2 Balloon Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
2 Balloon sales on Amazon US totaled 21,350 units in July 2026 (▼ 0.9% vs. the prior month), generating an estimated $151,282 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 62.3% of unit volume and 67.3% of revenue, while a typical listing is priced at $6.43. The keyword itself pulled 16,501 Amazon queries over the same period (▲ 6.5% MoM).
Zooming out to the 12-month window ending July 2026, the 2 balloon Top 50 moved 239,850 units and $1,774,649 in cumulative sales — an average of 19,988 units and $147,887 per month. Monthly throughput topped out at 23,400 units in January 2026 and dipped to 11,100 in May 2026, leaving the latest reading 10.9% higher than August 2025.
2 Balloon Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
21.4K
▼ 0.9% MoM
Monthly Revenue 2026/07
$151.3K
▲ 1.9% MoM
Top 10 Market Share 2026/07
62.3%
2 Balloon Market Share & Sales Concentration on Amazon US — July 2026
The most-sold 2 balloon listing on Amazon US in July 2026 is ASIN B0B71HPHD9 (Brand: Amscan), which sold 3,000 units at $7.36 apiece — equal to 14.1% of every unit tracked in this report.
The Top 10 ASINs account for 13,300 units and $101,747 in July 2026 — 62.3% of unit volume and 67.3% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for '2 Balloon' on Amazon
July 2026
Is 62.3% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0B71HPHD9
Amscan 29" Spidey & His Amazing Friends Foil Balloon - 1 Count - Red - Character Balloon - Superhero - Children
3K
▲ 0.0%vs. prior month
$21.6K
latest month
12-month trend
B0CZSRYML8
Silver Happy Birthday Balloons Banner Sign Mylar letter Party Decoration | Include Aluminum Foil Four、Five Pointed Star Suitable for Kids, Men, Women, Boys and Girls, Properly Stored and Reusable.
3K
▲ 0.0%vs. prior month
$17.5K
latest month
12-month trend
B0BY2Y2872
Toyland Pack Of 2-32 Inch Bluey Balloons - 1 x Bluey & 1 x Bingo Shaped Character Balloons
2K
▲ 0.0%vs. prior month
$32K
latest month
12-month trend
B0B1T9ZZ84
40 Inch Gold Number 2 Balloon, 2nd Birthday Decoration Boys Girls | Large Self Inflating Number Balloons, Mylar Foil Helium Balloon for Women Men Party Anniversary Supplies Reusable
1K
▲ 0.0%vs. prior month
$4K
latest month
12-month trend
B0BJZMT96Y
Cream 2 Balloons, 40 Inch Giant Helium Foil Number 0-9 Beige 2th Birthday Balloon for Boys Girls, Self Inflating White Sand Digit 2 Balloons for Women Men Anniversary Party Decorations Supplies
1K
▲ 0.0%vs. prior month
$6.5K
latest month
12-month trend
B0C74LJNTR
40 Inch Balloon Number 2 Pastel Pink, Large Foil Light Pink Number Balloons Set 0-9 for Girls Women, Digital 2 Helium Balloons for Girls 2nd Birthday Graduation Princess Party Decorations
1K
▼ 50.0%vs. prior month
$6.5K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best 2 Balloon Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Amscan is the best-performing 2 balloon brand in July 2026, moving 3,000 units across 1 ASIN for 22.6% of Top 10 volume. xiangsushijie follows with 3,000 units (22.6%), ahead of Lingqiang on 3,000 units (22.6%).
With 7 brands splitting the Top 10 and 67.7% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $5.88 to $7.36, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Amscan
1 ASIN in Top 10
22.6%
Units
3K
Revenue
$21.6K
Avg. price
$7.36
B0B71HPHD9
$7.36·★4.7·707 revsAmscan 29" Spidey & His Amazing Friends Foil Balloon - 1 Count - Red - Character Balloon - Superhero - Children
Units sold3K
xiangsushijie
1 ASIN in Top 10
22.6%
Units
3K
Revenue
$17.5K
Avg. price
$5.88
B0CZSRYML8
$5.88·★4.3·1.3K revsSilver Happy Birthday Balloons Banner Sign Mylar letter Party Decoration | Include Aluminum Foil Four、Five Pointed Star Suitable for Kids, Men, Women, Boys and Girls, Properly Stored and Reusable.
Units sold3K
Lingqiang
4 ASINs in Top 10
22.6%
Units
3K
Revenue
$18.7K
Avg. price
$6.19
B0BJZMT96Y
$6.48·★4.1·5.8K revsCream 2 Balloons, 40 Inch Giant Helium Foil Number 0-9 Beige 2th Birthday Balloon for Boys Girls, Self Inflating White Sand Digit 2 Balloons for Women Men Anniversary Party Decorations Supplies
Units sold1KB0C74LJNTR
$6.48·★4.1·5.8K revs40 Inch Balloon Number 2 Pastel Pink, Large Foil Light Pink Number Balloons Set 0-9 for Girls Women, Digital 2 Helium Balloons for Girls 2nd Birthday Graduation Princess Party Decorations
Units sold1KB0BF3HPPTN
$5.99·★4.1·5.8K revsBlue 2 Balloons, 40 Inch Large Foil Number Balloons Set 0-9, Self Inflating Digital 2 Helium Balloon for Boys Men 2nd 12th 20th Age Birthday Anniversary Party Decorations Photo Shoot Supplies
Units sold500B0BHNJ28NT
$5.79·★4.1·5.8K revsRed 2 Balloons, 40 Inch Giant Helium Foil Number 0-9 for Girls Boys, Self Inflating Digit 2nd Birthday Balloon for Women Men Anniversary Baby Shower New Year Engagement Party Decorations Supplies
Units sold500
Trending 2 Balloon Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0BHNJ28NT booked 500 units at $5.79, with ▲ 25.0% MoM change. On the growth side, B0GDG26377 leads positive momentum with ▲ 700.0% MoM growth on 400 units, with B0CLNLG35K close behind at ▲ 100.0% MoM on 200 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0BHNJ28NT
Red 2 Balloons, 40 Inch Giant Helium Foil Number 0-9 for Girls Boys, Self Inflating Digit 2nd Birthday Balloon for Women Men Anniversary Baby Shower New Year Engagement Party Decorations Supplies
Price
$5.79
Rating
4.1
Reviews
5.8K
Latest month sales
B0GDG26377
PartyWoo Baby Shark Pink Foil Mylar Helium Girls Number 2 Balloons | Balloons for Girls Boys Shark under the Sea Ocean Theme Kids Second Birthday Baby Shower Celebration Party Decorations
Price
$8.99
Rating
4.4
Reviews
125
Latest month sales
B0CLNLG35K
Red Number 2 Balloon 40 Inch, Big Large Foil Helium Number Balloons, Jumbo Giant Mylar Number 2 Balloons for 2 Year Old Birthday Red Party Decorations Supplies Anniversary
Unlock to view ASIN details and product titles
Price
$4.95
Rating
4.4
Reviews
581
Latest month sales
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