Baby Blankets For Boys Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Baby Blankets For Boys sales on Amazon US totaled 76,500 units in July 2026 (▲ 1.5% vs. the prior month), generating an estimated $1,339,965 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 53.6% of unit volume and 55.6% of revenue, while a typical listing is priced at $16.76. The keyword itself pulled 41,437 Amazon queries over the same period (▲ 4.8% MoM).
Zooming out to the 12-month window ending July 2026, the baby blankets for boys Top 50 moved 883,300 units and $14,976,991 in cumulative sales — an average of 73,608 units and $1,248,083 per month. Monthly throughput topped out at 91,300 units in October 2025 and dipped to 39,550 in May 2026, leaving the latest reading 11.8% higher than August 2025.
Baby Blankets For Boys Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
76.5K
▲ 1.5% MoM
Monthly Revenue 2026/07
$1.3M
▲ 6.8% MoM
Top 10 Market Share 2026/07
53.6%
Baby Blankets For Boys Market Share & Sales Concentration on Amazon US — July 2026
The most-sold baby blankets for boys listing on Amazon US in July 2026 is ASIN B07PGMVVC2 (Brand: Pro Goleem), which sold 8,000 units at $9.98 apiece — equal to 10.5% of every unit tracked in this report and 14% ahead of the No. 2 listing.
The Top 10 ASINs account for 41,000 units and $745,040 in July 2026 — 53.6% of unit volume and 55.6% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Baby Blankets For Boys' on Amazon
July 2026
Is 53.6% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B07PGMVVC2
Pro Goleem Elephant Security Blanket, Soft Lovey Unisex Lovie Baby Gifts for Boys and Girls Snuggle Toy Stuffed Animal Newborn Essentials and Items Grey 16 Inch
8K
▲ 0.0%vs. prior month
$79.9K
latest month
12-month trend
B0CL9SJ88Z
Muslin Swaddle Blankets for Newborn, 3 Pack Breathable Soft Receiving Blanket, Large 38 x 40 inches Swaddle Wrap Burping Clothes, Essentials Infant Shower Items, Toddler Gift (Bright Colors)
7K
▲ 0.0%vs. prior month
$126.9K
latest month
12-month trend
B0DBHD9QV1
Yurhap Checkered Baby Blanket Fleece Baby Blankets for Boys, Ultra Soft Cozy Fluffy Infant Toddler Newborn Receiving Blankets for Crib Stroller, 30''x40'', Blue
5K
▼ 16.7%vs. prior month
$37.5K
latest month
12-month trend
B0081GJ038
Love to Dream Swaddle Up, Baby Sleep Sack | 1.0 TOG, 8-13 lbs, Gray | Arms Up Swaddle Helps Baby Self-Soothe and Sleep Longer, Secure Fit Helps Calm Startle Reflex, Newborn Essentials 68–75F
4K
vs. prior month
$139.8K
latest month
12-month trend
B0F3JC4GWM
12 PCS Baby Bath Towels Set for Infants Toddlers Essentials | 4 PCS Baby Towels & 8 PCS Washcloths Set, Cute Animal Hooded, Ultra Absorbent & Soft, Newborn Shower Gifts for Boys & Girls
4K
▲ 0.0%vs. prior month
$96.7K
latest month
12-month trend
B0FYQ5HFBB
Momcozy Swaddles for Newborns, Quiet Fastener Swaddle for Infant 0-3 Months | New-Parent-Friendly Sleep Sack, Reduce Startle Reflex, Newborn Boys Girls Registry Essentials, 2-Pack, Bloom
3K
▼ 25.0%vs. prior month
$114.5K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Baby Blankets For Boys Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Pro Goleem is the best-performing baby blankets for boys brand in July 2026, moving 8,000 units across 1 ASIN for 19.5% of Top 10 volume. LYRICHOM BABY follows with 7,000 units (17.1%), ahead of Yurhap on 5,000 units (12.2%).
Volume is spread across 10 brands, with the top three holding 48.8% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $7.99 to $15.19, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Pro Goleem
1 ASIN in Top 10
19.5%
Units
8K
Revenue
$79.9K
Avg. price
$9.98
B07PGMVVC2
$9.98·★4.8·23.3K revsPro Goleem Elephant Security Blanket, Soft Lovey Unisex Lovie Baby Gifts for Boys and Girls Snuggle Toy Stuffed Animal Newborn Essentials and Items Grey 16 Inch
Units sold8K
LYRICHOM BABY
1 ASIN in Top 10
17.1%
Units
7K
Revenue
$126.9K
Avg. price
$15.19
B0CL9SJ88Z
$15.19·★4.8·3.5K revsMuslin Swaddle Blankets for Newborn, 3 Pack Breathable Soft Receiving Blanket, Large 38 x 40 inches Swaddle Wrap Burping Clothes, Essentials Infant Shower Items, Toddler Gift (Bright Colors)
Units sold7K
Yurhap
1 ASIN in Top 10
12.2%
Units
5K
Revenue
$37.5K
Avg. price
$7.99
B0DBHD9QV1
$7.99·★4.7·3.8K revsYurhap Checkered Baby Blanket Fleece Baby Blankets for Boys, Ultra Soft Cozy Fluffy Infant Toddler Newborn Receiving Blankets for Crib Stroller, 30''x40'', Blue
Units sold5K
Trending Baby Blankets For Boys Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0081GJ038 booked 4K units at $34.95. On the growth side, B074P13JLM leads positive momentum with ▲ 66.7% MoM growth on 1K units, with B0DYJDBW21 close behind at ▲ 66.7% MoM on 1K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0081GJ038
Love to Dream Swaddle Up, Baby Sleep Sack | 1.0 TOG, 8-13 lbs, Gray | Arms Up Swaddle Helps Baby Self-Soothe and Sleep Longer, Secure Fit Helps Calm Startle Reflex, Newborn Essentials 68–75F
Price
$34.95
Rating
4.6
Reviews
29.9K
Latest month sales
B074P13JLM
Hudson Baby Unisex Baby Plush Animal Face Bathrobe
Price
$11.99
Rating
4.8
Reviews
41K
Latest month sales
B0DYJDBW21
mermaker Burritos Tortilla Swaddle Blanket Baby for Toddler Newborn, 285 GSM Soft Flannel Taco Wrap Blanket Funny Gifts for Baby Shower Boys Girls, 36 inch
Unlock to view ASIN details and product titles
Price
$9.99
Rating
4.8
Reviews
66.5K
Latest month sales
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