Birthday Decorations For Girls Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Birthday Decorations For Girls sales on Amazon US totaled 171,000 units in July 2026 (▲ 3.0% vs. the prior month), generating an estimated $1,611,020 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 48.0% of unit volume and 40.9% of revenue, while a typical listing is priced at $10.46. The keyword itself pulled 19,784 Amazon queries over the same period (▲ 10.0% MoM).
Zooming out to the 12-month window ending July 2026, the birthday decorations for girls Top 50 moved 1,700,200 units and $15,755,831 in cumulative sales — an average of 141,683 units and $1,312,986 per month. Monthly throughput topped out at 171,000 units in July 2026 and dipped to 94,000 in May 2026, leaving the latest reading 17.4% higher than August 2025.
Birthday Decorations For Girls Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
171K
▲ 3.0% MoM
Monthly Revenue 2026/07
$1.6M
▲ 4.9% MoM
Top 10 Market Share 2026/07
48.0%
Birthday Decorations For Girls Market Share & Sales Concentration on Amazon US — July 2026
The most-sold birthday decorations for girls listing on Amazon US in July 2026 is ASIN B0CR6SG9NZ (Brand: Arrowom), which sold 20,000 units at $9.99 apiece — equal to 11.7% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 82,000 units and $658,690 in July 2026 — 48.0% of unit volume and 40.9% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Birthday Decorations For Girls' on Amazon
July 2026
Is 48.0% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0CR6SG9NZ
Hawaiian Leis, 24PCS Hawaiian Party Decorations Silk Flower Necklace | Colorful Luau Party Decorations, Tropical Designs Leis, Hula Dance Costume Accessories, Great for Summer Beach & Pool Party
20K
▲ 0.0%vs. prior month
$192K
latest month
12-month trend
B0BZCHMVTK
Bezente Assorted Latex Rainbow Balloons 100 Pack 12 inch | Bright Color Balloons for Birthday Bridal Shower Wedding Party Decorations
10K
▲ 0.0%vs. prior month
$66.7K
latest month
12-month trend
B0DLN1B4MJ
2 Pack Glitter Pink Backdrop, 3.28 FT x 7.05 FT Birthday Party Decorations, Laser Pink Fringe Curtains Foil Streamer Tinsel, Pink Curtains Photo Backdrop Happy Birthday Valentines Day Backdrop
10K
▲ 11.1%vs. prior month
$59.8K
latest month
12-month trend
B0BYD5TDVP
Iridescent Party Streamers Backdrop - GREATRIL Neon Transparent Holographic Tinsel Foil Fringe Curtain for Mermaid/Frozen/Sea/Euphoria/ERAS Party Theme Decorations 3.2ft x 6.5ft 2 PCS
8K
▲ 0.0%vs. prior month
$105.5K
latest month
12-month trend
B095P43V29
SAOROPEB 3D Butterfly Wall Decor 48 Pcs Gold Butterfly Birthday Decorations | 4 Styles 3 Sizes, for Butterfly Birthday Decorations Butterfly Party Decorations Cake Decorations, Removable Stickers
7K
▼ 22.2%vs. prior month
$40.6K
latest month
12-month trend
B0DLMWXT1Q
2 Pack Pink Party Decorations, 3.28 FT x 7.05 FT Pink Backdrop, Metallic Tinsel Backdrop Fringe Curtains Backdrop Curtains, Photo Backdrop Party Supplies Birthday Party Decorationsay Party Decorations
6K
▲ 20.0%vs. prior month
$35.9K
latest month
12-month trend
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Best Birthday Decorations For Girls Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Arrowom is the best-performing birthday decorations for girls brand in July 2026, moving 20,000 units across 1 ASIN for 24.4% of Top 10 volume. ZATAYE follows with 16,000 units (19.5%), ahead of Bezente on 10,000 units (12.2%).
Volume is spread across 9 brands, with the top three holding 56.1% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $5.98 to $9.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Arrowom
1 ASIN in Top 10
24.4%
Units
20K
Revenue
$192K
Avg. price
$9.99
B0CR6SG9NZ
$9.99·★4.5·3.4K revsHawaiian Leis, 24PCS Hawaiian Party Decorations Silk Flower Necklace | Colorful Luau Party Decorations, Tropical Designs Leis, Hula Dance Costume Accessories, Great for Summer Beach & Pool Party
Units sold20K
ZATAYE
2 ASINs in Top 10
19.5%
Units
16K
Revenue
$95.7K
Avg. price
$5.98
B0DLN1B4MJ
$5.98·★4.5·6K revs2 Pack Glitter Pink Backdrop, 3.28 FT x 7.05 FT Birthday Party Decorations, Laser Pink Fringe Curtains Foil Streamer Tinsel, Pink Curtains Photo Backdrop Happy Birthday Valentines Day Backdrop
Units sold10KB0DLMWXT1Q
$5.98·★4.5·6K revs2 Pack Pink Party Decorations, 3.28 FT x 7.05 FT Pink Backdrop, Metallic Tinsel Backdrop Fringe Curtains Backdrop Curtains, Photo Backdrop Party Supplies Birthday Party Decorationsay Party Decorations
Units sold6K
Bezente
1 ASIN in Top 10
12.2%
Units
10K
Revenue
$66.7K
Avg. price
$6.29
B0BZCHMVTK
$6.29·★4.6·14.2K revsBezente Assorted Latex Rainbow Balloons 100 Pack 12 inch | Bright Color Balloons for Birthday Bridal Shower Wedding Party Decorations
Units sold10K
Trending Birthday Decorations For Girls Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B0C627LYNZ booked 5K units at $8.49, with ▲ 25.0% MoM change. On the growth side, B0GD58MLJ7 leads positive momentum with ▲ 150.0% MoM growth on 2K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0C627LYNZ
4 Pack Iridescent Pink Plastic Tablecloths, FunnyPars Shiny Disposable Laser Rectangle Table Covers, Holographic Foil Tablecloth Iridescent Party Decorations for Kpop Birthday Wedding Xmas, 54x108Inch
Price
$8.49
Rating
4.6
Reviews
1.9K
Latest month sales
B0CTZ7S1M3
Fulmoon Older Wiser Hotter Banner Birthday sign, Champaign Gold | Funny Birthday Decorations for Women men 30th 40th 50th 60th 70th 80th Birthday Party Backdrop Gift
Price
$9.99
Rating
4.7
Reviews
2.1K
Latest month sales
B0GD58MLJ7
Atoden Birthday Girl Sash Glitter Headband Tiara Crown Sunglasses Pink Happy Birthday Decorations Party Favors Accessories for Adult Women Princess Outfits Gifts
Unlock to view ASIN details and product titles
Price
$12.99
Rating
4.4
Reviews
43
Latest month sales
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