Blue Lizard Sunscreen Kids Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Blue Lizard Sunscreen Kids sales on Amazon US totaled 502,000 units in July 2026 (▼ 41.4% vs. the prior month), generating an estimated $7,282,190 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 49.8% of unit volume and 45.2% of revenue, while a typical listing is priced at $15.58. The keyword itself pulled 25,871 Amazon queries over the same period (▼ 49.3% MoM).
Zooming out to the 12-month window ending July 2026, the blue lizard sunscreen kids Top 50 moved 3,155,500 units and $47,492,342 in cumulative sales — an average of 262,958 units and $3,957,695 per month. Monthly throughput topped out at 857,000 units in June 2026 and dipped to 65,100 in December 2025, leaving the latest reading 146.7% higher than August 2025.
Blue Lizard Sunscreen Kids Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
502K
▼ 41.4% MoM
Monthly Revenue 2026/07
$7.3M
▼ 42.4% MoM
Top 10 Market Share 2026/07
49.8%
Blue Lizard Sunscreen Kids Market Share & Sales Concentration on Amazon US — July 2026
The most-sold blue lizard sunscreen kids listing on Amazon US in July 2026 is ASIN B084ZP848Y (Brand: BLUE LIZARD), which sold 70,000 units at $15.48 apiece — equal to 13.9% of every unit tracked in this report and 2.3× the volume of the No. 2 listing.
The Top 10 ASINs account for 250,000 units and $3,292,900 in July 2026 — 49.8% of unit volume and 45.2% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Blue Lizard Sunscreen Kids' on Amazon
July 2026
Is 49.8% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B084ZP848Y
BLUE LIZARD Sensitive Mineral SPF 50 Sunscreen Lotion, 100% Mineral Sunscreen, UVA/UVB Protection, Infused with organic Aloe Vera, Soothes and Hydrates, 5 fl oz | 100% Mineral Actives, Water Resistant, UVA/UVB Protection, Organic Aloe Vera, Soothes & Hydrates, Vegan, For Sensitive Skin
70K
▼ 22.2%vs. prior month
$1M
latest month
12-month trend
B0BQCSMD63
Sun Bum Kids SPF 50 Clear Face Stick Sunscreen - Travel Size, 0.53 oz | Wet or Dry Skin Application, Broad Spectrum with Vitamin E, Hawaii Act 104 Compliant (Without Octinoxate & Oxybenzone)
30K
▼ 57.1%vs. prior month
$359.4K
latest month
12-month trend
B083VTP119
BLUE LIZARD Sensitive Mineral Sunscreen Stick with Zinc Oxide, SPF 50+, Water Resistant, UVA UVB Protection Easy to Apply, Fragrance Free, 0.5 Oz | Zinc Oxide, 100% Mineral Actives, Water Resistant, UVA/UVB Protection, TSA-Friendly, Vegan, Fragrance-Free, All-Skin Types
30K
▼ 25.0%vs. prior month
$225K
latest month
12-month trend
B077D7L95C
Banana Boat Sport Kids Sunscreen Spray SPF 50, 6 oz (2 Pack) | Water and sweat resistant sunblock, Easy spray application, UVA/UVB broad spectrum protection, Designed for children
20K
▲ 0.0%vs. prior month
$269.8K
latest month
12-month trend
B083VXQ7MG
BLUE LIZARD Kids Mineral SPF 50 Sunscreen Stick, Zinc Oxide, 100% Mineral Actives, Developed for Kids’ Sensitive Skin, TSA-Friendly, Vegan, Paraben-free, Fragrance-Free, 0.5 oz | Zinc Oxide, 100% Mineral Actives, Water Resistant, UVA/UVB Protection, Vegan, Fragrance-Free, Easy Application, For Kids
20K
▼ 33.3%vs. prior month
$158.8K
latest month
12-month trend
B0862Q6BV9
Blue Lizard SENSITIVE Mineral Sunscreen with Zinc Oxide, SPF 50+, Water Resistant, UVA/UVB Protection with Smart Cap Technology - Fragrance Free, 3 oz. Tube | 100% Mineral Actives, Water Resistant, UVA/UVB Protection, Organic Aloe Vera, Soothes & Hydrates, Vegan, For Sensitive Skin
20K
▼ 50.0%vs. prior month
$209.6K
latest month
12-month trend
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Best Blue Lizard Sunscreen Kids Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
BLUE LIZARD is the best-performing blue lizard sunscreen kids brand in July 2026, moving 160,000 units across 5 ASINs for 64.0% of Top 10 volume. Sun Bum follows with 40,000 units (16.0%), ahead of Banana Boat on 20,000 units (8.0%).
