Best Selling Toothpaste Colgate Whitening: See Top Product Rankings by Sales Volume & Market Trends

June 2026
126 Products Tracked

Looking for the most popular toothpaste colgate whitening products in the market? Our report leverages real Amazon monthly sales data to identify the best-performing products and the fastest-growing opportunities within the search results for the keyword "toothpaste colgate whitening." Whether you're searching for winning products to launch or monitoring market trends and competitor performance, this report provides the insights you need.

Based on monthly sales analytics, our Shoppers' Top Picks highlights that ASIN B005PLQIQ4 currently leads the toothpaste colgate whitening market with 100K monthly sales, followed closely by B09F8FZ18G with 100K monthly sales and B082F1QH7S with 90K monthly sales. By tracking competitor sales performance and shifts in market demand, sellers can uncover emerging opportunities and make more informed product and marketing decisions.

🏆Shoppers' Top PicksAmazon
by monthly sales June 2026
Crest Scope Whitening Toothpaste - Pack of 3, 5.4 Oz Tubes - Anticavity Fluoride Toothpaste, Fresh Breath, Kills Germs - Tartar Protection, Enamel Protection - Minty Fresh Flavor
1
B005PLQIQ4
$8.99·
4.8
Units/sold100K
Crest 3D White Advanced, Teeth Whitening Toothpaste for Adults, 3.7 oz, 4 Pack, Cavity Protection Fluoride Toothpaste, Strengthens Enamel, Travel Size Toiletries
2
B09F8FZ18G
$14.99·
4.8
Units/sold100K
Colgate Optic White Advanced Hydrogen Peroxide Toothpaste, Teeth Whitening Toothpaste Pack, Enamel-Safe Formula, Helps Remove Tea, Coffee, and Wine Stains, Sparkling White, 3 Pack, 3.2 oz
3
B082F1QH7S
$9.99·
4.7
Units/sold90K

Top Selling Toothpaste Colgate Whitening

As of June 2026, we analyzed 126 tracked products in Amazon's "toothpaste colgate whitening" search results and generated the following sales chart and product rankings based on monthly sales data. The ranking below highlights the Top 10 products by estimated monthly sales. According to the latest data, these products generated between 30,000 and 100,000 monthly sales. B005PLQIQ4 leads the toothpaste colgate whitening market with an estimated 100,000 monthly sales.

126Products Tracked
55,000Top 10 Avg. Sales
$13.45Top 10 Avg. Price
4.7Top 10 Avg. Rating
🏆
Crest Scope Whitening Toothpaste - Pack of 3, 5.4 Oz Tubes - Anticavity Fluoride Toothpaste, Fresh Breath, Kills Germs - Tartar Protection, Enamel Protection - Minty Fresh Flavor
#1
B005PLQIQ4

Crest Scope Whitening Toothpaste - Pack of 3, 5.4 Oz Tubes - Anticavity Fluoride Toothpaste, Fresh Breath, Kills Germs - Tartar Protection, Enamel Protection - Minty Fresh Flavor

