Best Selling Truly Serum: See Top Product Rankings by Sales Volume & Market Trends

May 2026
134 Products Tracked

Looking for the most popular truly serum products in the market? Our report leverages real Amazon monthly sales data to identify the best-performing products and the fastest-growing opportunities within the search results for the keyword "truly serum." Whether you're searching for winning products to launch or monitoring market trends and competitor performance, this report provides the insights you need.

Based on monthly sales analytics, our Shoppers' Top Picks highlights that ASIN B01MUZVE1C currently leads the truly serum market with 40K monthly sales, followed closely by B0D16L5F2M with 30K monthly sales and B0G2LK78LT with 30K monthly sales. By tracking competitor sales performance and shifts in market demand, sellers can uncover emerging opportunities and make more informed product and marketing decisions.

🏆Shoppers' Top PicksAmazon
by monthly sales May 2026
The Ordinary Caffeine Solution 5% + EGCG, Depuffing Eye Serum for Dark Circles and Tired Eyes
1
B01MUZVE1C
$9.20·
4.4
Units/sold40K
medicube Exosome Shot Zero 2,000 PPM Spicule Facial Serum | Liquid Skin Booster Serum | Exosome, AHA+BHA+PHA | Pore Care, Dead Skin Cells, Skin Texture | Korean Skincare, 1.01 fl.oz
2
B0D16L5F2M
$19.99·
4.5
Units/sold30K
NIDA Youthful Formula™ Ultimate Moisturizing Cream | Centella Asiatica, Niacinamide, Hyaluronic Acid, Collagen | Wrinkles, Fine Lines, Dark Spots, Dry Skin, Redness | 3.38 fl. oz., 100ml (New Formula)
3
B0G2LK78LT
$13.99·
4.6
Units/sold30K

Top Selling Truly Serum

As of May 2026, we analyzed 134 tracked products in Amazon's "truly serum" search results and generated the following sales chart and product rankings based on monthly sales data. The ranking below highlights the Top 10 products by estimated monthly sales. According to the latest data, these products generated between 10,000 and 40,000 monthly sales. B01MUZVE1C leads the truly serum market with an estimated 40,000 monthly sales.

134Products Tracked
19,000Top 10 Avg. Sales
$25.36Top 10 Avg. Price
4.4Top 10 Avg. Rating
🏆
The Ordinary Caffeine Solution 5% + EGCG, Depuffing Eye Serum for Dark Circles and Tired Eyes
#1
B01MUZVE1C

The Ordinary Caffeine Solution 5% + EGCG, Depuffing Eye Serum for Dark Circles and Tired Eyes

