Amazon.co.uk Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Amazon.co.uk sales on Amazon US totaled 126,700 units in July 2026 (▲ 1.4% vs. the prior month), generating an estimated $1,894,614 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 96.3% of unit volume and 94.8% of revenue, while a typical listing is priced at $17.29. The keyword itself pulled 3,219 Amazon queries over the same period (▼ 74.1% MoM).
Zooming out to the 12-month window ending July 2026, the amazon.co.uk Top 50 moved 1,571,100 units and $24,425,171 in cumulative sales — an average of 130,925 units and $2,035,431 per month. Monthly throughput topped out at 155,200 units in November 2025 and dipped to 113,950 in May 2026, leaving the latest reading 7.9% higher than August 2025.
Amazon.co.uk Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
126.7K
▲ 1.4% MoM
Monthly Revenue 2026/07
$1.9M
▲ 1.5% MoM
Top 10 Market Share 2026/07
96.3%
Amazon.co.uk Market Share & Sales Concentration on Amazon US — July 2026
The most-sold amazon.co.uk listing on Amazon US in July 2026 is ASIN B00LH3DMUO (Brand: Amazon Basics), which sold 100,000 units at $13.70 apiece — equal to 78.9% of every unit tracked in this report and 10.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 122,000 units and $1,796,090 in July 2026 — 96.3% of unit volume and 94.8% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Amazon.co.uk' on Amazon
July 2026









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Top 5 Volume Share breakdown

B00LH3DMUO
Amazon Basics AAA Long-Lasting Alkaline Batteries, 36-Count, 1.5 Volt, Reliable Performance, 10-Year Shelf Life, Emergency Storage
100K
▲ 0.0%vs. prior month
$1.4M
latest month
12-month trend

B004U429AQ
Energizer Energizer AA Batteries, MAX Double AA Battery Alkaline, 24 Count
10K
▲ 25.0%vs. prior month
$156.3K
latest month
12-month trend

B08M2L3Z19
Duracell CR123A 3V Lithium Battery, 12 Count, 10-Year Storage, High Power
4K
▼ 20.0%vs. prior month
$172.6K
latest month
12-month trend

B0FRG6SPPF
WIHOLL 3/4 Length Sleeve Womens Tops Boho V Neck Lace Shirt Trendy Blouses Dressy Casual Vacation Clothes S-3XL
3K
▲ 0.0%vs. prior month
$27.3K
latest month
12-month trend

B0FRM23119
WIHOLL 3/4 Length Sleeve Womens Tops Boho V Neck Lace Shirt Trendy Blouses Dressy Casual Vacation Clothes S-3XL
1K
vs. prior month
$13K
latest month
12-month trend

B0FCYQV4D5
Mens Wrinkle Free Dress Shirts Regular Fit Business Button Down Shirt Formal Long Sleeve Wedding Stretch Shirts
1K
▲ 0.0%vs. prior month
$16.7K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Amazon.co.uk Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Amazon Basics is the best-performing amazon.co.uk brand in July 2026, moving 100,000 units across 1 ASIN for 82.0% of Top 10 volume. Energizer follows with 10,000 units (8.2%), ahead of DURACELL on 4,000 units (3.3%).
With 8 brands splitting the Top 10 and 93.4% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $13.70 to $43.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Amazon Basics
1 ASIN in Top 10
82.0%
Units
100K
Revenue
$1.4M
Avg. price
$13.70

B00LH3DMUO
$13.70·★4.7·676.8K revsAmazon Basics AAA Long-Lasting Alkaline Batteries, 36-Count, 1.5 Volt, Reliable Performance, 10-Year Shelf Life, Emergency Storage
Units sold100K
Energizer
1 ASIN in Top 10
8.2%
Units
10K
Revenue
$156.3K
Avg. price
$18.19

B004U429AQ
$18.19·★4.7·110.3K revsEnergizer Energizer AA Batteries, MAX Double AA Battery Alkaline, 24 Count
Units sold10K
DURACELL
1 ASIN in Top 10
3.3%
Units
4K
Revenue
$172.6K
Avg. price
$43.99

B08M2L3Z19
$43.99·★4.8·6.4K revsDuracell CR123A 3V Lithium Battery, 12 Count, 10-Year Storage, High Power
Units sold4K
Trending Amazon.co.uk Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B0FRM23119 booked 1K units at $12.99. On the growth side, B0BZZ2M23D leads positive momentum with ▲ 100.0% MoM growth on 400 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B0FRM23119
WIHOLL 3/4 Length Sleeve Womens Tops Boho V Neck Lace Shirt Trendy Blouses Dressy Casual Vacation Clothes S-3XL
Price
$12.99
Rating
4.2
Reviews
4.8K
Latest month sales

B0D2TDTKBQ
J.VER Womens Button Down Shirt Stretch Short Sleeve Dress Shirt Work Blouse
Price
$14.99
Rating
4.3
Reviews
1.2K
Latest month sales

B0BZZ2M23D
JMIERR Men's Muscle Slim Henley Shirts Crewneck Longline T-Shirt Gym Workout Athletic Shirt Tees with Button
Unlock to view ASIN details and product titles
Price
$9.98
Rating
4.3
Reviews
3.3K
Latest month sales
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