Avon Skin So Soft Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Avon Skin So Soft sales on Amazon US totaled 348,400 units in July 2026 (▼ 19.5% vs. the prior month), generating an estimated $6,973,478 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 74.6% of unit volume and 70.5% of revenue, while a typical listing is priced at $23.03. The keyword itself pulled 53,840 Amazon queries over the same period (▼ 34.8% MoM).
Zooming out to the 12-month window ending July 2026, the avon skin so soft Top 50 moved 2,906,550 units and $58,264,371 in cumulative sales — an average of 242,213 units and $4,855,364 per month. Monthly throughput topped out at 432,800 units in June 2026 and dipped to 142,650 in September 2025, leaving the latest reading 121.0% higher than August 2025.
Avon Skin So Soft Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
348.4K
▼ 19.5% MoM
Monthly Revenue 2026/07
$7M
▼ 23.9% MoM
Top 10 Market Share 2026/07
74.6%
Avon Skin So Soft Market Share & Sales Concentration on Amazon US — July 2026
The most-sold avon skin so soft listing on Amazon US in July 2026 is ASIN B0CNCL35CH (Brand: Dr.Melaxin), which sold 70,000 units at $19.00 apiece — equal to 20.1% of every unit tracked in this report and 40% ahead of the No. 2 listing.
The Top 10 ASINs account for 260,000 units and $4,916,500 in July 2026 — 74.6% of unit volume and 70.5% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Avon Skin So Soft' on Amazon
July 2026
Is 74.6% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B0CNCL35CH
Dr.Melaxin Collagen Multi Balm Stick, Calcium & Adenosine Korean Wrinkle Stick for Eye, Neck & Face, Firming Collagen Stick, Under Eye Balm for Dark Circles & Depuffing, Korean Skin Care, 0.31 oz
70K
▼ 30.0%vs. prior month
$1.3M
latest month
12-month trend
B0BBSP2JNQ
SimplyVital Face Moisturizer Retinol Collagen Hyaluronic Acid Cream 1.7 oz | Anti-Aging, Moisturizer Face Cream for Women & Men, Visibly Firming, Hydrating Neck Care, Day & Night Skin Care, Silky Feel
50K
▼ 16.7%vs. prior month
$1.1M
latest month
12-month trend
B0B1PFCGZ8
Naturium The Smoother Glycolic Acid Body Wash, 16.9 fl oz | Gentle Cleanser, Exfoliating AHA Blend for Rough & Bumpy Texture, Hydrating Formula for Soft Skin, Fragrance Free
30K
▲ 0.0%vs. prior month
$445.5K
latest month
12-month trend
B000VT3QPQ
AVON Skin So Soft Original Bath Oil - 16.9 oz - Moisturizing Body Oil | AVON Skin So Soft Original Bath Oil - 16.9 oz - Moisturizing Body Oil
20K
▲ 100.0%vs. prior month
$419.8K
latest month
12-month trend
B0034F9K36
Jergens Ultra Healing Body Lotion, Moisturizer for Dry Skin, 32 fl oz
20K
▲ 0.0%vs. prior month
$215.8K
latest month
12-month trend
B0F5QS4B8H
Hypochlorous Acid Spray for Face and Skin; Facial Cleanser | 8oz Face Mist | Antimicrobial Hypochlorous Acid Spray for Skin, Acne, Rash, Eczema, Wound | Topical Facial Cleanser Sprays; Smart Skincare
20K
▲ 100.0%vs. prior month
$190.4K
latest month
12-month trend
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Best Avon Skin So Soft Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Dr.Melaxin is the best-performing avon skin so soft brand in July 2026, moving 70,000 units across 1 ASIN for 26.9% of Top 10 volume. SimplyVital follows with 50,000 units (19.2%), ahead of Naturium on 30,000 units (11.5%).
Volume is spread across 9 brands, with the top three holding 57.7% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $15.18 to $23.97, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Dr.Melaxin
1 ASIN in Top 10
26.9%
Units
70K
Revenue
$1.3M
Avg. price
$19.00
B0CNCL35CH
$19.00·★4.1·9.3K revsDr.Melaxin Collagen Multi Balm Stick, Calcium & Adenosine Korean Wrinkle Stick for Eye, Neck & Face, Firming Collagen Stick, Under Eye Balm for Dark Circles & Depuffing, Korean Skin Care, 0.31 oz
Units sold70K
SimplyVital
1 ASIN in Top 10
19.2%
Units
50K
Revenue
$1.1M
Avg. price
$23.97
B0BBSP2JNQ
$23.97·★4.4·37K revsSimplyVital Face Moisturizer Retinol Collagen Hyaluronic Acid Cream 1.7 oz | Anti-Aging, Moisturizer Face Cream for Women & Men, Visibly Firming, Hydrating Neck Care, Day & Night Skin Care, Silky Feel
Units sold50K
Naturium
1 ASIN in Top 10
11.5%
Units
30K
Revenue
$445.5K
Avg. price
$15.18
B0B1PFCGZ8
$15.18·★4.6·3.8K revsNaturium The Smoother Glycolic Acid Body Wash, 16.9 fl oz | Gentle Cleanser, Exfoliating AHA Blend for Rough & Bumpy Texture, Hydrating Formula for Soft Skin, Fragrance Free
Units sold30K
Trending Avon Skin So Soft Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B00KJS6BQA booked 10K units at $18.99, with ▲ 900.0% MoM change. On the growth side, B000VT3QPQ leads positive momentum with ▲ 100.0% MoM growth on 20K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B00KJS6BQA
AVON Skin So Soft Bug Guard Plus Picaridin Insect Repellent Spray - 4 oz | Long-Lasting, DEET-Free Bug Spray with Vitamin E & Aloe — Non-Greasy, Travel-Ready Bug Repellent for Families, Pump Spray
Price
$18.99
Rating
4.6
Reviews
2.8K
Latest month sales
B0FNMW3HPQ
Uruses Urea Cream 60% plus Salicylic Acid 2% Urea Foot Care Stick, Foot Cream for Foot Callus Remover, Feet Moisturizer Stick for Dry Cracked Heels, Hands, Knees, Hydrating Heel Balm, Easy To Use
Price
$7.99
Rating
4.5
Reviews
863
Latest month sales
B000VT3QPQ
AVON Skin So Soft Original Bath Oil - 16.9 oz - Moisturizing Body Oil | AVON Skin So Soft Original Bath Oil - 16.9 oz - Moisturizing Body Oil
Unlock to view ASIN details and product titles
Price
$20.99
Rating
4.7
Reviews
11.1K
Latest month sales
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