With 5 brands splitting the Top 10 and 88.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $10.55 to $12.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
BLUE LIZARD
5 ASINs in Top 10
64.0%
Units
160K
Revenue
$1.9M
Avg. price
$11.63
B084ZP848Y
$15.48·★4.4·21.2K revsBLUE LIZARD Sensitive Mineral SPF 50 Sunscreen Lotion, 100% Mineral Sunscreen, UVA/UVB Protection, Infused with organic Aloe Vera, Soothes and Hydrates, 5 fl oz | 100% Mineral Actives, Water Resistant, UVA/UVB Protection, Organic Aloe Vera, Soothes & Hydrates, Vegan, For Sensitive Skin
Units sold70KB083VTP119
$7.92·★4.4·21.2K revsBLUE LIZARD Sensitive Mineral Sunscreen Stick with Zinc Oxide, SPF 50+, Water Resistant, UVA UVB Protection Easy to Apply, Fragrance Free, 0.5 Oz | Zinc Oxide, 100% Mineral Actives, Water Resistant, UVA/UVB Protection, TSA-Friendly, Vegan, Fragrance-Free, All-Skin Types
Units sold30KB083VXQ7MG
$7.92·★4.7·6.6K revsBLUE LIZARD Kids Mineral SPF 50 Sunscreen Stick, Zinc Oxide, 100% Mineral Actives, Developed for Kids’ Sensitive Skin, TSA-Friendly, Vegan, Paraben-free, Fragrance-Free, 0.5 oz | Zinc Oxide, 100% Mineral Actives, Water Resistant, UVA/UVB Protection, Vegan, Fragrance-Free, Easy Application, For Kids
Units sold20KB0862Q6BV9
$10.99·★4.4·21.2K revsBlue Lizard SENSITIVE Mineral Sunscreen with Zinc Oxide, SPF 50+, Water Resistant, UVA/UVB Protection with Smart Cap Technology - Fragrance Free, 3 oz. Tube | 100% Mineral Actives, Water Resistant, UVA/UVB Protection, Organic Aloe Vera, Soothes & Hydrates, Vegan, For Sensitive Skin
Units sold20KB08Y8KLYMB
$15.83·★4.4·21.2K revsBLUE LIZARD Sensitive Mineral SPF 50 Spray, Dermatologist-Recommended Brand, Broad-Spectrum UVA/UVB Protection, Water-Resistant, Zinc Oxide Formula, 5 oz | Dermatologist-Recommended, Zinc Oxide, 100% Mineral Actives, UVA/UVB Protection, Water-Resistant, Vegan, For Sensitive Skin
Units sold20K
Sun Bum
2 ASINs in Top 10
16.0%
Units
40K
Revenue
$469.3K
Avg. price
$10.55
B0BQCSMD63
$10.12·★4.7·4K revsSun Bum Kids SPF 50 Clear Face Stick Sunscreen - Travel Size, 0.53 oz | Wet or Dry Skin Application, Broad Spectrum with Vitamin E, Hawaii Act 104 Compliant (Without Octinoxate & Oxybenzone)
Units sold30KB008XJ7F1W
$10.99·★4.7·7.9K revsBaby Bum SPF 50 Sunscreen Lotion - Mineral UVA/UVB Face and Body Protection for Sensitive Skin - Hawaii 104 Act Compliant (Made without Octinoxate & Oxybenzone) - Travel Size - 3 oz
Units sold10K
Banana Boat
1 ASIN in Top 10
8.0%
Units
20K
Revenue
$269.8K
Avg. price
$12.99
B077D7L95C
$12.99·★4.7·11.6K revsBanana Boat Sport Kids Sunscreen Spray SPF 50, 6 oz (2 Pack) | Water and sweat resistant sunblock, Easy spray application, UVA/UVB broad spectrum protection, Designed for children
Units sold20K
Trending Blue Lizard Sunscreen Kids Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B077D7L95C booked 20K units at $12.99, with ▲ 0.0% MoM change. On the growth side, B08Y99RBYN leads positive momentum with ▲ 200.0% MoM growth on 3K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B077D7L95C
Banana Boat Sport Kids Sunscreen Spray SPF 50, 6 oz (2 Pack) | Water and sweat resistant sunblock, Easy spray application, UVA/UVB broad spectrum protection, Designed for children
Price
$12.99
Rating
4.7
Reviews
11.6K
Latest month sales
B008XJ7F1W
Baby Bum SPF 50 Sunscreen Lotion - Mineral UVA/UVB Face and Body Protection for Sensitive Skin - Hawaii 104 Act Compliant (Made without Octinoxate & Oxybenzone) - Travel Size - 3 oz
Price
$10.99
Rating
4.7
Reviews
7.9K
Latest month sales
B08Y99RBYN
Badger Mineral Baby Sunscreen Cream, Non Toxic Sunscreen, SPF 40, 2.9 fl oz | 98% Organic, Zinc Oxide, Reef Safe, Pediatrician Tested for Sensitive Skin, Toddler sunscreen, Baby sunblock
Unlock to view ASIN details and product titles
Price
$17.99
Rating
4.6
Reviews
2K
Latest month sales
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