Babo Sunscreen Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Babo Sunscreen sales on Amazon US totaled 499,000 units in July 2026 (▼ 45.5% vs. the prior month), generating an estimated $9,359,470 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 48.1% of unit volume and 42.2% of revenue, while a typical listing is priced at $20.14. The keyword itself pulled 6,950 Amazon queries over the same period (▼ 57.1% MoM).
Zooming out to the 12-month window ending July 2026, the babo sunscreen Top 50 moved 3,508,200 units and $72,311,873 in cumulative sales — an average of 292,350 units and $6,025,989 per month. Monthly throughput topped out at 916,000 units in June 2026 and dipped to 107,300 in December 2025, leaving the latest reading 119.3% higher than August 2025.
Babo Sunscreen Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
499K
▼ 45.5% MoM
Monthly Revenue 2026/07
$9.4M
▼ 51.1% MoM
Top 10 Market Share 2026/07
48.1%
Babo Sunscreen Market Share & Sales Concentration on Amazon US — July 2026
The most-sold babo sunscreen listing on Amazon US in July 2026 is ASIN B084ZP848Y (Brand: BLUE LIZARD), which sold 70,000 units at $15.48 apiece — equal to 14.0% of every unit tracked in this report and 3.5× the volume of the No. 2 listing.
The Top 10 ASINs account for 240,000 units and $3,947,800 in July 2026 — 48.1% of unit volume and 42.2% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Babo Sunscreen' on Amazon
July 2026
Is 48.1% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B084ZP848Y
BLUE LIZARD Sensitive Mineral SPF 50 Sunscreen Lotion, 100% Mineral Sunscreen, UVA/UVB Protection, Infused with organic Aloe Vera, Soothes and Hydrates, 5 fl oz
70K
▼ 22.2%vs. prior month
$1M
latest month
12-month trend
B00J5KDCO2
EltaMD UV Daily Face Sunscreen Moisturizer, Zinc Oxide, SPF 40 and SPF 50 | Hydrates and Protects Dry Dehydrated Skin, Lightweight, No White Cast, Dermatologist Recommended, Available in Three Tints
20K
▼ 71.4%vs. prior month
$860K
latest month
12-month trend
B0DWSL3ZBQ
ANUA Zero-Cast Moisturizing Sunscreen SPF 50, 1.69 fl oz | Glow Natural Sunscreen for face, No White Cast, Hyaluronic Acid, Niacinamide, Oil-Free, Kpop Demon Hunters, Korean Skincare
20K
▼ 50.0%vs. prior month
$344.8K
latest month
12-month trend
B004XGLDTY
Sun Bum Original SPF 50 Broad Spectrum Sunscreen Body Spray - 6 oz | Moisturizing with Vitamin E, Vegan, Hawaii 104 Act Compliant (Made without Octinoxate & Oxybenzone)
20K
▼ 60.0%vs. prior month
$319.2K
latest month
12-month trend
B008SQSBJK
Aquaphor Lip Protectant and Sunscreen Ointment, SPF 30, 0.35 FL OZ | Lip Sunscreen Ointment with Shea Butter Repairs and Protects Dry Lips, Fragrance and Paraben Free
20K
▲ 100.0%vs. prior month
$95K
latest month
12-month trend
B083VXQ7MG
BLUE LIZARD Kids Mineral SPF 50 Sunscreen Stick, Zinc Oxide, 100% Mineral Actives, Developed for Kids’ Sensitive Skin, TSA-Friendly, Vegan, Paraben-free, Fragrance-Free, 0.5 oz
20K
▼ 33.3%vs. prior month
$158.8K
latest month
12-month trend
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Best Babo Sunscreen Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
BLUE LIZARD is the best-performing babo sunscreen brand in July 2026, moving 130,000 units across 4 ASINs for 54.2% of Top 10 volume. EltaMD follows with 20,000 units (8.3%), ahead of ANUA on 20,000 units (8.3%).
