Barbell Protein Bar Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Barbell Protein Bar sales on Amazon US totaled 335,000 units in July 2026 (▼ 21.5% vs. the prior month), generating an estimated $7,951,240 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 47.8% of unit volume and 45.1% of revenue, while a typical listing is priced at $26.45. The keyword itself pulled 93,342 Amazon queries over the same period (▲ 6.5% MoM).
Zooming out to the 12-month window ending July 2026, the barbell protein bar Top 50 moved 4,137,750 units and $95,976,382 in cumulative sales — an average of 344,813 units and $7,998,032 per month. Monthly throughput topped out at 426,700 units in June 2026 and dipped to 245,700 in May 2026, leaving the latest reading 0.8% higher than August 2025.
Barbell Protein Bar Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
335K
▼ 21.5% MoM
Monthly Revenue 2026/07
$8M
▼ 18.8% MoM
Top 10 Market Share 2026/07
47.8%
Barbell Protein Bar Market Share & Sales Concentration on Amazon US — July 2026
The most-sold barbell protein bar listing on Amazon US in July 2026 is ASIN B00GJ82VK4 (Brand: Pure Protein), which sold 30,000 units at $16.97 apiece — equal to 9.0% of every unit tracked in this report.
The Top 10 ASINs account for 160,000 units and $3,586,400 in July 2026 — 47.8% of unit volume and 45.1% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Barbell Protein Bar' on Amazon
July 2026
Is 47.8% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B00GJ82VK4
Pure Protein Chocolate Peanut Butter Protein Bars, 20g Protein, 12 Ct | 3g Sugar, 190 Calories, Low Sugar* High Protein Snack, Gluten Free
30K
▼ 25.0%vs. prior month
$465.6K
latest month
12-month trend
B07J2MM23Z
Quest Nutrition Ultimate Variety Pack Protein Bars, High Protein, 12 Count | 20-21g Protein, 3-5g Net Carbs, Gluten Free, High Quality Protein, Individually Wrapped 2.12oz Bars
30K
▼ 40.0%vs. prior month
$794.7K
latest month
12-month trend
B0CXQ6QP2B
CLIF Bar Protein Energy Bars, Crunchy Peanut Butter, 15ct
20K
▲ 0.0%vs. prior month
$345K
latest month
12-month trend
B00DLDH1N2
Quest Nutrition Chocolate Chip Cookie Dough Protein Bars, High Protein, Low Carb, Gluten Free, Keto Friendly, 12 Count | 21g Protein, 12g Fiber, 4g Net Carbs, Gluten Free, High Quality Protein, Soft and Chewy, Individually Wrapped 2.12oz Bars
20K
▲ 0.0%vs. prior month
$526.2K
latest month
12-month trend
B07Y7H3FHB
IQBAR Clean Protein Bars, Low Sugar Keto, Chocolate Variety Pack 12-Count | High Fiber Plant Based Snacks, Clean Label Project Certified | Gluten Free, Dairy Free, Vegan, Soy Free
10K
▼ 50.0%vs. prior month
$248.6K
latest month
12-month trend
B09PYB4MQS
Barebells Protein Bars Variety Pack - 12 Count, 1.9oz Bars - Protein Snacks with 20g of High Protein - Chocolate Protein Bar with 1g of Total Sugars - Perfect on The Go Protein Snack & Breakfast Bars
10K
▲ 3233.3%vs. prior month
$331.2K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Barbell Protein Bar Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Quest is the best-performing barbell protein bar brand in July 2026, moving 50,000 units across 2 ASINs for 31.3% of Top 10 volume. Pure Protein follows with 40,000 units (25.0%), ahead of CLIF Bar on 20,000 units (12.5%).
With 8 brands splitting the Top 10 and 68.8% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $14.24 to $26.42, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Quest
2 ASINs in Top 10
31.3%
Units
50K
Revenue
$1.3M
Avg. price
$26.42
B07J2MM23Z
$26.49·★4.3·11.4K revsQuest Nutrition Ultimate Variety Pack Protein Bars, High Protein, 12 Count | 20-21g Protein, 3-5g Net Carbs, Gluten Free, High Quality Protein, Individually Wrapped 2.12oz Bars
Units sold30KB00DLDH1N2
$26.36·★4.4·20.7K revsQuest Nutrition Chocolate Chip Cookie Dough Protein Bars, High Protein, Low Carb, Gluten Free, Keto Friendly, 12 Count | 21g Protein, 12g Fiber, 4g Net Carbs, Gluten Free, High Quality Protein, Soft and Chewy, Individually Wrapped 2.12oz Bars
Units sold20K
Pure Protein
2 ASINs in Top 10
25.0%
Units
40K
Revenue
$622K
Avg. price
$16.38
B00GJ82VK4
$16.97·★4.5·22.7K revsPure Protein Chocolate Peanut Butter Protein Bars, 20g Protein, 12 Ct | 3g Sugar, 190 Calories, Low Sugar* High Protein Snack, Gluten Free
Units sold30KB07G3XBPPH
$15.79·★4.5·13.8K revsPure Protein Chocolate Peanut Caramel Protein Bars, 20g Protein, 12 Ct | 3g Sugar, 190 Calories, Low Sugar* High Protein Snack, Gluten Free
Units sold10K
CLIF Bar
1 ASIN in Top 10
12.5%
Units
20K
Revenue
$345K
Avg. price
$14.24
B0CXQ6QP2B
$14.24·★4.7·2.7K revsCLIF Bar Protein Energy Bars, Crunchy Peanut Butter, 15ct
Units sold20K
Trending Barbell Protein Bar Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B09PYB4MQS booked 10K units at $32.49, with ▲ 3233.3% MoM change. On the growth side, B0FT8V3QG8 leads positive momentum with ▲ 650.0% MoM growth on 3K units, with B0CFWR5VJ3 close behind at ▲ 200.0% MoM on 3K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B09PYB4MQS
Barebells Protein Bars Variety Pack - 12 Count, 1.9oz Bars - Protein Snacks with 20g of High Protein - Chocolate Protein Bar with 1g of Total Sugars - Perfect on The Go Protein Snack & Breakfast Bars
Price
$32.49
Rating
4.5
Reviews
4.3K
Latest month sales
B0FT8V3QG8
BAREBELLS Protein Bars Coconut Caramel Almond - 12 Count, 20g High Protein Treats - Chocolate Nutrition Bar with 1g Total Sugars - On-The-Go Breakfast or Post-Workout Snack
Price
$30.99
Rating
4.6
Reviews
190
Latest month sales
B0CFWR5VJ3
BAREBELLS Protein Bars Chocolate Dough - 12 Count, 20g High Protein Treats - Chocolate Nutrition Bar with 1g Total Sugars - On-The-Go Breakfast or Post-Workout Snack
Unlock to view ASIN details and product titles
Price
$28.41
Rating
4.6
Reviews
1.6K
Latest month sales
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