Bai Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Bai sales on Amazon US totaled 371,000 units in July 2026 (▼ 11.9% vs. the prior month), generating an estimated $5,667,970 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 43.1% of unit volume and 33.3% of revenue, while a typical listing is priced at $17.66. The keyword itself pulled 35,186 Amazon queries over the same period (▼ 6.3% MoM).

Zooming out to the 12-month window ending July 2026, the bai Top 50 moved 4,106,100 units and $62,338,263 in cumulative sales — an average of 342,175 units and $5,194,855 per month. Monthly throughput topped out at 421,100 units in June 2026 and dipped to 241,800 in May 2026, leaving the latest reading 9.8% higher than August 2025.

4.1MTotal units sold · Last 12 months
$62.3MTotal revenue · Last 12 months
35.2K▼ 6.3% MoM
Monthly search volume
$17.66Avg. price · July 2026

Bai Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales338K
Revenue$5.3M

2025/09

Sales364K
Revenue$5.5M

2025/10

Sales380K
Revenue$5.4M

2025/11

Sales330.3K
Revenue$4.8M

2025/12

Sales290.9K
Revenue$4.4M

2026/01

Sales340K
Revenue$5.2M

2026/02

Sales332K
Revenue$5.1M

2026/03

Sales335K
Revenue$5.1M

2026/04

Sales362K
Revenue$5.5M

2026/05

Sales241.8K
Revenue$3.8M

2026/06

Sales421.1K
Revenue$6.5M
371K

2026/07

Sales371K
Revenue$5.7M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

371K

▼ 11.9% MoM

Monthly Revenue 2026/07

$5.7M

▼ 14.8% MoM

Top 10 Market Share 2026/07

43.1%

See the Top 10 ASINs driving 43.1% of sales

Bai Market Share & Sales Concentration on Amazon US — July 2026

The most-sold bai listing on Amazon US in July 2026 is ASIN B01E6WOVX4 (Brand: Hint), which sold 40,000 units at $11.46 apiece — equal to 10.8% of every unit tracked in this report.

The Top 10 ASINs account for 160,000 units and $1,889,100 in July 2026 — 43.1% of unit volume and 33.3% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Bai' on Amazon

July 2026
ASINSIGHT Logo
43.1% Volume Share 160K units sold
33.3% Revenue Share $1.9M estimated
Free Beta

Is 43.1% Top 10 share highly concentrated?

Ask AI to evaluate competition, market structure, and entry opportunities using ASINSIGHT’s tracked Amazon sales, ranking, and keyword data.

Compare the Top 10How competitive is this market?Is there room for new sellers?
Analyze this market with AI

Powered by ASINSIGHT MCP · Grounded in ASINSIGHT Amazon data

Top 5 Volume Share breakdown

B01E6WOVX4 10.8%
B07FCQKZ4F 10.8%
B071S2VTC3 2.7%
B00FFJ0LV4 2.7%
B00WM30WUQ 2.7%
Others 70.4%
#1
Hint Flavored Water Zero Sugar 0 Calories - Best Sellers Variety (12 pack) | Crisp, refreshing water, fruit flavors. 0 calories, 0 sugar, 0 sweeteners. Hydration for wellness. Gluten-free, Kosher, Vegan

B01E6WOVX4

Hint Flavored Water Zero Sugar 0 Calories - Best Sellers Variety (12 pack) | Crisp, refreshing water, fruit flavors. 0 calories, 0 sugar, 0 sweeteners. Hydration for wellness. Gluten-free, Kosher, Vegan

$11.46· 4.3·33.8K reviews
Monthly Sales

40K

▼ 20.0%

vs. prior month

Revenue

$458.4K

latest month

Monthly Trend

12-month trend

#2
Spindrift Sparkling Water, 4 Flavor Variety Pack, Made with Real Squeezed Fruit, 12 Fl Oz (Pack of 20)

B07FCQKZ4F

Spindrift Sparkling Water, 4 Flavor Variety Pack, Made with Real Squeezed Fruit, 12 Fl Oz (Pack of 20)

