Babo Sunscreen Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Babo Sunscreen sales on Amazon US totaled 527,000 units in July 2026 (▼ 47.0% vs. the prior month), generating an estimated $9,602,150 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 49.3% of unit volume and 44.9% of revenue, while a typical listing is priced at $17.95. The keyword itself pulled 6,950 Amazon queries over the same period (▼ 57.1% MoM).

Zooming out to the 12-month window ending July 2026, the babo sunscreen Top 50 moved 3,671,600 units and $73,738,185 in cumulative sales — an average of 305,967 units and $6,144,849 per month. Monthly throughput topped out at 995,000 units in June 2026 and dipped to 106,800 in December 2025, leaving the latest reading 136.2% higher than August 2025.

3.7MTotal units sold · Last 12 months
$73.7MTotal revenue · Last 12 months
7K▼ 57.1% MoM
Monthly search volume
$17.95Avg. price · July 2026

Babo Sunscreen Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales223.1K
Revenue$4.5M

2025/09

Sales129K
Revenue$2.7M

2025/10

Sales115.8K
Revenue$2.6M

2025/11

Sales122K
Revenue$2.8M

2025/12

Sales106.8K
Revenue$2.3M

2026/01

Sales126K
Revenue$2.8M

2026/02

Sales174K
Revenue$3.7M

2026/03

Sales382K
Revenue$7.9M

2026/04

Sales453K
Revenue$8.8M

2026/05

Sales317.9K
Revenue$6.1M

2026/06

Sales995K
Revenue$20M
527K

2026/07

Sales527K
Revenue$9.6M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

527K

▼ 47.0% MoM

Monthly Revenue 2026/07

$9.6M

▼ 52.1% MoM

Top 10 Market Share 2026/07

49.3%

See the Top 10 ASINs driving 49.3% of sales

Babo Sunscreen Market Share & Sales Concentration on Amazon US — July 2026

The most-sold babo sunscreen listing on Amazon US in July 2026 is ASIN B084ZP848Y (Brand: BLUE LIZARD), which sold 70,000 units at $15.48 apiece — equal to 13.3% of every unit tracked in this report and 2.3× the volume of the No. 2 listing.

The Top 10 ASINs account for 260,000 units and $4,315,200 in July 2026 — 49.3% of unit volume and 44.9% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Babo Sunscreen' on Amazon

July 2026
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49.3% Volume Share 260K units sold
44.9% Revenue Share $4.3M estimated
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Top 5 Volume Share breakdown

B084ZP848Y 13.3%
B0FXH5LHN8 5.7%
B004XGLDTY 3.8%
B00J5KDCO2 3.8%
B0DWSL3ZBQ 3.8%
Others 69.6%
#1
BLUE LIZARD Sensitive Mineral SPF 50 Sunscreen Lotion, 100% Mineral Sunscreen, UVA/UVB Protection, Infused with organic Aloe Vera, Soothes and Hydrates, 5 fl oz

B084ZP848Y

BLUE LIZARD Sensitive Mineral SPF 50 Sunscreen Lotion, 100% Mineral Sunscreen, UVA/UVB Protection, Infused with organic Aloe Vera, Soothes and Hydrates, 5 fl oz

$15.48· 4.4·21.3K reviews
Monthly Sales

70K

▼ 22.2%

vs. prior month

Revenue

$1M

latest month

Monthly Trend

12-month trend

#2
SKIN1004 Hyalu-Cica Water-Fit Sun Serum UV, SPF 50 Sunscreen, 1.69 fl.oz | UV Protection Centella Sunscreen for Face with Hyaluronic Acid, Lightweight, No White Cast, Korean Skin Care

B0FXH5LHN8

SKIN1004 Hyalu-Cica Water-Fit Sun Serum UV, SPF 50 Sunscreen, 1.69 fl.oz | UV Protection Centella Sunscreen for Face with Hyaluronic Acid, Lightweight, No White Cast, Korean Skin Care

