Astrobrights Color Paper Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Astrobrights Color Paper sales on Amazon US totaled 100,600 units in July 2026 (▲ 54.5% vs. the prior month), generating an estimated $1,322,958 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 64.6% of unit volume and 55.6% of revenue, while a typical listing is priced at $16.61. The keyword itself pulled 42,124 Amazon queries over the same period (▲ 69.8% MoM).
Zooming out to the 12-month window ending July 2026, the astrobrights color paper Top 50 moved 993,600 units and $12,543,281 in cumulative sales — an average of 82,800 units and $1,045,273 per month. Monthly throughput topped out at 163,300 units in August 2025 and dipped to 39,200 in May 2026, leaving the latest reading 38.4% lower than August 2025.
Astrobrights Color Paper Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
100.6K
▲ 54.5% MoM
Monthly Revenue 2026/07
$1.3M
▲ 54.8% MoM
Top 10 Market Share 2026/07
64.6%
Astrobrights Color Paper Market Share & Sales Concentration on Amazon US — July 2026
The most-sold astrobrights color paper listing on Amazon US in July 2026 is ASIN B003A2I5T8 (Brand: Astrobrights), which sold 30,000 units at $5.39 apiece — equal to 29.8% of every unit tracked in this report and 3.3× the volume of the No. 2 listing.
The Top 10 ASINs account for 65,000 units and $735,080 in July 2026 — 64.6% of unit volume and 55.6% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Astrobrights Color Paper' on Amazon
July 2026
Is 64.6% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B003A2I5T8
Astrobrights/Neenah Bright White Cardstock, 8.5" x 11", 65 lb, 75 Sheets | 96 Brightness, Smooth Premium Finish
30K
▲ 50.0%vs. prior month
$176.1K
latest month
12-month trend
B00UMD69PK
Neenah Astrobrights® Bright Color Paper, Letter Size Paper, 24 lb, Assorted Colors, 500 Sheets
9K
▲ 125.0%vs. prior month
$144.7K
latest month
12-month trend
B01GUUARV0
Astrobrights Colored Paper, 8.5” x 11”, 24 lb/89 gsm, Spectrum 25-Color Assortment, 150 Sheets
4K
▲ 33.3%vs. prior month
$46.5K
latest month
12-month trend
B081M1QF1Z
Astrobrights Mega Collection, Colored Paper, "Brilliant" 5-Color Assortment, 625 Sheets, 24 lb/89 gsm, 8.5" x 11 - MORE SHEETS! (91684)
4K
▲ 100.0%vs. prior month
$83K
latest month
12-month trend
B0DZC5GWBN
Amazon Basics 30% Recycled Color Copy Paper, 8.5" x 11", 20lb, Pastel Canary, 500 Sheets
4K
▲ 33.3%vs. prior month
$41.4K
latest month
12-month trend
B09ZZPYR2C
Astrobrights Mega Collection, Colored Paper, Punchy Pastel 5-Color Assortment, 625 Sheets, 24 lb./89 gsm, 8.5" x 11" - MORE SHEETS! (91732)
4K
▲ 100.0%vs. prior month
$87.7K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Astrobrights Color Paper Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Astrobrights is the best-performing astrobrights color paper brand in July 2026, moving 46,000 units across 6 ASINs for 70.8% of Top 10 volume. Neenah follows with 15,000 units (23.1%), ahead of Amazon Basics on 4,000 units (6.2%).
With 3 brands splitting the Top 10 and 100.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $10.35 to $16.58, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Astrobrights
6 ASINs in Top 10
70.8%
Units
46K
Revenue
$479.6K
Avg. price
$16.58
B003A2I5T8
$5.39·★4.8·26.1K revsAstrobrights/Neenah Bright White Cardstock, 8.5" x 11", 65 lb, 75 Sheets | 96 Brightness, Smooth Premium Finish
Units sold30KB081M1QF1Z
$20.49·★4.8·2.7K revsAstrobrights Mega Collection, Colored Paper, "Brilliant" 5-Color Assortment, 625 Sheets, 24 lb/89 gsm, 8.5" x 11 - MORE SHEETS! (91684)
Units sold4KB09ZZPYR2C
$23.09·★4.8·1.1K revsAstrobrights Mega Collection, Colored Paper, Punchy Pastel 5-Color Assortment, 625 Sheets, 24 lb./89 gsm, 8.5" x 11" - MORE SHEETS! (91732)
Units sold4KB07Q2W1BJW
$21.39·★4.9·4K revsAstrobrights Mega Collection, Colored Cardstock,"Classic" 5-Color Assortment, 320 Sheets, 65 lb/176 gsm, 8.5" x 11" - MORE SHEETS! (91630)
Units sold3KB01MRF0AX4
$21.06·★4.8·1.8K revsAstrobrights Color Cardstock -"Bright" Assortment, 65 lb Cover Weight, 8.5 x 11, Assorted, 250/Pack
Units sold3KB0BCL2X7W8
$8.06·★4.8·661 revsAstrobrights Colored Paper, 8.5" x 11", 24 lb/90 gsm, Playful 6-Color Assortment, 120 Sheets (91022)
Units sold2K
Neenah
3 ASINs in Top 10
23.1%
Units
15K
Revenue
$214.1K
Avg. price
$15.75
B00UMD69PK
$24.36·★4.8·3.9K revsNeenah Astrobrights® Bright Color Paper, Letter Size Paper, 24 lb, Assorted Colors, 500 Sheets
Units sold9KB01GUUARV0
$11.46·★4.8·11.1K revsAstrobrights Colored Paper, 8.5” x 11”, 24 lb/89 gsm, Spectrum 25-Color Assortment, 150 Sheets
Units sold4KB01LX0UJBN
$11.44·★4.8·19.5K revsAstrobrights Colored Cardstock, 8.5” x 11”, 65 lb / 176 gsm, "Spectrum" 25-Color Assortment, 75 Sheets (80944-01) - Case
Units sold2K
Amazon Basics
1 ASIN in Top 10
6.2%
Units
4K
Revenue
$41.4K
Avg. price
$10.35
B0DZC5GWBN
$10.35·★4.6·470 revsAmazon Basics 30% Recycled Color Copy Paper, 8.5" x 11", 20lb, Pastel Canary, 500 Sheets
Units sold4K
Trending Astrobrights Color Paper Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0BCL2X7W8 booked 2K units at $8.06, with ▲ 300.0% MoM change. On the growth side, B09BJYLW6H leads positive momentum with ▲ 800.0% MoM growth on 900 units, with B07Q2W1BJW close behind at ▲ 200.0% MoM on 3K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0BCL2X7W8
Astrobrights Colored Paper, 8.5" x 11", 24 lb/90 gsm, Playful 6-Color Assortment, 120 Sheets (91022)
Price
$8.06
Rating
4.8
Reviews
661
Latest month sales
B09BJYLW6H
Astrobrights Colored Sentence Strips, 3" x 24", 65 lb/176 gsm, 5-Color Assortment, 100 Count (91992)
Price
$9.10
Rating
4.8
Reviews
1.1K
Latest month sales
B07Q2W1BJW
Astrobrights Mega Collection, Colored Cardstock,"Classic" 5-Color Assortment, 320 Sheets, 65 lb/176 gsm, 8.5" x 11" - MORE SHEETS! (91630)
Unlock to view ASIN details and product titles
Price
$21.39
Rating
4.9
Reviews
4K
Latest month sales
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