5 Hour Energy Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
5 Hour Energy sales on Amazon US totaled 126,800 units in July 2026 (▼ 3.2% vs. the prior month), generating an estimated $3,395,164 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 78.9% of unit volume and 67.9% of revenue, while a typical listing is priced at $36.05. The keyword itself pulled 20,151 Amazon queries over the same period (▲ 5.3% MoM).
Zooming out to the 12-month window ending July 2026, the 5 hour energy Top 50 moved 1,088,150 units and $30,712,455 in cumulative sales — an average of 90,679 units and $2,559,371 per month. Monthly throughput topped out at 130,950 units in June 2026 and dipped to 66,600 in May 2026, leaving the latest reading 47.4% higher than August 2025.
5 Hour Energy Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
126.8K
▼ 3.2% MoM
Monthly Revenue 2026/07
$3.4M
▼ 3.7% MoM
Top 10 Market Share 2026/07
78.9%
5 Hour Energy Market Share & Sales Concentration on Amazon US — July 2026
The most-sold 5 hour energy listing on Amazon US in July 2026 is ASIN B0DFJP6LZF (Brand: Premier Protein), which sold 50,000 units at $23.97 apiece — equal to 39.4% of every unit tracked in this report and 5.6× the volume of the No. 2 listing.
The Top 10 ASINs account for 100,000 units and $2,306,630 in July 2026 — 78.9% of unit volume and 67.9% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for '5 Hour Energy' on Amazon
July 2026
Is 78.9% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B0DFJP6LZF
Premier Protein Shake, Liquid, Café Latte with Caffeine, 30g Protein, Bottle, Gluten Free, 11 fl oz, 12 Pack
50K
▲ 0.0%vs. prior month
$1.2M
latest month
12-month trend
B078NCPSHH
Mountain Dew Kickstart, Orange Citrus, 92mg Caffeine, Vitamins B & C, 80 Calories, 5% Juice, 16 Fl Oz (Pack of 12)
9K
▼ 10.0%vs. prior month
$209.6K
latest month
12-month trend
B078Q5G9PC
V8 Energy Strawberry Banana Juice Energy Drink, 8 fl oz Can (24 Pack)
8K
▼ 20.0%vs. prior month
$114.6K
latest month
12-month trend
B0DLXQZFLC
V8 Energy Passionfruit Orange Guava Energy Drink, 6 Count 8 Fl Oz
8K
▲ 0.0%vs. prior month
$43.2K
latest month
12-month trend
B07DS5QKD3
Optimum Nutrition Amino Energy Powder Plus Focus, Watermelon, 9.5 Oz | Contains BCAAs, Electrolytes, 100 mg Caffeine, 5g Amino Acids, Zero Sugar, Supports Hydration, Banned Substance Tested
6K
▲ 0.0%vs. prior month
$149.5K
latest month
12-month trend
B00JQQBUZS
Red Bull Sugarfree Energy Drink | contains caffeine, taurine, B-vitamins, sweeteners, and water, 8.4 fl oz, pack of 4 cans
5K
▲ 0.0%vs. prior month
$37.5K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best 5 Hour Energy Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Premier Protein is the best-performing 5 hour energy brand in July 2026, moving 50,000 units across 1 ASIN for 50.0% of Top 10 volume. V8 follows with 16,000 units (16.0%), ahead of Mountain Dew Kickstart on 9,000 units (9.0%).
With 8 brands splitting the Top 10 and 75.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $9.88 to $23.97, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Premier Protein
1 ASIN in Top 10
50.0%
Units
50K
Revenue
$1.2M
Avg. price
$23.97
B0DFJP6LZF
$23.97·★4.8·6.3K revsPremier Protein Shake, Liquid, Café Latte with Caffeine, 30g Protein, Bottle, Gluten Free, 11 fl oz, 12 Pack
Units sold50K
V8
2 ASINs in Top 10
16.0%
Units
16K
Revenue
$157.8K
Avg. price
$9.88
B078Q5G9PC
$14.33·★4.7·3.3K revsV8 Energy Strawberry Banana Juice Energy Drink, 8 fl oz Can (24 Pack)
Units sold8KB0DLXQZFLC
$5.42·★4.7·1.1K revsV8 Energy Passionfruit Orange Guava Energy Drink, 6 Count 8 Fl Oz
Units sold8K
Mountain Dew Kickstart
1 ASIN in Top 10
9.0%
Units
9K
Revenue
$209.6K
Avg. price
$22.54
B078NCPSHH
$22.54·★4.6·5.3K revsMountain Dew Kickstart, Orange Citrus, 92mg Caffeine, Vitamins B & C, 80 Calories, 5% Juice, 16 Fl Oz (Pack of 12)
Units sold9K
Trending 5 Hour Energy Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B08WY9QZ2D booked 2K units at $59.97, with ▲ 0.0% MoM change. On the growth side, B0FM5DJD7N leads positive momentum with ▲ 500.0% MoM growth on 300 units, with B0DNNKRVRM close behind at ▲ 100.0% MoM on 200 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B08WY9QZ2D
5-hour ENERGY GRAPE Flavor, 30 Count, Extra Strength Energy Shot | 1.93 Fl Oz, Amino Acids, B Vitamins, Sugar Free and Zero Calories
Price
$59.97
Rating
4.7
Reviews
2K
Latest month sales
B0FM5DJD7N
5-hour ENERGY CRANBERRY LIME Flavor, 6 Count, Extra Strength Energy Shot | 1.93 Fl Oz, Amino Acids, B Vitamins, Sugar Free and Zero Calories
Price
$15.99
Rating
4.6
Reviews
54
Latest month sales
B0DNNKRVRM
Vitamin Energy Variety Pack Extra Strength Energy Shot, 12 Pack - Up to 7 Hrs, 260mg Natural Caffeine, Zero Sugar - Assorted Flavors, B12 B6 Niacin, 1.93 fl oz, Keto Vegan
Unlock to view ASIN details and product titles
Price
$29.97
Rating
4.1
Reviews
81
Latest month sales
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