Batting Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Batting sales on Amazon US totaled 32,250 units in July 2026 (▼ 13.5% vs. the prior month), generating an estimated $655,278 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 61.4% of unit volume and 56.0% of revenue, while a typical listing is priced at $23.21. The keyword itself pulled 16,674 Amazon queries over the same period (▲ 6.6% MoM).
Zooming out to the 12-month window ending July 2026, the batting Top 50 moved 381,100 units and $8,749,993 in cumulative sales — an average of 31,758 units and $729,166 per month. Monthly throughput topped out at 40,450 units in November 2025 and dipped to 21,300 in May 2026, leaving the latest reading 23.1% higher than August 2025.
Batting Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
32.3K
▼ 13.5% MoM
Monthly Revenue 2026/07
$655.3K
▼ 20.6% MoM
Top 10 Market Share 2026/07
61.4%
Batting Market Share & Sales Concentration on Amazon US — July 2026
The most-sold batting listing on Amazon US in July 2026 is ASIN B0BWN2R36L (Brand: PLANTIONAL), which sold 6,000 units at $7.99 apiece — equal to 18.6% of every unit tracked in this report and 1.5× the volume of the No. 2 listing.
The Top 10 ASINs account for 19,800 units and $367,175 in July 2026 — 61.4% of unit volume and 56.0% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Batting' on Amazon
July 2026
Is 61.4% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0BWN2R36L
PLANTIONAL11.6"x30yd Medium Weight Non-Woven Fusible Interfacing for Sewing | Available in Black and White; Fusible Interfacing Fabric for Sewing ; Single-Sided Interfacing for DIY Crafts & Clothing
6K
▲ 0.0%vs. prior month
$57.6K
latest month
12-month trend
B07RJZLQY7
GoSports 16 oz Weighted Training Baseballs, 6 Pack - Choose Standard or PRO
4K
▼ 55.6%vs. prior month
$80K
latest month
12-month trend
B0FGJ4HBK1
FIVEIZERO 100% Natural Cotton Quilt Batting–47Inchx1Yard Large Lightweight Batting Fabric,Quilting Batting by The Yard for Sewing,Crafts,DIY,Potholders,Backing,Wadding,Twin & King Size Quilt Projects
2K
▲ 100.0%vs. prior month
$20K
latest month
12-month trend
B0BWQQ5WR4
47" x 59" Grinding Natural Cotton Quilt Batting, Quilt Batting for Quilts | 200g/m², Purely Natural Quilt Batting for Quilts, Potholders, Backing and Wearable Arts, Soft and Thick, Warm Comfortable
2K
▲ 0.0%vs. prior month
$29K
latest month
12-month trend
B001BDLWIO
Fairfield Poly-Fil Low-Loft Batting Crib 45" X 60"
1K
▲ 0.0%vs. prior month
$11.6K
latest month
12-month trend
B00D3PNZB0
TANNER Tee The Original Batting Tee – Adjustable Pro Hitting Tee for Baseball & Softball, Steel Shaft, Composite Base, Hand-Rolled Rubber Top, 26"-43" Height
1K
▼ 50.0%vs. prior month
$99.4K
latest month
12-month trend
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Best Batting Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
PLANTIONAL is the best-performing batting brand in July 2026, moving 10,000 units across 4 ASINs for 50.5% of Top 10 volume. GoSports follows with 4,000 units (20.2%), ahead of FIVEIZERO on 2,000 units (10.1%).
With 7 brands splitting the Top 10 and 80.8% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $9.99 to $19.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
PLANTIONAL
4 ASINs in Top 10
50.5%
Units
10K
Revenue
$135.4K
Avg. price
$17.86
B0BWN2R36L
$7.99·★4.6·3.6K revsPLANTIONAL11.6"x30yd Medium Weight Non-Woven Fusible Interfacing for Sewing | Available in Black and White; Fusible Interfacing Fabric for Sewing ; Single-Sided Interfacing for DIY Crafts & Clothing
Units sold6KB0BWQQ5WR4
$13.49·★4.7·2.2K revs47" x 59" Grinding Natural Cotton Quilt Batting, Quilt Batting for Quilts | 200g/m², Purely Natural Quilt Batting for Quilts, Potholders, Backing and Wearable Arts, Soft and Thick, Warm Comfortable
Units sold2KB08X6LDW38
$26.99·★4.6·4K revs79"x91" Natural Cotton Batting for Quilting, 200g/m² 100% Quilt Batting | Purely Natural All Season Quilt Batting for Quilts, Potholders, Backing and Wearable, Soft and Thick, Warm and Comfortable
Units sold1KB0CCNQD3S9
$22.99·★4.7·791 revsPLANTIONAL Iron-On Fusible Fleece Interfacing, 16.5" x10Yd Medium Weight Fleece Fabric | Fusible Fleece with Soft Loft, Adds Structure & Cushioning for Quilts, Tote Bags, sewing supplies, Crafts & Home Decor
Units sold1K
GoSports
1 ASIN in Top 10
20.2%
Units
4K
Revenue
$80K
Avg. price
$19.99
B07RJZLQY7
$19.99·★4.8·9.5K revsGoSports 16 oz Weighted Training Baseballs, 6 Pack - Choose Standard or PRO
Units sold4K
FIVEIZERO
1 ASIN in Top 10
10.1%
Units
2K
Revenue
$20K
Avg. price
$9.99
B0FGJ4HBK1
$9.99·★4.8·507 revsFIVEIZERO 100% Natural Cotton Quilt Batting–47Inchx1Yard Large Lightweight Batting Fabric,Quilting Batting by The Yard for Sewing,Crafts,DIY,Potholders,Backing,Wadding,Twin & King Size Quilt Projects
Units sold2K
Trending Batting Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B08FBFH4DF booked 900 units at $8.79, with ▲ 50.0% MoM change. On the growth side, B003SBK5SU leads positive momentum with ▲ 300.0% MoM growth on 200 units, with B0FGJ4HBK1 close behind at ▲ 100.0% MoM on 2K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B08FBFH4DF
Vuwuma LENAILIN 45" x 60" Natural Cotton Quilt Batting, Crib Size | LENAILIN Cotton Quilt Batting for Quilting, Soft and Thick Natural Cotton Batting for Quilts Craft and Wearable Arts
Price
$8.79
Rating
4.3
Reviews
2.3K
Latest month sales
B003SBK5SU
Fairfield Poly-Fil Extra-Loft Quilt Batting, Premium Polyester Batting for Quilting, Ideal for Lap Blankets and Crib-Size Projects, Quilting Supplies, 45" X 60"
Price
$10.49
Rating
4.7
Reviews
3.2K
Latest month sales
B0FGJ4HBK1
FIVEIZERO 100% Natural Cotton Quilt Batting–47Inchx1Yard Large Lightweight Batting Fabric,Quilting Batting by The Yard for Sewing,Crafts,DIY,Potholders,Backing,Wadding,Twin & King Size Quilt Projects
Unlock to view ASIN details and product titles
Price
$9.99
Rating
4.8
Reviews
507
Latest month sales
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