Beyond Paint Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Beyond Paint sales on Amazon US totaled 29,200 units in July 2026 (▲ 5.0% vs. the prior month), generating an estimated $724,593 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 61.6% of unit volume and 45.5% of revenue, while a typical listing is priced at $34.69. The keyword itself pulled 24,533 Amazon queries over the same period (▲ 43.8% MoM).
Zooming out to the 12-month window ending July 2026, the beyond paint Top 50 moved 285,500 units and $7,310,592 in cumulative sales — an average of 23,792 units and $609,216 per month. Monthly throughput topped out at 29,400 units in April 2026 and dipped to 15,150 in May 2026, leaving the latest reading 32.7% higher than August 2025.
Beyond Paint Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
29.2K
▲ 5.0% MoM
Monthly Revenue 2026/07
$724.6K
▲ 1.0% MoM
Top 10 Market Share 2026/07
61.6%
Beyond Paint Market Share & Sales Concentration on Amazon US — July 2026
The most-sold beyond paint listing on Amazon US in July 2026 is ASIN B0BZ82GKLC (Brand: DWIL), which sold 4,000 units at $9.99 apiece — equal to 13.7% of every unit tracked in this report and 33% ahead of the No. 2 listing.
The Top 10 ASINs account for 18,000 units and $329,610 in July 2026 — 61.6% of unit volume and 45.5% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Beyond Paint' on Amazon
July 2026
Is 61.6% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B0BZ82GKLC
DWIL White Touch Up Paint - Multi Surface Touch Up Paint Pen, Scratch Repair for Wall, Door, Cabinets, Metal, Appliance, Wood, Furniture, 1.5 Fl Oz (Semi Gloss, White)
4K
▲ 33.3%vs. prior month
$39K
latest month
12-month trend
B07X7XKVQF
Pro Grade Mini Paint Roller Kit, 4" 1/2" Nap Roller Covers, Trim, 10 Piece | Includes 4-inch frame, tray & 8 sleeves | Cabinets, doors, edging & tight spaces | Interior & exterior
3K
▲ 0.0%vs. prior month
$28.8K
latest month
12-month trend
B001001LMU
Krud Kutter Gloss-Off Prepaint Surface Preparation Cleaner, 32 oz, No Sanding Liquid Deglosser for Cabinets, Trim, Doors and Furniture, Removes Dirt Grease and Gloss for Paint Adhesion
2K
▲ 0.0%vs. prior month
$25.6K
latest month
12-month trend
B0BYD4BRT8
DWIL Tile Paint, Tub and Tile Refinishing Kit with Tools, Water-based Bathtub Paint - Low Odor, Easy to Use, 25-30sq.ft, 16.5oz, Semi-Gloss White
2K
▲ 100.0%vs. prior month
$69.7K
latest month
12-month trend
B097N3W23S
Nicpro 14 Colors Large Bulk Acrylic Paint Set for Artist (16.9 oz, 500 ml) | Rich Art Painting Supplies, Non Toxic for Multi Surface Craft Rock Canvas Wood Ceramic Leather Fabric, for Adult Beginners
2K
▲ 100.0%vs. prior month
$86.1K
latest month
12-month trend
B0D8FSXK39
BLUEBIRD Heavy Gesso Primer for Acrylic Painting, Gesso Surface Prep Medium for Acrylic Paint and Oil Paint (White, 28.2 Oz)
1K
▲ 0.0%vs. prior month
$15K
latest month
12-month trend
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Best Beyond Paint Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
DWIL is the best-performing beyond paint brand in July 2026, moving 6,000 units across 2 ASINs for 33.3% of Top 10 volume. Pro Grade follows with 3,000 units (16.7%), ahead of Krud Kutter on 2,000 units (11.1%).
With 9 brands splitting the Top 10 and 61.1% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $9.35 to $24.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
DWIL
2 ASINs in Top 10
33.3%
Units
6K
Revenue
$108.6K
Avg. price
$24.99
B0BZ82GKLC
$9.99·★4.3·1.4K revsDWIL White Touch Up Paint - Multi Surface Touch Up Paint Pen, Scratch Repair for Wall, Door, Cabinets, Metal, Appliance, Wood, Furniture, 1.5 Fl Oz (Semi Gloss, White)
Units sold4KB0BYD4BRT8
$39.99·★4.1·1.6K revsDWIL Tile Paint, Tub and Tile Refinishing Kit with Tools, Water-based Bathtub Paint - Low Odor, Easy to Use, 25-30sq.ft, 16.5oz, Semi-Gloss White
Units sold2K
Pro Grade
1 ASIN in Top 10
16.7%
Units
3K
Revenue
$28.8K
Avg. price
$9.99
B07X7XKVQF
$9.99·★4.3·5.6K revsPro Grade Mini Paint Roller Kit, 4" 1/2" Nap Roller Covers, Trim, 10 Piece | Includes 4-inch frame, tray & 8 sleeves | Cabinets, doors, edging & tight spaces | Interior & exterior
Units sold3K
Krud Kutter
1 ASIN in Top 10
11.1%
Units
2K
Revenue
$25.6K
Avg. price
$9.35
B001001LMU
$9.35·★4.3·2.6K revsKrud Kutter Gloss-Off Prepaint Surface Preparation Cleaner, 32 oz, No Sanding Liquid Deglosser for Cabinets, Trim, Doors and Furniture, Removes Dirt Grease and Gloss for Paint Adhesion
Units sold2K
Trending Beyond Paint Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B01GABN7ZW leads positive momentum with ▲ 300.0% MoM growth on 200 units, with B0BYD4BRT8 close behind at ▲ 100.0% MoM on 2K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B01GABN7ZW
qt Zinsser 276087 White Zinsser, Mold Killing Primer Water-Based Mold Killing Primer (Pack of 3)
Price
$51.73
Rating
4.5
Reviews
4.5K
Latest month sales
B0BYD4BRT8
DWIL Tile Paint, Tub and Tile Refinishing Kit with Tools, Water-based Bathtub Paint - Low Odor, Easy to Use, 25-30sq.ft, 16.5oz, Semi-Gloss White
Price
$39.99
Rating
4.1
Reviews
1.6K
Latest month sales
B097N3W23S
Nicpro 14 Colors Large Bulk Acrylic Paint Set for Artist (16.9 oz, 500 ml) | Rich Art Painting Supplies, Non Toxic for Multi Surface Craft Rock Canvas Wood Ceramic Leather Fabric, for Adult Beginners
Unlock to view ASIN details and product titles
Price
$45.99
Rating
4.6
Reviews
2.9K
Latest month sales
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