$16.59· 4.4·1.8K reviews
Monthly Sales

30K

▼ 57.1%

vs. prior month

Revenue

$497.1K

latest month

Monthly Trend

12-month trend

#3
Sun Bum Original SPF 50 Broad Spectrum Sunscreen Body Spray - 6 oz | Moisturizing with Vitamin E, Vegan, Hawaii 104 Act Compliant (Made without Octinoxate & Oxybenzone)

B004XGLDTY

Sun Bum Original SPF 50 Broad Spectrum Sunscreen Body Spray - 6 oz | Moisturizing with Vitamin E, Vegan, Hawaii 104 Act Compliant (Made without Octinoxate & Oxybenzone)

$13.87· 4.7·10.5K reviews
Monthly Sales

20K

▼ 60.0%

vs. prior month

Revenue

$319.2K

latest month

Monthly Trend

12-month trend

#4
EltaMD UV Daily Face Sunscreen Moisturizer, Zinc Oxide, SPF 40 and SPF 50 | Hydrates and Protects Dry Dehydrated Skin, Lightweight, No White Cast, Dermatologist Recommended, Available in Three Tints

B00J5KDCO2

EltaMD UV Daily Face Sunscreen Moisturizer, Zinc Oxide, SPF 40 and SPF 50 | Hydrates and Protects Dry Dehydrated Skin, Lightweight, No White Cast, Dermatologist Recommended, Available in Three Tints

$43.00· 4.6·25.1K reviews
Monthly Sales

20K

▼ 71.4%

vs. prior month

Revenue

$860K

latest month

Monthly Trend

12-month trend

#5
Anua Zero-Cast Moisturizing Sunscreen SPF 50, 1.69 fl oz | Glow Natural Sunscreen for face, No White Cast, Hyaluronic Acid, Niacinamide, Oil-Free, Kpop Demon Hunters, Korean Skincare

B0DWSL3ZBQ

Anua Zero-Cast Moisturizing Sunscreen SPF 50, 1.69 fl oz | Glow Natural Sunscreen for face, No White Cast, Hyaluronic Acid, Niacinamide, Oil-Free, Kpop Demon Hunters, Korean Skincare

$18.00· 4.5·3.3K reviews
Monthly Sales

20K

▼ 50.0%

vs. prior month

Revenue

$344.8K

latest month

Monthly Trend

12-month trend

#6
Aquaphor Lip Protectant and Sunscreen Ointment, SPF 30, 0.35 FL OZ | Lip Sunscreen Ointment with Shea Butter Repairs and Protects Dry Lips, Fragrance and Paraben Free

B008SQSBJK

Aquaphor Lip Protectant and Sunscreen Ointment, SPF 30, 0.35 FL OZ | Lip Sunscreen Ointment with Shea Butter Repairs and Protects Dry Lips, Fragrance and Paraben Free

$4.84· 4.6·18.1K reviews
Monthly Sales

20K

▲ 100.0%

vs. prior month

Revenue

$95K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Babo Sunscreen Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

BLUE LIZARD is the best-performing babo sunscreen brand in July 2026, moving 130,000 units across 4 ASINs for 50.0% of Top 10 volume. SKIN1004 follows with 30,000 units (11.5%), ahead of Sun Bum on 20,000 units (7.7%).

