Best Selling Tanning Lotion Self Tanner on Amazon
128
ProductsUSMarketplace
May 2026Reporting Period
Sales Volume of Top ASINs for 'tanning lotion self tanner' on AmazonMay 2026
Most Selling Products
This list compiles the monthly sales and rankings of all ASINs that appeared within the first three pages of search results for the keyword “tanning lotion self tanner” on Amazon.com in the United States, totaling 128 products. Under this keyword, the top-ranked ASIN recorded more than 30,000 orders in May.1

Title
Jergens Natural Glow +Firming Self Tanner Body Lotion, Fair to Medium Skin Tone, Sunless Tanning Moisturizer with Collagen and Elastin. Helps to Visibly Reduce Cellulite, 7.5 Fl Oz
Sales Volume
30,000+
Price($)
10.47
Ratings
4.5
Reviews
40,938
2

Title
Beauty by Earth Self Tanner - USA Made with Natural & Organic Ingredients, Moisturizing Self Tanning Lotion with Aloe Vera & Coconut for a Natural Glow, Streak-Free Fake Tan, Medium to Dark
Sales Volume
30,000+
Price($)
35.99
Ratings
4.3
Reviews
26,517
3

Title
Jergens Natural Glow + Firming Daily Moisturizer Medium to Tan Skin Tones 7.5oz
Sales Volume
20,000+
Price($)
10.47
Ratings
4.5
Reviews
40,957
4

Title
Tanning Lotion Self Tanner - USA Made with Natural and Organic Ingredients Non Toxic Sunless Browning Lotion, Best Gradual Tanner for Men and Women, Streak-Free Fake Tan, Fair to Medium
Sales Volume
20,000+
Price($)
35.99
Ratings
4.3
Reviews
26,518
5

Title
L'Oreal Paris Sublime Bronze Self Tanning Towelettes, Streak-Free, Natural Looking Tan, 6 ct
Sales Volume
10,000+
Price($)
11.97
Ratings
4.6
Reviews
9,370
6

Title
Loving Tan 2 HR Express Self Tanning Mousse, Dark - Streak Free, Natural, Professional Quality - 5+ Sunless Self Tanner Applications per Bottle, Cruelty Free, Naturally Derived DHA - 4 FL Oz
Sales Volume
10,000+
Price($)
40.00
Ratings
4.5
Reviews
5,762
7

Title
Carroten Intensive Tanning Gel | Browning Tan Accelerator | Non-Greasy, Water-Resistant with Carrot and Coconut Oil | Vitamin A & E For Moisture & Hydration | Made in Greece | 5 Fl Oz
Sales Volume
10,000+
Price($)
29.99
Ratings
4.3
Reviews
10,084
8

Title
St.Tropez Light/Medium/Dark 1-3 hr Express Mousse for a Streak-Free, Natural Sunless Tan with Fast Application and Flawless Results, Cruelty-Free & Vegan, 6.7 fl oz
Sales Volume
10,000+
Price($)
46.00
Ratings
4.5
Reviews
15,407
9

Title
Jergens Natural Glow Instant Sun Body Mousse, Self Tanner for Light Bronze Tan, Sunless Tanning Body Bronzer for Natural Looking Color Instantly, 6 Oz
Sales Volume
10,000+
Price($)
13.47
Ratings
4.4
Reviews
31,947
10

Title
Australian Gold Rapid Tanning Intensifier Lotion, 8.5 Fl Oz | With Tea Tree Oil and Aloe Vera | Vitamin E
Sales Volume
10,000+
Price($)
7.37
Ratings
4.6
Reviews
17,715
Keyword Tanning Lotion Self Tanner Weekly Search Volume Trend
77,223
Search Frequency RankTanning Lotion Self Tanner Market Overview
This dataset shows the distribution of all ASINs on the first three pages under the keyword "tanning lotion self tanner". In the price range of $20–$50, there are 363 ASINs, the highest proportion, accounting for 50.70%. Nearly 60.79% of ASINs have a rating of 4.3-4.7. For this keyword, the top three ranked ASINs have a combined click-through rate of 32.00% and a combined conversion rate of 27.91%.
Price Range Distribution($)
Price distribution of all ASINs on the first three pages of search results for this keyword.
Price($)Ratio
Rating Distribution
Rating distribution of all ASINs on the first three pages of search results for this keyword.
RatingRatio
Review Count Distribution
Review Count of all ASINs on the first three pages of search results for this keyword.
Review CountRatio
Top3 Click Share
32.00%
Trend changes in the combined click share of the Top 3 ASINs for the keyword tanning lotion self tanner.
Top3 Conversion Share
27.91%
Trend changes in the combined conversion share of the Top 3 ASINs for the keyword tanning lotion self tanner.
Top3 ASINs
Top 3 ASINs by click share and conversion share for this keyword.
AsinClick(%)Conversion(%)
Most Selling Products
Search Volume & Trends
Market Overview
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