B Complex Vitamins For Women Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
B Complex Vitamins For Women sales on Amazon US totaled 344,000 units in July 2026 (▼ 5.5% vs. the prior month), generating an estimated $6,662,640 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 46.5% of unit volume and 47.2% of revenue, while a typical listing is priced at $19.54. The keyword itself pulled 34,041 Amazon queries over the same period (▲ 10.0% MoM).
Zooming out to the 12-month window ending July 2026, the b complex vitamins for women Top 50 moved 4,001,100 units and $74,349,119 in cumulative sales — an average of 333,425 units and $6,195,760 per month. Monthly throughput topped out at 364,200 units in June 2026 and dipped to 209,100 in May 2026, leaving the latest reading 3.3% higher than August 2025.
B Complex Vitamins For Women Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
344K
▼ 5.5% MoM
Monthly Revenue 2026/07
$6.7M
▼ 4.0% MoM
Top 10 Market Share 2026/07
46.5%
B Complex Vitamins For Women Market Share & Sales Concentration on Amazon US — July 2026
The most-sold b complex vitamins for women listing on Amazon US in July 2026 is ASIN B005D0DTS2 (Brand: Nature Made), which sold 30,000 units at $9.89 apiece — equal to 8.7% of every unit tracked in this report and 1.5× the volume of the No. 2 listing.
The Top 10 ASINs account for 160,000 units and $3,146,800 in July 2026 — 46.5% of unit volume and 47.2% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'B Complex Vitamins For Women' on Amazon
July 2026
Is 46.5% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
Powered by ASINSIGHT MCP · Grounded in ASINSIGHT Amazon data
Top 5 Volume Share breakdown
B005D0DTS2
Nature Made Super B Complex with Vitamin C & Folic Acid, 140 Tablets | B Complex Vitamins for Women and Men, Dietary Supplement for Immune Support, Gluten Free, 140 Day Supply
30K
▲ 0.0%vs. prior month
$295.2K
latest month
12-month trend
B0014D2GEK
Nature's Bounty Super B Complex Vitamins with Vitamin C & Folic Acid | Vitamins for Immune & Cellular Energy Support, 150 Tablets
20K
▼ 33.3%vs. prior month
$245.8K
latest month
12-month trend
B00DHTQNQ6
Life Extension BioActive Complete B-Complex, 60 Vegetarian Capsules | Complete B Complex for Heart, Brain & Nerve Support with Healthy Energy & Metabolism in Vegetarian Capsules
20K
▲ 0.0%vs. prior month
$179.4K
latest month
12-month trend
B00HST919C
Thorne Basic B Complex, 8 Active B Vitamins & Choline, 60 Capsules | Supports Cellular Energy Production, Brain Health & Red Blood Cell Formation*, Gluten-Free, Third-Party Certified
20K
▲ 0.0%vs. prior month
$540K
latest month
12-month trend
B0C9JX95NV
NUSAVA B12 Liquid Drops 5000mcg, Raspberry, Pack of 2 | Energy, Brain and Heart Support, Methylcobalamin B12 with B6, B1, Niacin and Folate, Sublingual Drops for Women and Men
20K
▲ 0.0%vs. prior month
$499K
latest month
12-month trend
B0016QUU02
Pure Encapsulations B-Complex Plus, 60 Capsules | B Vitamins Supplement to Support Neurological Health, Cardiovascular Health, Energy Levels and Nervous System Support*
10K
▲ 0.0%vs. prior month
$265K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best B Complex Vitamins For Women Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Nature Made is the best-performing b complex vitamins for women brand in July 2026, moving 30,000 units across 1 ASIN for 18.8% of Top 10 volume. THORNE follows with 30,000 units (18.8%), ahead of Nature's Bounty on 20,000 units (12.5%).
Volume is spread across 8 brands, with the top three holding 50.0% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $9.89 to $26.50, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Nature Made
1 ASIN in Top 10
18.8%
Units
30K
Revenue
$295.2K
Avg. price
$9.89
B005D0DTS2
$9.89·★4.7·44K revsNature Made Super B Complex with Vitamin C & Folic Acid, 140 Tablets | B Complex Vitamins for Women and Men, Dietary Supplement for Immune Support, Gluten Free, 140 Day Supply
Units sold30K
THORNE
2 ASINs in Top 10
18.8%
Units
30K
Revenue
$800K
Avg. price
$26.50
B00HST919C
$27.00·★4.7·4.7K revsThorne Basic B Complex, 8 Active B Vitamins & Choline, 60 Capsules | Supports Cellular Energy Production, Brain Health & Red Blood Cell Formation*, Gluten-Free, Third-Party Certified
Units sold20KB0797JXKL9
$26.00·★4.7·4.3K revsTHORNE B-Complex #12, 8 Active B Vitamins & Choline, 60 Capsules | Supports Cellular Energy Production, Red Blood Cell Formation & Healthy Nervous System*, Gluten-Free, NSF Contents Certified
Units sold10K
Nature's Bounty
1 ASIN in Top 10
12.5%
Units
20K
Revenue
$245.8K
Avg. price
$14.19
B0014D2GEK
$14.19·★4.7·60.3K revsNature's Bounty Super B Complex Vitamins with Vitamin C & Folic Acid | Vitamins for Immune & Cellular Energy Support, 150 Tablets
Units sold20K
Trending B Complex Vitamins For Women Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B005DXM34A leads positive momentum with ▲ 1400.0% MoM growth on 3K units, with B0DS233X1F close behind at ▲ 50.0% MoM on 3K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B005DXM34A
Nature Made Stress B Complex Supplement with Vitamin C & Zinc, 75 Tablets | B Complex Vitamins for Women and Men, Immune Support Supplement, Provides All 8 Essential B Vitamins, 75 Day Supply
Price
$9.99
Rating
4.7
Reviews
10.6K
Latest month sales
B0DS233X1F
Vitamin B Complex 23000mcg - Methyl B12| B9 Folic|B7 Biotin,B1,B2,B3,B5,B6 | Vitamin B Complex Liquid Drops for Men & Women with Vitamin C, Choline & Inositol for Energy, Immune & Brain Support - 2Oz
Price
$17.99
Rating
4.5
Reviews
1.2K
Latest month sales
B071J572QG
Amazon Elements - B Complex, High Potency, 83% Whole Food Cultured, Supports Immune and Normal Energy Metabolism, Vegan, 65 Capsules, b Complex Vitamins, 2 month supply (Packaging may vary)
Unlock to view ASIN details and product titles
Price
$7.55
Rating
4.5
Reviews
4.1K
Latest month sales
One Amazon dataset. Two ways to use it.
Every number in this b complex vitamins for women report comes from the Amazon market data ASINSIGHT tracks. Pick how you want to work with it.
Explore the full data
Browse the complete, structured picture in a ready-made interface — and keep tracking it as the market moves.
- Organic vs. ad traffic shifts per product
- Hourly rank and search-volume tracking
- Competitor ASINs and historical trends
Starts with a free ASINSIGHT account
Analyze the data your way
Connect the same data to ChatGPT, Claude or Cursor, then combine any dimensions to answer your own questions.
- Combine product, keyword, sales & ranking data freely
- Follow up in your own words, no fixed reports
- Works in ChatGPT, Claude & Cursor
20,000 credits/mo free, no credit card