With 7 brands splitting the Top 10 and 69.2% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $12.05 to $16.59, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

50.0%
11.5%
30.8%
BLUE LIZARD
SKIN1004
Sun Bum
Other brands
1

BLUE LIZARD

4 ASINs in Top 10

50.0%

Units

130K

Revenue

$1.7M

Avg. price

$12.05

  • BLUE LIZARD Sensitive Mineral SPF 50 Sunscreen Lotion, 100% Mineral Sunscreen, UVA/UVB Protection, Infused with organic Aloe Vera, Soothes and Hydrates, 5 fl oz

    B084ZP848Y

    $15.48·4.4·21.3K revs

    BLUE LIZARD Sensitive Mineral SPF 50 Sunscreen Lotion, 100% Mineral Sunscreen, UVA/UVB Protection, Infused with organic Aloe Vera, Soothes and Hydrates, 5 fl oz

    Units sold70K
  • BLUE LIZARD Kids Mineral SPF 50 Sunscreen Stick, Zinc Oxide, 100% Mineral Actives, Developed for Kids’ Sensitive Skin, TSA-Friendly, Vegan, Paraben-free, Fragrance-Free, 0.5 oz

    B083VXQ7MG

    $7.92·4.6·6.6K revs

    BLUE LIZARD Kids Mineral SPF 50 Sunscreen Stick, Zinc Oxide, 100% Mineral Actives, Developed for Kids’ Sensitive Skin, TSA-Friendly, Vegan, Paraben-free, Fragrance-Free, 0.5 oz

    Units sold20K
  • Blue Lizard SENSITIVE Mineral Sunscreen with Zinc Oxide, SPF 50+, Water Resistant, UVA/UVB Protection with Smart Cap Technology - Fragrance Free, 3 oz. Tube

    B0862Q6BV9

    $8.97·4.4·21.3K revs

    Blue Lizard SENSITIVE Mineral Sunscreen with Zinc Oxide, SPF 50+, Water Resistant, UVA/UVB Protection with Smart Cap Technology - Fragrance Free, 3 oz. Tube

    Units sold20K
  • BLUE LIZARD Sensitive Mineral SPF 50 Spray, Dermatologist-Recommended Brand, Broad-Spectrum UVA/UVB Protection, Water-Resistant, Zinc Oxide Formula, 5 oz | Dermatologist-Recommended, Zinc Oxide, 100% Mineral Actives, UVA/UVB Protection, Water-Resistant, Vegan, For Sensitive Skin

    B08Y8KLYMB

    $15.83·4.4·21.3K revs

    BLUE LIZARD Sensitive Mineral SPF 50 Spray, Dermatologist-Recommended Brand, Broad-Spectrum UVA/UVB Protection, Water-Resistant, Zinc Oxide Formula, 5 oz | Dermatologist-Recommended, Zinc Oxide, 100% Mineral Actives, UVA/UVB Protection, Water-Resistant, Vegan, For Sensitive Skin

    Units sold20K
2

SKIN1004

1 ASIN in Top 10

11.5%

Units

30K

Revenue

$497.1K

Avg. price

$16.59

  • SKIN1004 Hyalu-Cica Water-Fit Sun Serum UV, SPF 50 Sunscreen, 1.69 fl.oz | UV Protection Centella Sunscreen for Face with Hyaluronic Acid, Lightweight, No White Cast, Korean Skin Care

    B0FXH5LHN8

    $16.59·4.4·1.8K revs

    SKIN1004 Hyalu-Cica Water-Fit Sun Serum UV, SPF 50 Sunscreen, 1.69 fl.oz | UV Protection Centella Sunscreen for Face with Hyaluronic Acid, Lightweight, No White Cast, Korean Skin Care

    Units sold30K
3

Sun Bum

1 ASIN in Top 10

7.7%

Units

20K

Revenue

$319.2K

Avg. price

$13.87

  • Sun Bum Original SPF 50 Broad Spectrum Sunscreen Body Spray - 6 oz | Moisturizing with Vitamin E, Vegan, Hawaii 104 Act Compliant (Made without Octinoxate & Oxybenzone)

    B004XGLDTY

    $13.87·4.7·10.5K revs

    Sun Bum Original SPF 50 Broad Spectrum Sunscreen Body Spray - 6 oz | Moisturizing with Vitamin E, Vegan, Hawaii 104 Act Compliant (Made without Octinoxate & Oxybenzone)

    Units sold20K

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