40,000
Units Sold/mo
$9.20
Price
4.4
Rating
17.5K
Reviews
2
medicube Exosome Shot Zero 2,000 PPM Spicule Facial Serum | Liquid Skin Booster Serum | Exosome, AHA+BHA+PHA | Pore Care, Dead Skin Cells, Skin Texture | Korean Skincare, 1.01 fl.oz
B0D16L5F2M
$19.99
4.5 (3.1K)
medicube Exosome Shot Zero 2,000 PPM Spicule Facial Serum | Liquid Skin Booster Serum | Exosome, AHA+BHA+PHA | Pore Care, Dead Skin Cells, Skin Texture | Korean Skincare, 1.01 fl.oz
30,000 Units Sold/mo
3
NIDA Youthful Formula™ Ultimate Moisturizing Cream | Centella Asiatica, Niacinamide, Hyaluronic Acid, Collagen | Wrinkles, Fine Lines, Dark Spots, Dry Skin, Redness | 3.38 fl. oz., 100ml (New Formula)
B0G2LK78LT
$13.99
4.6 (2.1K)
NIDA Youthful Formula™ Ultimate Moisturizing Cream | Centella Asiatica, Niacinamide, Hyaluronic Acid, Collagen | Wrinkles, Fine Lines, Dark Spots, Dry Skin, Redness | 3.38 fl. oz., 100ml (New Formula)
30,000 Units Sold/mo
4
TruSkin Vitamin C Serum for Face – Anti Aging Face Serum with Hyaluronic Acid & Vitamin E – Brightening Formula for Improving Appearance of Dark Spots, Fine Lines & Wrinkles – All Skin Types, 2 Fl Oz
B01EKUBU5Y
$34.99
4.4 (155.2K)
TruSkin Vitamin C Serum for Face – Anti Aging Face Serum with Hyaluronic Acid & Vitamin E – Brightening Formula for Improving Appearance of Dark Spots, Fine Lines & Wrinkles – All Skin Types, 2 Fl Oz
20,000 Units Sold/mo
5
Dr.Melaxin Peel Shot Glow Black Rice Peeling Ampoule – AHA BHA Daily Chemical Exfoliant with Rice Water & Niacinamide, Glass Skin Texture for Dead Skin & Dull Complexion, Korean Skincare 2.7 fl.oz
B0DJPB7H94
$19.00
4.3 (11.9K)
Dr.Melaxin Peel Shot Glow Black Rice Peeling Ampoule – AHA BHA Daily Chemical Exfoliant with Rice Water & Niacinamide, Glass Skin Texture for Dead Skin & Dull Complexion, Korean Skincare 2.7 fl.oz
20,000 Units Sold/mo
10
Bliss Vitamin C + Tri-Peptide Face Serum – Stabilized Vitamin C with Collagen-Boosting Peptide – Brightening Serum for Dark Spots, Fine Lines & Firmness – Hyaluronic Acid, Green Tea – 1 fl oz
B082YJF4ZY
$30.00
4.3 (7K)
Bliss Vitamin C + Tri-Peptide Face Serum – Stabilized Vitamin C with Collagen-Boosting Peptide – Brightening Serum for Dark Spots, Fine Lines & Firmness – Hyaluronic Acid, Green Tea – 1 fl oz
10,000 Units Sold/mo
View All 134 Products & Deep InsightsGet full access to sales data, trends, and market analysis

For sellers and category managers benchmarking the truly serum price landscape, we segmented all 134 tracked listings in Amazon's live "truly serum" search results across the full price spectrum, and surfaced the top 3 price tiers by share below to highlight where competition concentrates and where pricing gaps exist.

Leading the distribution, the $20.00 ~ $50.00 band is the category's best truly serum price zone, absorbing 54% of the assortment (165 products) — this is where listing density is highest and where new entrants face the steepest competition for share-of-voice. Use the tier breakdown below to identify the top-ranking ASIN, monthly sales velocity, and rating profile within each band — essential inputs for pricing strategy, sourcing decisions, and competitive benchmarking in the truly serum category.

Top 3 Price Tiers

$20.00 ~ $50.00 is the most competitive price tier, containing 54% of tracked products.

Sweet Spot
$20.00 ~ $50.00
Tier 1
54%
165 products

Top products in this price tier

#1
B01MUZVE1C
$9.20
40k Units Sold/mo
Unlock Top Performers
#2
$10.00 ~ $20.00
Tier 2
24%
74 products
$50.00 ~ $100.00
Tier 3
11%
33 products
$0.00 ~ $10.00
6%
Unlock to view all price tier distributions and their ASIN sales contributions

"Truly serum" Search Volume and Market Trends on Amazon

Amazon keyword search volume data for "truly serum" in the US marketplace. This report provides insights into keyword search volume, Amazon search trends, competition levels, and conversion efficiency for sellers and brands.

During the week of 2026-05-10 to 2026-05-16, the Amazon USweekly search volume for "truly serum" was approximately 173 searches. The keyword currently holds an Amazon Search Frequency Rank (SFR) of #1,009,523, dropping 228,570 positions from the previous week. Additionally, the top 3 products for this keyword capture 69.6% of the total click share and 100% of the conversion share, indicating the level of market concentration.

Amazon Search Term
Weekly

truly serum

ASINSIGHT
Search Frequency Rank
1,009,523
228,570
Search Volume
173
24.1%
Top 3 Click Share
69.6%
Top 3 Conv. Share
100%

Search Volume Trend

Past 3 Years
Past 4 Months
Recent 8 months
Weekly Search Volume
173
View full trends for the past 3 years
MayJunJulAugSepOctNovDecJanFebMarAprMay
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