Best Selling Vanilla Toothpaste: See Top Product Rankings by Sales Volume & Market Trends

June 2026
132 Products Tracked

Looking for the most popular vanilla toothpaste products in the market? Our report leverages real Amazon monthly sales data to identify the best-performing products and the fastest-growing opportunities within the search results for the keyword "vanilla toothpaste." Whether you're searching for winning products to launch or monitoring market trends and competitor performance, this report provides the insights you need.

Based on monthly sales analytics, our Shoppers' Top Picks highlights that ASIN B09F8FZ18G currently leads the vanilla toothpaste market with 100K monthly sales, followed closely by B083JHCCV2 with 90K monthly sales and B0BSRFKKZJ with 80K monthly sales. Meanwhile, ASIN B01BNHREXE stands out as the fastest-growing product, achieving an impressive 2.0% month-over-month sales growth. By tracking competitor sales performance and shifts in market demand, sellers can uncover emerging opportunities and make more informed product and marketing decisions.

🏆Shoppers' Top PicksAmazon
by monthly sales June 2026
Crest 3D White Advanced, Teeth Whitening Toothpaste for Adults, 3.7 oz, 4 Pack, Cavity Protection Fluoride Toothpaste, Strengthens Enamel, Travel Size Toiletries
1
B09F8FZ18G
$14.99·
4.8
Units/sold100K
Boka Fluoride Free Toothpaste, Nano Hydroxyapatite Toothpaste, Appropriate for Sensitive Teeth - for Adult Oral Care - Ela Mint Flavor, 4 Fl Oz 1Pk
2
B083JHCCV2
$11.62·
4.5
Units/sold90K
Boka Fluoride Free Toothpaste, Nano Hydroxyapatite Toothpaste, Appropriate for Sensitive Teeth, for Adult, Kids Oral Care - Whitening* Refresh Mint, 4 Fl Oz 1Pk
3
B0BSRFKKZJ
$11.62·
4.5
Units/sold80K

Top Selling Vanilla Toothpaste

As of June 2026, we analyzed 132 tracked products in Amazon's "vanilla toothpaste" search results and generated the following sales chart and product rankings based on monthly sales data. The ranking below highlights the Top 10 products by estimated monthly sales. According to the latest data, these products generated between 30,000 and 100,000 monthly sales. B09F8FZ18G leads the vanilla toothpaste market with an estimated 100,000 monthly sales, down 30.0% from the previous month.

132Products Tracked
52,000Top 10 Avg. Sales
$11.67Top 10 Avg. Price
4.6Top 10 Avg. Rating
🏆
Crest 3D White Advanced, Teeth Whitening Toothpaste for Adults, 3.7 oz, 4 Pack, Cavity Protection Fluoride Toothpaste, Strengthens Enamel, Travel Size Toiletries
#1
B09F8FZ18G

Crest 3D White Advanced, Teeth Whitening Toothpaste for Adults, 3.7 oz, 4 Pack, Cavity Protection Fluoride Toothpaste, Strengthens Enamel, Travel Size Toiletries