$17.48· 4.2·10.7K reviews
Monthly Sales

40K

▲ 33.3%

vs. prior month

Revenue

$676K

latest month

Monthly Trend

12-month trend

#3
BODYARMOR LYTE Sports Drink, Peach Mango Electrolyte Drink, 16 Oz (12 Pk) | Low-Calorie Hydration Drink with Coconut Water & Only 20 Calories, 990mg Electrolytes, Vitamins B & D + Antioxidants Vitamins

B071S2VTC3

BODYARMOR LYTE Sports Drink, Peach Mango Electrolyte Drink, 16 Oz (12 Pk) | Low-Calorie Hydration Drink with Coconut Water & Only 20 Calories, 990mg Electrolytes, Vitamins B & D + Antioxidants Vitamins

$16.43· 4.8·21.6K reviews
Monthly Sales

10K

▼ 50.0%

vs. prior month

Revenue

$138.2K

latest month

Monthly Trend

12-month trend

#4
Propel Black Cherry, Zero Calorie Sports Drinking Water with Electrolytes and Vitamins C&E, 16.9 Fl Oz (12 Count) | Zero Calories, Electrolytes and Vitamins C&E, Enhanced Water Sports Drink

B00FFJ0LV4

Propel Black Cherry, Zero Calorie Sports Drinking Water with Electrolytes and Vitamins C&E, 16.9 Fl Oz (12 Count) | Zero Calories, Electrolytes and Vitamins C&E, Enhanced Water Sports Drink

$9.97· 4.7·8.4K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$99.7K

latest month

Monthly Trend

12-month trend

#5
SPLASH REFRESHER Flavored Water Bottles, Wild Berry Flavor - 6 Pack | Refreshing Flavored Bottled Water with Electrolytes - Zero Sugar & Zero Calories - 16.9 Fl Oz

B00WM30WUQ

SPLASH REFRESHER Flavored Water Bottles, Wild Berry Flavor - 6 Pack | Refreshing Flavored Bottled Water with Electrolytes - Zero Sugar & Zero Calories - 16.9 Fl Oz

$2.68· 4.6·8.4K reviews
Monthly Sales

10K

▼ 50.0%

vs. prior month

Revenue

$26.8K

latest month

Monthly Trend

12-month trend

#6
Sparkling Ice Caffeine Black Raspberry Sparkling Water with Caffeine, Zero Sugar, with Antioxidants and Vitamins,16 fl oz Cans (Pack Of 12)

B07P5TVX2R

Sparkling Ice Caffeine Black Raspberry Sparkling Water with Caffeine, Zero Sugar, with Antioxidants and Vitamins,16 fl oz Cans (Pack Of 12)

$14.56· 4.7·15.3K reviews
Monthly Sales

10K

▼ 50.0%

vs. prior month

Revenue

$143.2K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Bai Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

Hint is the best-performing bai brand in July 2026, moving 50,000 units across 2 ASINs for 31.3% of Top 10 volume. Spindrift follows with 40,000 units (25.0%), ahead of BODYARMOR on 30,000 units (18.8%).

With 6 brands splitting the Top 10 and 75.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $9.46 to $17.48, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

31.3%
25.0%
18.8%
25.0%
Hint
Spindrift
BODYARMOR
Other brands
1

Hint

2 ASINs in Top 10

31.3%

Units

50K

Revenue

$573K

Avg. price

$11.46

  • Hint Flavored Water Zero Sugar 0 Calories - Best Sellers Variety (12 pack) | Crisp, refreshing water, fruit flavors. 0 calories, 0 sugar, 0 sweeteners. Hydration for wellness. Gluten-free, Kosher, Vegan

    B01E6WOVX4

    $11.46·4.3·33.8K revs

    Hint Flavored Water Zero Sugar 0 Calories - Best Sellers Variety (12 pack) | Crisp, refreshing water, fruit flavors. 0 calories, 0 sugar, 0 sweeteners. Hydration for wellness. Gluten-free, Kosher, Vegan