100,000
Units Sold/mo
$8.99
Price
4.8
Rating
51.8K
Reviews
2
Crest 3D White Advanced, Teeth Whitening Toothpaste for Adults, 3.7 oz, 4 Pack, Cavity Protection Fluoride Toothpaste, Strengthens Enamel, Travel Size Toiletries
B09F8FZ18G
$14.99
4.8 (29.6K)
Crest 3D White Advanced, Teeth Whitening Toothpaste for Adults, 3.7 oz, 4 Pack, Cavity Protection Fluoride Toothpaste, Strengthens Enamel, Travel Size Toiletries
100,000 Units Sold/mo
3
Colgate Optic White Advanced Hydrogen Peroxide Toothpaste, Teeth Whitening Toothpaste Pack, Enamel-Safe Formula, Helps Remove Tea, Coffee, and Wine Stains, Sparkling White, 3 Pack, 3.2 oz
B082F1QH7S
$9.99
4.7 (49.7K)
Colgate Optic White Advanced Hydrogen Peroxide Toothpaste, Teeth Whitening Toothpaste Pack, Enamel-Safe Formula, Helps Remove Tea, Coffee, and Wine Stains, Sparkling White, 3 Pack, 3.2 oz
90,000 Units Sold/mo
4
Colgate Baking Soda & Peroxide Toothpaste - Whitens Teeth, Fights Cavities & Removes Stains, Brisk Mint, 6 Ounce (Pack of 2)
B01BNHREXE
$6.72
4.7 (36.1K)
Colgate Baking Soda & Peroxide Toothpaste - Whitens Teeth, Fights Cavities & Removes Stains, Brisk Mint, 6 Ounce (Pack of 2)
50,000 Units Sold/mo
5
Sensodyne Extra Whitening Sensitive Teeth and Cavity Prevention Whitening Toothpaste, Amazon Exclusive, Cool Mint, Amazon Exclusive- 4 Ounces (Pack of 4)
B0DDCRRBX2
$24.99
4.8 (5.1K)
Sensodyne Extra Whitening Sensitive Teeth and Cavity Prevention Whitening Toothpaste, Amazon Exclusive, Cool Mint, Amazon Exclusive- 4 Ounces (Pack of 4)
50,000 Units Sold/mo
10
Colgate Total Whitening Toothpaste Paste, 5.1 oz, 4 Pack, Fluoride, Antibacterial, for Plaque, Gingivitis, Sensitivity, Stain Removal, Clinically Proven, Mint, Teeth Whitening, Stannous Fluoride
B0BLWLL3FV
$15.92
4.8 (7.1K)
Colgate Total Whitening Toothpaste Paste, 5.1 oz, 4 Pack, Fluoride, Antibacterial, for Plaque, Gingivitis, Sensitivity, Stain Removal, Clinically Proven, Mint, Teeth Whitening, Stannous Fluoride
30,000 Units Sold/mo
View All 126 Products & Deep InsightsGet full access to sales data, trends, and market analysis

For sellers and category managers benchmarking the toothpaste colgate whitening price landscape, we segmented all 126 tracked listings in Amazon's live "toothpaste colgate whitening" search results across the full price spectrum, and surfaced the top 3 price tiers by share below to highlight where competition concentrates and where pricing gaps exist.

Leading the distribution, the $10.00 ~ $20.00 band is the category's best toothpaste colgate whitening price zone, absorbing 44% of the assortment (140 products) — this is where listing density is highest and where new entrants face the steepest competition for share-of-voice. Use the tier breakdown below to identify the top-ranking ASIN, monthly sales velocity, and rating profile within each band — essential inputs for pricing strategy, sourcing decisions, and competitive benchmarking in the toothpaste colgate whitening category.

Top 3 Price Tiers

$10.00 ~ $20.00 is the most competitive price tier, containing 44% of tracked products.

Sweet Spot
$10.00 ~ $20.00
Tier 1
44%
140 products

Top products in this price tier

#1
B005PLQIQ4
$8.99
100k Units Sold/mo
Unlock Top Performers
#2
$0.00 ~ $10.00
Tier 2
32%
101 products
$20.00 ~ $50.00
Tier 3
20%
65 products
$50.00 ~ $100.00
4%
Unlock to view all price tier distributions and their ASIN sales contributions

"Toothpaste colgate whitening" Search Volume and Market Trends on Amazon

Amazon keyword search volume data for "toothpaste colgate whitening" in the US marketplace. This report provides insights into keyword search volume, Amazon search trends, competition levels, and conversion efficiency for sellers and brands.

During the week of 2026-05-31 to 2026-06-06, the Amazon USweekly search volume for "toothpaste colgate whitening" was approximately 180 searches. The keyword currently holds an Amazon Search Frequency Rank (SFR) of #969,825, climbing 322,087 positions from the previous week. Additionally, the top 3 products for this keyword capture 54.8% of the total click share and 45.8% of the conversion share, indicating the level of market concentration.

Amazon Search Term
Weekly

toothpaste colgate whitening

ASINSIGHT
Search Frequency Rank
969,825
322,087
Search Volume
180
37.4%
Top 3 Click Share
54.8%
Top 3 Conv. Share
45.8%

Search Volume Trend

Past 3 Years
Past 4 Months
Recent 8 months
Weekly Search Volume
180
View full trends for the past 3 years
JunJulAugSepOctNovDecJanFebMarAprMay
Multi-Dimensional Data

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