Best Selling Supplement: See Top Product Rankings by Sales Volume & Market Trends

August 2026
159 Products Tracked

Looking for the most popular supplement products in the market? Our report leverages real Amazon monthly sales data to identify the best-performing products and the fastest-growing opportunities within the search results for the keyword "supplement." Whether you're searching for winning products to launch or monitoring market trends and competitor performance, this report provides the insights you need.

Based on monthly sales analytics, our Shoppers' Top Picks highlights that ASIN B00GL2HMES currently leads the supplement market with 100K monthly sales, followed closely by B07P5K7DQP with 100K monthly sales and B07QZ5CTTF with 90K monthly sales. Meanwhile, ASIN B002DYIZEE stands out as the fastest-growing product, achieving an impressive 14.3% month-over-month sales growth. By tracking competitor sales performance and shifts in market demand, sellers can uncover emerging opportunities and make more informed product and marketing decisions.

🏆Shoppers' Top PicksAmazon
by monthly sales August 2026
Nutricost Creatine Monohydrate Micronized Powder 500G, 100 Servings | 5000mg Per Serving (5g), 17.9 Oz
1
B00GL2HMES
$19.35·
4.7
Units/sold100K
Pure Encapsulations Magnesium (Glycinate), 90 Capsules | Supplement to Support Stress Relief, Sleep, Heart Health, Nerves, Muscles, and Metabolism*, with Magnesium Glycinate
2
B07P5K7DQP
$27.00·
4.7
Units/sold100K
Nutrafol Women's Balance Hair Growth Supplements, Age 45+, 1-Month Bottle | #1 Dermatologist-Recommended Hair Growth Supplement Brand, Clinically Tested for Visibly Thicker Hair and Scalp Coverage
3
B07QZ5CTTF
$88.00·
4.1
Units/sold90K
🚀Fastest Growing
by MoM sales growth
Optimum Nutrition Creatine Monohydrate Powder, Unflavored, 10 Oz | 5g Micronized Creatine Monohydrate Powder Per Serving, Supports Muscle Strength & Power, Easy Mixing, Banned Substance Tested
#1
B002DYIZEE
$14.68·
4.6
Optimum Nutrition Creatine Monohydrate Powder, Unflavored, 10 Oz | 5g Micronized Creatine Monohydrate Powder Per Serving, Supports Muscle Strength & Power, Easy Mixing, Banned Substance Tested
Units/sold
60K14.3%
Vital Proteins Collagen Peptides Powder, Unflavored, 9.33oz | Grass-Fed Collagen Peptides, Supports Hair Skin & Nails, Bones & Joints, 13 Servings
#2
B09RQBHRCT
$18.65·
4.6
Vital Proteins Collagen Peptides Powder, Unflavored, 9.33oz | Grass-Fed Collagen Peptides, Supports Hair Skin & Nails, Bones & Joints, 13 Servings
Units/sold
90K11.1%

Top Selling Supplement

As of August 2026, we analyzed 159 tracked products in Amazon's "supplement" search results and generated the following sales chart and product rankings based on monthly sales data. The ranking below highlights the Top 10 products by estimated monthly sales. According to the latest data, these products generated between 60,000 and 100,000 monthly sales. B00GL2HMES leads the supplement market with an estimated 100,000 monthly sales.

159Products Tracked
79,000Top 10 Avg. Sales
$26.50Top 10 Avg. Price
4.6Top 10 Avg. Rating
🏆
Nutricost Creatine Monohydrate Micronized Powder 500G, 100 Servings | 5000mg Per Serving (5g), 17.9 Oz
#1
B00GL2HMES

Nutricost Creatine Monohydrate Micronized Powder 500G, 100 Servings | 5000mg Per Serving (5g), 17.9 Oz

