hour Moisture, 16 fl oz
100K
▲ 0.0%vs. prior month
$939K
latest month
12-month trend
B0GHMZXX8Y
medicube PDRN Pink Collagen Volume Multi Balm Stick - Face & Body Balm | Volufiline, PDRN, NAD, Collagen - Under-Eyes, Neck, Forehead, Smile Lines, Lips, Plumping & Radiance for Line Care, K-Beauty
90K
▼ 10.0%vs. prior month
$1.7M
latest month
12-month trend
B001ET7IQK
Dove Beauty Bar Soap Sensitive, 8 Bars for Sensitive Skin, Fragrance Free and Hypoallergenic 3.75 oz
70K
▼ 22.2%vs. prior month
$907.9K
latest month
12-month trend
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Best Body Skin Care Products Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Dove is the best-performing body skin care products brand in July 2026, moving 300,000 units across 4 ASINs for 36.1% of Top 10 volume. PanOxyl follows with 100,000 units (12.0%), ahead of MEDITHERAPY on 100,000 units (12.0%).
With 7 brands splitting the Top 10 and 60.2% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $10.19 to $19.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Dove
4 ASINs in Top 10
36.1%
Units
300K
Revenue
$3.4M
Avg. price
$11.48
B00MEDOY2G
$11.00·★4.8·86.2K revsDove Body Wash Body Wash Deep Moisture 30.6 oz Pump, Sulfate Free | Dove Deep Moisture Body Wash hydrates dry skin for 24 hours with a sulfate-free formula and MicroMoisture technology.
Units sold100KB001ET7IQK
$12.97·★4.8·18.3K revsDove Beauty Bar Soap Sensitive, 8 Bars for Sensitive Skin, Fragrance Free and Hypoallergenic 3.75 oz
Units sold70KB09DDD6YGJ
$10.99·★4.8·6.6K revsDove Body Wash Antibacterial For All Skin Types 30.6 oz Pump, Sulfate Free | Dove Antibacterial Body Wash eliminates 99% of bacteria while nourishing skin with a sulfate-free formula
Units sold70KB00SK71SAG
$10.97·★4.8·63.7K revsDove Sensitive Skin Body Wash, 24hr Lotion-Soft Skin, 30.6 oz | Dove Sensitive Skin Body Wash soothes dry, sensitive skin with 24-hour hydration and a hypoallergenic formula.
Units sold60K
PanOxyl
1 ASIN in Top 10
12.0%
Units
100K
Revenue
$1.1M
Avg. price
$10.19
B081KL2QYJ
$10.19·★4.6·82.9K revsPanOxyl 10% Benzoyl Peroxide Acne Foaming Wash, Maximum Strength, Daily Acne-Fighting Face and Body Cleanser, Face Wash to Clear, Treat and Prevent Acne Pimples and Stubborn Breakouts, 5.5 Oz Tube
Units sold100K
MEDITHERAPY
1 ASIN in Top 10
12.0%
Units
100K
Revenue
$2M
Avg. price
$19.99
B0DG4WXBCF
$19.99·★4.3·11K revsMEDITHERAPY Retinal Skin Booster Serum 5.07 fl oz | Retinaldehyde, Niacinamide, Cica | Korean Hydrating Face & Body Serum for Dull, Uneven Skin, All Skin Types, K-Beauty
Units sold100K
Trending Body Skin Care Products Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B006IB5T4W booked 70K units at $16.49, with ▲ 0.0% MoM change. On the growth side, B0FNWJFQFM leads positive momentum with ▲ 50.0% MoM growth on 30K units, with B0B1PDDLGZ close behind at ▲ 33.3% MoM on 40K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B006IB5T4W
Aquaphor Advanced Therapy Healing Ointment Skin Protectant, 14 OZ | Clinically Proven Skin Protectant Moisturizer for Cracked, Irritated or Dry Skin Relief, Dye and Fragrance Free
Price
$16.49
Rating
4.8
Reviews
87K
Latest month sales
B0FNWJFQFM
medicube Kojic Acid Turmeric Brightening Body Wash, 13.52 fl.oz | Shower Gel for Uneven Skin - Niacinamide, Vitamin C, AHA BHA, Deep Cleansing & Hydrating, Easy & Effective, 13.52 fl.oz
Price
$15.12
Rating
4.6
Reviews
1.4K
Latest month sales
B0B1PDDLGZ
Naturium The Glow Getter Multi-Oil Body Wash, 16.9 fl oz | Nourishing Gentle Cleanser, Dissolves Impurities, Hydrating Base Protects Essential Moisture, for All Skin Types
Unlock to view ASIN details and product titles
Price
$15.18
Rating
4.6
Reviews
7.6K
Latest month sales
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