    Units sold40K
  • Hint Flavored Water Zero Sugar 0 Calories - Full On Flavor Variety, 12 pack | Crisp, refreshing water, fruit flavors. 0 calories, 0 sugar, 0 sweeteners. Hydration for wellness. Gluten-free, Kosher, Vegan

    B0CGNZMJGV

    $11.46·4.6·1.8K revs

    Hint Flavored Water Zero Sugar 0 Calories - Full On Flavor Variety, 12 pack | Crisp, refreshing water, fruit flavors. 0 calories, 0 sugar, 0 sweeteners. Hydration for wellness. Gluten-free, Kosher, Vegan

    Units sold10K
2

Spindrift

1 ASIN in Top 10

25.0%

Units

40K

Revenue

$676K

Avg. price

$17.48

  • Spindrift Sparkling Water, 4 Flavor Variety Pack, Made with Real Squeezed Fruit, 12 Fl Oz (Pack of 20)

    B07FCQKZ4F

    $17.48·4.2·10.7K revs

    Spindrift Sparkling Water, 4 Flavor Variety Pack, Made with Real Squeezed Fruit, 12 Fl Oz (Pack of 20)

    Units sold40K
3

BODYARMOR

3 ASINs in Top 10

18.8%

Units

30K

Revenue

$273K

Avg. price

$9.46

  • BODYARMOR LYTE Sports Drink, Peach Mango Electrolyte Drink, 16 Oz (12 Pk) | Low-Calorie Hydration Drink with Coconut Water & Only 20 Calories, 990mg Electrolytes, Vitamins B & D + Antioxidants Vitamins

    B071S2VTC3

    $16.43·4.8·21.6K revs

    BODYARMOR LYTE Sports Drink, Peach Mango Electrolyte Drink, 16 Oz (12 Pk) | Low-Calorie Hydration Drink with Coconut Water & Only 20 Calories, 990mg Electrolytes, Vitamins B & D + Antioxidants Vitamins

    Units sold10K
  • BODYARMOR Sports Drink, Strawberry Banana, Electrolyte Drink Hydration, 12 Fl Oz Bottles (8 Pack), Flavored Coconut Water with B Vitamins & Antioxidants

    B07RK366J3

    $5.97·4.8·3K revs

    BODYARMOR Sports Drink, Strawberry Banana, Electrolyte Drink Hydration, 12 Fl Oz Bottles (8 Pack), Flavored Coconut Water with B Vitamins & Antioxidants

    Units sold10K
  • BODYARMOR LYTE Sports Drink, Peach Mango Electrolyte Drink, 12 Oz (8 Pk) | Low-Calorie Hydration Drink with Coconut Water & Only 15 Calories, 740mg Electrolytes, Vitamins B & D + Antioxidants Vitamins

    B087865C1V

    $5.97·4.8·2.9K revs

    BODYARMOR LYTE Sports Drink, Peach Mango Electrolyte Drink, 12 Oz (8 Pk) | Low-Calorie Hydration Drink with Coconut Water & Only 15 Calories, 740mg Electrolytes, Vitamins B & D + Antioxidants Vitamins

    Units sold10K

One Amazon dataset. Two ways to use it.

Every number in this bai report comes from the Amazon market data ASINSIGHT tracks. Pick how you want to work with it.

Web AppExplore & Monitor

Explore the full data

Browse the complete, structured picture in a ready-made interface — and keep tracking it as the market moves.

  • Organic vs. ad traffic shifts per product
  • Hourly rank and search-volume tracking
  • Competitor ASINs and historical trends
Explore the full data

Starts with a free ASINSIGHT account

MCPAsk & AnalyzeFree Beta

Analyze the data your way

Connect the same data to ChatGPT, Claude or Cursor, then combine any dimensions to answer your own questions.

  • Combine product, keyword, sales & ranking data freely
  • Follow up in your own words, no fixed reports
  • Works in ChatGPT, Claude & Cursor
Analyze with ASINSIGHT MCP

20,000 credits/mo free, no credit card

ASINSIGHT logo

Empower Amazon Sellers With Keyword Expertise Boost Product Keyword Rankings.

Copyright © 2026 ASINSIGHT All rights reserved.

|