100,000
Units Sold/mo
$19.35
Price
4.7
Rating
59.6K
Reviews
2
Pure Encapsulations Magnesium (Glycinate), 90 Capsules | Supplement to Support Stress Relief, Sleep, Heart Health, Nerves, Muscles, and Metabolism*, with Magnesium Glycinate
B07P5K7DQP
$27.00
4.7 (50.7K)
Pure Encapsulations Magnesium (Glycinate), 90 Capsules | Supplement to Support Stress Relief, Sleep, Heart Health, Nerves, Muscles, and Metabolism*, with Magnesium Glycinate
100,000 Units Sold/mo
3
Nutrafol Women's Balance Hair Growth Supplements, Age 45+, 1-Month Bottle | #1 Dermatologist-Recommended Hair Growth Supplement Brand, Clinically Tested for Visibly Thicker Hair and Scalp Coverage
B07QZ5CTTF
$88.00
4.1 (15.6K)
Nutrafol Women's Balance Hair Growth Supplements, Age 45+, 1-Month Bottle | #1 Dermatologist-Recommended Hair Growth Supplement Brand, Clinically Tested for Visibly Thicker Hair and Scalp Coverage
90,000 Units Sold/mo▼ 10.0%
4
Vital Proteins Collagen Peptides Powder, Unflavored, 9.33oz | Grass-Fed Collagen Peptides, Supports Hair Skin & Nails, Bones & Joints, 13 Servings
B09RQBHRCT
$18.65
4.6 (68.8K)
Vital Proteins Collagen Peptides Powder, Unflavored, 9.33oz | Grass-Fed Collagen Peptides, Supports Hair Skin & Nails, Bones & Joints, 13 Servings
90,000 Units Sold/mo▲ 11.1%
5
Sports Research Omega-3 Fish Oil 1250mg from Wild Alaska Pollock, 90 Count | Always Fresh Never Fishy | 690mg EPA 260mg DHA per Softgel · Heart & Brain Health* · MSC Certified Sustainable - 90 Servings
B07DX89ZHN
$27.95
4.7 (59.8K)
Sports Research Omega-3 Fish Oil 1250mg from Wild Alaska Pollock, 90 Count | Always Fresh Never Fishy | 690mg EPA 260mg DHA per Softgel · Heart & Brain Health* · MSC Certified Sustainable - 90 Servings
80,000 Units Sold/mo▼ 40.0%
10
Optimum Nutrition Creatine Monohydrate Powder, Unflavored, 1.32 LB | 5g Micronized Creatine Monohydrate Powder Per Serving, Supports Muscle Strength & Power, Easy Mixing, Banned Substance Tested
B002DYIZEO
$17.99
4.6 (77.8K)
Optimum Nutrition Creatine Monohydrate Powder, Unflavored, 1.32 LB | 5g Micronized Creatine Monohydrate Powder Per Serving, Supports Muscle Strength & Power, Easy Mixing, Banned Substance Tested
60,000 Units Sold/mo▼ 66.7%
View All 159 Products & Deep InsightsGet full access to sales data, trends, and market analysis

For sellers and category managers benchmarking the supplement price landscape, we segmented all 159 tracked listings in Amazon's live "supplement" search results across the full price spectrum, and surfaced the top 3 price tiers by share below to highlight where competition concentrates and where pricing gaps exist.

Leading the distribution, the $20.00 ~ $50.00 band is the category's best supplement price zone, absorbing 56% of the assortment (265 products) — this is where listing density is highest and where new entrants face the steepest competition for share-of-voice. Use the tier breakdown below to identify the top-ranking ASIN, monthly sales velocity, and rating profile within each band — essential inputs for pricing strategy, sourcing decisions, and competitive benchmarking in the supplement category.

Top 3 Price Tiers

$20.00 ~ $50.00 is the most competitive price tier, containing 56% of tracked products.

Sweet Spot
$20.00 ~ $50.00
Tier 1
56%
265 products

Top products in this price tier

#1
B00GL2HMES
$19.35
100k Units Sold/mo
Unlock Top Performers
#2
$10.00 ~ $20.00
Tier 2
28%
133 products
$50.00 ~ $100.00
Tier 3
9%
41 products
$0.00 ~ $10.00
6%
Unlock to view all price tier distributions and their ASIN sales contributions

"Supplement" Search Volume and Market Trends on Amazon

Amazon keyword search volume data for "supplement" in the US marketplace. This report provides insights into keyword search volume, Amazon search trends, competition levels, and conversion efficiency for sellers and brands.

During the week of 2026-08-09 to 2026-08-15, the Amazon USweekly search volume for "supplement" was approximately 893 searches. The keyword currently holds an Amazon Search Frequency Rank (SFR) of #210,065, climbing 27,735 positions from the previous week. Additionally, the top 3 products for this keyword capture 11.3% of the total click share and 9.1% of the conversion share, indicating the level of market concentration.

Amazon Search Term
Weekly

supplement

ASINSIGHT
Search Frequency Rank
210,065
27,735
Search Volume
893
13.6%
Top 3 Click Share
11.3%
Top 3 Conv. Share
9.1%

Search Volume Trend

Past 3 Years
Past 4 Months
Recent 8 months
Weekly Search Volume
893
View full trends for the past 3 years
AugSepOctNovDecJanFebMarAprMayJunJulAug

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