Best Selling Too Faced Eyeshadow: See Top Product Rankings by Sales Volume & Market Trends

July 2026
128 Products Tracked

Looking for the most popular too faced eyeshadow products in the market? Our report leverages real Amazon monthly sales data to identify the best-performing products and the fastest-growing opportunities within the search results for the keyword "too faced eyeshadow." Whether you're searching for winning products to launch or monitoring market trends and competitor performance, this report provides the insights you need.

Based on monthly sales analytics, our Shoppers' Top Picks highlights that ASIN B00P0Q0T28 currently leads the too faced eyeshadow market with 20K monthly sales, followed closely by B01LW1983J with 10K monthly sales and B07LBLK57Q with 10K monthly sales. Meanwhile, ASIN B018JDMD4K stands out as the fastest-growing product, achieving an impressive 80.0% month-over-month sales growth. By tracking competitor sales performance and shifts in market demand, sellers can uncover emerging opportunities and make more informed product and marketing decisions.

🏆Shoppers' Top PicksAmazon
by monthly sales July 2026
Too Faced Better Than Sex Volumizing and Lengthening Mascara | Vegan Formula, Dramatic Volume and Length | Cruelty-Free Eye Makeup + Hourglass Brush for False Lash Effect
1
B00P0Q0T28
$29.00·
4.4
Units/sold20K
Julep Eyeshadow 101 Cream-to-Powder Waterproof Eyeshadow Stick – Champagne Shimmer – Long-Lasting, Buildable, Crease-Proof, Cruelty Free, Shimmer Finish with Built-In Smudger
2
B01LW1983J
$16.00·
4.3
Units/sold10K
URBAN DECAY Naked 2 Basics Mini Eyeshadow Palette - 6 Matte Neutral Shadows, Long-lasting Wear, Multi-Use Powder for Eye, Contour, Brows, Ultra-Blendable Cool-Tone Shades, Travel Makeup with Mirror
3
B07LBLK57Q
$35.00·
4.4
Units/sold10K
🚀Fastest Growing
by MoM sales growth
Elizabeth Mott Thank Me Later Eye Primer - Long-Lasting, Eyeshadow Primer Base for Oily Lids & Crease-Free Wear - Smudge-Proof, Lightweight, Cruelty-Free - 10g
#1
B018JDMD4K
$14.69·
4.4
Elizabeth Mott Thank Me Later Eye Primer - Long-Lasting, Eyeshadow Primer Base for Oily Lids & Crease-Free Wear - Smudge-Proof, Lightweight, Cruelty-Free - 10g
Units/sold
8K80.0%
COVERGIRL Eye Enhancers Eye Shadow Palette, Natural Nudes, 0.19 Ounce
#2
B00L5SMFJU
$5.48·
4.3
COVERGIRL Eye Enhancers Eye Shadow Palette, Natural Nudes, 0.19 Ounce
Units/sold
7K75.0%

Top Selling Too Faced Eyeshadow

As of July 2026, we analyzed 128 tracked products in Amazon's "too faced eyeshadow" search results and generated the following sales chart and product rankings based on monthly sales data. The ranking below highlights the Top 10 products by estimated monthly sales. According to the latest data, these products generated between 5,000 and 20,000 monthly sales. B00P0Q0T28 leads the too faced eyeshadow market with an estimated 20,000 monthly sales, up 1.9% from the previous month.

128Products Tracked
8,900Top 10 Avg. Sales
$18.31Top 10 Avg. Price
4.4Top 10 Avg. Rating
🏆
Too Faced Better Than Sex Volumizing and Lengthening Mascara | Vegan Formula, Dramatic Volume and Length | Cruelty-Free Eye Makeup + Hourglass Brush for False Lash Effect
#1
B00P0Q0T28

Too Faced Better Than Sex Volumizing and Lengthening Mascara | Vegan Formula, Dramatic Volume and Length | Cruelty-Free Eye Makeup + Hourglass Brush for False Lash Effect