100,000
▼ 30.0%
Units Sold/mo
$14.99
Price
4.8
Rating
29.7K
Reviews
2
Boka Fluoride Free Toothpaste, Nano Hydroxyapatite Toothpaste, Appropriate for Sensitive Teeth - for Adult Oral Care - Ela Mint Flavor, 4 Fl Oz 1Pk
B083JHCCV2
$11.62
4.5 (58K)
Boka Fluoride Free Toothpaste, Nano Hydroxyapatite Toothpaste, Appropriate for Sensitive Teeth - for Adult Oral Care - Ela Mint Flavor, 4 Fl Oz 1Pk
90,000 Units Sold/mo▼ 50.0%
3
Boka Fluoride Free Toothpaste, Nano Hydroxyapatite Toothpaste, Appropriate for Sensitive Teeth, for Adult, Kids Oral Care - Whitening* Refresh Mint, 4 Fl Oz 1Pk
B0BSRFKKZJ
$11.62
4.5 (58K)
Boka Fluoride Free Toothpaste, Nano Hydroxyapatite Toothpaste, Appropriate for Sensitive Teeth, for Adult, Kids Oral Care - Whitening* Refresh Mint, 4 Fl Oz 1Pk
80,000 Units Sold/mo▼ 28.6%
4
Marvis Whitening Mint Toothpaste
B000MEKG30
$13.50
4.4 (17.5K)
Marvis Whitening Mint Toothpaste
50,000 Units Sold/mo▼ 60.0%
5
Colgate Baking Soda & Peroxide Toothpaste - Whitens Teeth, Fights Cavities & Removes Stains, Brisk Mint, 6 Ounce (Pack of 2)
B01BNHREXE
$6.72
4.7 (36.2K)
Colgate Baking Soda & Peroxide Toothpaste - Whitens Teeth, Fights Cavities & Removes Stains, Brisk Mint, 6 Ounce (Pack of 2)
40,000 Units Sold/mo▲ 2.0%
10
Colgate Total Whitening Toothpaste Paste, 5.1 oz, 2 Pack, Fluoride Antibacterial for Plaque, Gingivitis, Sensitivity, Stain Removal, Clinically Proven, Mint
B0B9FHRKDP
$7.96
4.8 (4.3K)
Colgate Total Whitening Toothpaste Paste, 5.1 oz, 2 Pack, Fluoride Antibacterial for Plaque, Gingivitis, Sensitivity, Stain Removal, Clinically Proven, Mint
30,000 Units Sold/mo▼ 75.0%
View All 132 Products & Deep InsightsGet full access to sales data, trends, and market analysis

For sellers and category managers benchmarking the vanilla toothpaste price landscape, we segmented all 132 tracked listings in Amazon's live "vanilla toothpaste" search results across the full price spectrum, and surfaced the top 3 price tiers by share below to highlight where competition concentrates and where pricing gaps exist.

Leading the distribution, the $10.00 ~ $20.00 band is the category's best vanilla toothpaste price zone, absorbing 46% of the assortment (162 products) — this is where listing density is highest and where new entrants face the steepest competition for share-of-voice. Use the tier breakdown below to identify the top-ranking ASIN, monthly sales velocity, and rating profile within each band — essential inputs for pricing strategy, sourcing decisions, and competitive benchmarking in the vanilla toothpaste category.

Top 3 Price Tiers

$10.00 ~ $20.00 is the most competitive price tier, containing 46% of tracked products.

Sweet Spot
$10.00 ~ $20.00
Tier 1
46%
162 products

Top products in this price tier

#1
B09F8FZ18G
$14.99
100k Units Sold/mo
Unlock Top Performers
#2
$0.00 ~ $10.00
Tier 2
35%
122 products
$20.00 ~ $50.00
Tier 3
17%
60 products
$50.00 ~ $100.00
1%
Unlock to view all price tier distributions and their ASIN sales contributions

"Vanilla toothpaste" Search Volume and Market Trends on Amazon

Amazon keyword search volume data for "vanilla toothpaste" in the US marketplace. This report provides insights into keyword search volume, Amazon search trends, competition levels, and conversion efficiency for sellers and brands.

During the week of 2026-06-07 to 2026-06-13, the Amazon USweekly search volume for "vanilla toothpaste" was approximately 463 searches. The keyword currently holds an Amazon Search Frequency Rank (SFR) of #396,203, climbing 54,601 positions from the previous week. Additionally, the top 3 products for this keyword capture 41.9% of the total click share and 47.7% of the conversion share, indicating the level of market concentration.

Amazon Search Term
Weekly

vanilla toothpaste

ASINSIGHT
Search Frequency Rank
396,203
54,601
Search Volume
463
14.3%
Top 3 Click Share
41.9%
Top 3 Conv. Share
47.7%

Search Volume Trend

Past 3 Years
Past 4 Months
Recent 8 months
Weekly Search Volume
463
View full trends for the past 3 years
JunJulAugSepOctNovDecJanFebMarAprMayJun
Multi-Dimensional Data

Looking for more market and competitor insights?

We provide hourly competitor rankings and multidimensional insights that fuel Amazon growth.

Start 30-Day Free Trial
No credit card required
ASINSIGHT logo

Empower Amazon Sellers With Keyword Expertise Boost Product Keyword Rankings.

Copyright © 2026 ASINSIGHT All rights reserved.

|