8bitdo Ultimate 2 Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
8bitdo Ultimate 2 sales on Amazon US totaled 22,750 units in July 2026 (▼ 8.3% vs. the prior month), generating an estimated $960,820 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 78.7% of unit volume and 73.7% of revenue, while a typical listing is priced at $53.43. The keyword itself pulled 37,408 Amazon queries over the same period (▼ 15.2% MoM).
Zooming out to the 12-month window ending July 2026, the 8bitdo ultimate 2 Top 50 moved 239,100 units and $10,867,321 in cumulative sales — an average of 19,925 units and $905,610 per month. Monthly throughput topped out at 34,400 units in December 2025 and dipped to 9,350 in May 2026, leaving the latest reading 94.4% higher than August 2025.
8bitdo Ultimate 2 Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
22.8K
▼ 8.3% MoM
Monthly Revenue 2026/07
$960.8K
▼ 9.7% MoM
Top 10 Market Share 2026/07
78.7%
8bitdo Ultimate 2 Market Share & Sales Concentration on Amazon US — July 2026
The most-sold 8bitdo ultimate 2 listing on Amazon US in July 2026 is ASIN B0D72TNXSC (Brand: 8Bitdo), which sold 4,000 units at $29.99 apiece — equal to 17.6% of every unit tracked in this report and 33% ahead of the No. 2 listing.
The Top 10 ASINs account for 17,900 units and $708,541 in July 2026 — 78.7% of unit volume and 73.7% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for '8bitdo Ultimate 2' on Amazon
July 2026
Is 78.7% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B0D72TNXSC
8Bitdo Ultimate 2C Wireless Controller for Windows PC and Android, with 1000 Hz Polling Rate, Hall Effect Joysticks and Triggers, and Remappable L4/R4 Bumpers (Purple) | 1000Hz Polling Rate, Hall Effect Joysticks and Triggers, Remappable L4/R4 Bumpers, Refined D-Pad and Bumpers
4K
▲ 33.3%vs. prior month
$103.4K
latest month
12-month trend
B0DR8V899R
8Bitdo Ultimate 2 Wireless Controller for PC, Apple, Steam & Android, Black | TMR Joysticks, Hall/Tactile Triggers, 8Speed 2.4G, 1000Hz Polling Rate, Motion Control, RGB Fire Ring, Charging Dock
3K
▲ 0.0%vs. prior month
$171.8K
latest month
12-month trend
B0FX3TJ5RX
8Bitdo Ultimate 2C Wireless Controller for Windows PC and Android, with 1000 Hz Polling Rate, Hall Effect Joysticks and Triggers, and Remappable L4/R4 Bumpers (Transparent Black) | 1000Hz Polling Rate, Hall Effect Joysticks and Triggers, Remappable L4/R4 Bumpers, Refined D-Pad and Bumpers
3K
▲ 0.0%vs. prior month
$89.4K
latest month
12-month trend
B0D739FJLG
8Bitdo Ultimate 2C Wireless Controller for Windows PC and Android, with 1000 Hz Polling Rate, Hall Effect Joysticks and Triggers, and Remappable L4/R4 Bumpers (Green) | 1000Hz Polling Rate, Hall Effect Joysticks and Triggers, Remappable L4/R4 Bumpers, Refined D-Pad and Bumpers
2K
▼ 33.3%vs. prior month
$53.8K
latest month
12-month trend
B0F194QFT2
8BitDo Ultimate 2 Bluetooth Controller for Switch/Switch 2 & Windows PC, Switch Pro Controller with TMR Joysticks, Switchable Hall Effect/Tactile Triggers, Vibration and Motion Control - Black | TMR Joysticks, Switchable Hall Effect/Tactile Triggers, Charging Dock, Vibration and Motion Control, 2 Pro-level back buttons
2K
▲ 0.0%vs. prior month
$115.3K
latest month
12-month trend
B09M8CVMYF
8BitDo Wireless USB Adapter 2 for Switch 2, Windows PC, Mac & Raspberry Pi, Compatible with Xbox Series X & S Controller, Xbox One Bluetooth, Switch Pro and PS5 Controller (Black)
1K
▲ 0.0%vs. prior month
$20K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Trending 8bitdo Ultimate 2 Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B0FFGQ6J35 booked 700 units at $59.99, with ▼ 12.5% MoM change. On the growth side, B0GTYV7BG5 leads positive momentum with ▲ 150.0% MoM growth on 500 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0FFGQ6J35
8BitDo Pro 3 Bluetooth Controller for Switch/Switch 2 – TMR Joysticks, Swappable ABXY Buttons, Pro Back Buttons, Charging Dock, Hall Effect Triggers, for Windows, Apple, SteamOS, Android - Purple
Price
$59.99
Rating
4.5
Reviews
1.7K
Latest month sales
B0DP4T2JNC
8Bitdo Ultimate 2C Bluetooth Controller for Switch/Switch 2 (Dark Blue) | Hall Effect Joystick Update, Remappable L4/R4 Bumpers, 6-axis Motion Control, Rumble Vibration and Turbo Function
Price
$29.99
Rating
4.4
Reviews
753
Latest month sales
B0GTYV7BG5
8Bitdo Ultimate 2 Wireless Controller for PC,Apple/Steam/Android,Clear Blue | TMR Joysticks, Hall/Tactile Triggers, 8Speed 2.4G, 1000Hz Polling Rate, Motion Control, RGB Fire Ring, Charging Dock
Unlock to view ASIN details and product titles
Price
$59.99
Rating
4.5
Reviews
5.3K
Latest month sales
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