20,000
▲ 1.9%
Units Sold/mo
$29.00
Price
4.4
Rating
20.5K
Reviews
2
Julep Eyeshadow 101 Cream-to-Powder Waterproof Eyeshadow Stick – Champagne Shimmer – Long-Lasting, Buildable, Crease-Proof, Cruelty Free, Shimmer Finish with Built-In Smudger
B01LW1983J
$16.00
4.3 (58.2K)
Julep Eyeshadow 101 Cream-to-Powder Waterproof Eyeshadow Stick – Champagne Shimmer – Long-Lasting, Buildable, Crease-Proof, Cruelty Free, Shimmer Finish with Built-In Smudger
10,000 Units Sold/mo▲ 25.0%
3
URBAN DECAY Naked 2 Basics Mini Eyeshadow Palette - 6 Matte Neutral Shadows, Long-lasting Wear, Multi-Use Powder for Eye, Contour, Brows, Ultra-Blendable Cool-Tone Shades, Travel Makeup with Mirror
B07LBLK57Q
$35.00
4.4 (11.8K)
URBAN DECAY Naked 2 Basics Mini Eyeshadow Palette - 6 Matte Neutral Shadows, Long-lasting Wear, Multi-Use Powder for Eye, Contour, Brows, Ultra-Blendable Cool-Tone Shades, Travel Makeup with Mirror
10,000 Units Sold/mo▲ 4.0%
4
LAURA GELLER NEW YORK Best of the Best Baked Palette – 7-in-1 Full Face Palette – Bronzer, Blush, 2 Highlighters & 3 Eyeshadows – Crease-Proof, Handmade in Italy – Travel-Friendly
B0BBH8FRYL
$45.00
4.5 (9.7K)
LAURA GELLER NEW YORK Best of the Best Baked Palette – 7-in-1 Full Face Palette – Bronzer, Blush, 2 Highlighters & 3 Eyeshadows – Crease-Proof, Handmade in Italy – Travel-Friendly
10,000 Units Sold/mo▲ 25.0%
5
Elizabeth Mott Thank Me Later Eye Primer - Long-Lasting, Eyeshadow Primer Base for Oily Lids & Crease-Free Wear - Smudge-Proof, Lightweight, Cruelty-Free - 10g
B018JDMD4K
$14.69
4.4 (25K)
Elizabeth Mott Thank Me Later Eye Primer - Long-Lasting, Eyeshadow Primer Base for Oily Lids & Crease-Free Wear - Smudge-Proof, Lightweight, Cruelty-Free - 10g
8,000 Units Sold/mo▲ 80.0%
10
REVLON Eyeshadow Palette by Revlon, ColorStay Day to Night Up to 24 Hour Eye Makeup, Velvety Pigmented Blendable Matte & Shimmer Finishes, 555 Moonlit, 0.16 Oz, 555 Moonlit, 0.16 oz
B006OZF0WS
$7.97
4.4 (18.9K)
REVLON Eyeshadow Palette by Revlon, ColorStay Day to Night Up to 24 Hour Eye Makeup, Velvety Pigmented Blendable Matte & Shimmer Finishes, 555 Moonlit, 0.16 Oz, 555 Moonlit, 0.16 oz
5,000 Units Sold/mo▲ 66.7%
View All 128 Products & Deep InsightsGet full access to sales data, trends, and market analysis

For sellers and category managers benchmarking the too faced eyeshadow price landscape, we segmented all 128 tracked listings in Amazon's live "too faced eyeshadow" search results across the full price spectrum, and surfaced the top 3 price tiers by share below to highlight where competition concentrates and where pricing gaps exist.

Leading the distribution, the $20.00 ~ $50.00 band is the category's best too faced eyeshadow price zone, absorbing 49% of the assortment (246 products) — this is where listing density is highest and where new entrants face the steepest competition for share-of-voice. Use the tier breakdown below to identify the top-ranking ASIN, monthly sales velocity, and rating profile within each band — essential inputs for pricing strategy, sourcing decisions, and competitive benchmarking in the too faced eyeshadow category.

Top 3 Price Tiers

$20.00 ~ $50.00 is the most competitive price tier, containing 49% of tracked products.

Sweet Spot
$20.00 ~ $50.00
Tier 1
49%
246 products

Top products in this price tier

#1
B00P0Q0T28
$29.00
20k Units Sold/mo
Unlock Top Performers
#2
$0.00 ~ $10.00
Tier 2
25%
124 products
$10.00 ~ $20.00
Tier 3
20%
100 products
$50.00 ~ $100.00
6%
Unlock to view all price tier distributions and their ASIN sales contributions

"Too faced eyeshadow" Search Volume and Market Trends on Amazon

Amazon keyword search volume data for "too faced eyeshadow" in the US marketplace. This report provides insights into keyword search volume, Amazon search trends, competition levels, and conversion efficiency for sellers and brands.

During the week of 2026-06-28 to 2026-07-04, the Amazon USweekly search volume for "too faced eyeshadow" was approximately 164 searches. The keyword currently holds an Amazon Search Frequency Rank (SFR) of #1,059,657, dropping 325,691 positions from the previous week. Additionally, the top 3 products for this keyword capture 43.1% of the total click share and 50% of the conversion share, indicating the level of market concentration.

Amazon Search Term
Weekly

too faced eyeshadow

ASINSIGHT
Search Frequency Rank
1,059,657
325,691
Search Volume
164
32.5%
Top 3 Click Share
43.1%
Top 3 Conv. Share
50%

Search Volume Trend

Past 3 Years
Past 4 Months
Recent 8 months
Weekly Search Volume
164
View full trends for the past 3 years
JulAugSepOctNovDecJanFebMarAprMayJun
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