With 7 brands splitting the Top 10 and 70.8% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $12.05 to $43.00, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
BLUE LIZARD
4 ASINs in Top 10
54.2%
Units
130K
Revenue
$1.7M
Avg. price
$12.05
B084ZP848Y
$15.48·★4.4·21.3K revsBLUE LIZARD Sensitive Mineral SPF 50 Sunscreen Lotion, 100% Mineral Sunscreen, UVA/UVB Protection, Infused with organic Aloe Vera, Soothes and Hydrates, 5 fl oz
Units sold70KB083VXQ7MG
$7.92·★4.6·6.6K revsBLUE LIZARD Kids Mineral SPF 50 Sunscreen Stick, Zinc Oxide, 100% Mineral Actives, Developed for Kids’ Sensitive Skin, TSA-Friendly, Vegan, Paraben-free, Fragrance-Free, 0.5 oz
Units sold20KB0862Q6BV9
$8.97·★4.4·21.4K revsBLUE LIZARD SENSITIVE Mineral Sunscreen with Zinc Oxide, SPF 50+, Water Resistant, UVA/UVB Protection with Smart Cap Technology - Fragrance Free, 3 oz. Tube
Units sold20KB08Y8KLYMB
$15.83·★4.4·21.3K revsBLUE LIZARD Sensitive Mineral SPF 50 Spray, Dermatologist-Recommended Brand, Broad-Spectrum UVA/UVB Protection, Water-Resistant, Zinc Oxide Formula, 5 oz
Units sold20K
EltaMD
1 ASIN in Top 10
8.3%
Units
20K
Revenue
$860K
Avg. price
$43.00
B00J5KDCO2
$43.00·★4.6·44.8K revsEltaMD UV Daily Face Sunscreen Moisturizer, Zinc Oxide, SPF 40 and SPF 50 | Hydrates and Protects Dry Dehydrated Skin, Lightweight, No White Cast, Dermatologist Recommended, Available in Three Tints
Units sold20K
ANUA
1 ASIN in Top 10
8.3%
Units
20K
Revenue
$344.8K
Avg. price
$18.00
B0DWSL3ZBQ
$18.00·★4.5·3.4K revsANUA Zero-Cast Moisturizing Sunscreen SPF 50, 1.69 fl oz | Glow Natural Sunscreen for face, No White Cast, Hyaluronic Acid, Niacinamide, Oil-Free, Kpop Demon Hunters, Korean Skincare
Units sold20K
Trending Babo Sunscreen Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B008SQSBJK booked 20K units at $4.84, with ▲ 100.0% MoM change. On the growth side, B08Y99RBYN leads positive momentum with ▲ 200.0% MoM growth on 3K units, with B00I8P0A2W close behind at ▲ 25.0% MoM on 5K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B008SQSBJK
Aquaphor Lip Protectant and Sunscreen Ointment, SPF 30, 0.35 FL OZ | Lip Sunscreen Ointment with Shea Butter Repairs and Protects Dry Lips, Fragrance and Paraben Free
Price
$4.84
Rating
4.6
Reviews
18.1K
Latest month sales
B08Y99RBYN
Badger Mineral Baby Sunscreen Cream, Non Toxic Sunscreen, SPF 40, 2.9 fl oz | 98% Organic, Zinc Oxide, Reef Safe, Pediatrician Tested for Sensitive Skin, Toddler sunscreen, Baby sunblock
Price
$17.99
Rating
4.6
Reviews
2K
Latest month sales
B00I8P0A2W
EltaMD UV Lip Balm Sunscreen, Transparent Zinc Oxide, SPF 30 | Restores Natural Softness and Hydrates, Protects Chapped, Dry, and Cracked Lips, Sheer Finish, Water Resistant Up to 80 Min.
Unlock to view ASIN details and product titles
Price
$21.00
Rating
4.4
Reviews
4.7K
Latest month sales
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