Best Selling Sun Tanning Lotion: See Top Product Rankings by Sales Volume & Market Trends

July 2026
137 Products Tracked

Looking for the most popular sun tanning lotion products in the market? Our report leverages real Amazon monthly sales data to identify the best-performing products and the fastest-growing opportunities within the search results for the keyword "sun tanning lotion." Whether you're searching for winning products to launch or monitoring market trends and competitor performance, this report provides the insights you need.

Based on monthly sales analytics, our Shoppers' Top Picks highlights that ASIN B01MQXX9US currently leads the sun tanning lotion market with 90K monthly sales, followed closely by B084ZP848Y with 90K monthly sales and B00AEN4QZ8 with 60K monthly sales. Meanwhile, ASIN B00L2PB3BW stands out as the fastest-growing product, achieving an impressive 100.0% month-over-month sales growth. By tracking competitor sales performance and shifts in market demand, sellers can uncover emerging opportunities and make more informed product and marketing decisions.

🏆Shoppers' Top PicksAmazon
by monthly sales July 2026
Banana Boat Sport Ultra SPF 50 Sunscreen Spray | Banana Boat Sunscreen Spray SPF 50, Water Resistant, Oxybenzone Free, Sunblock, 6oz each Twin Pack
1
B01MQXX9US
$13.97·
4.8
Units/sold90K
Blue Lizard Sensitive Mineral SPF 50 Sunscreen Lotion, 100% Mineral Sunscreen, UVA/UVB Protection, Infused with organic Aloe Vera, Soothes and Hydrates, 5 fl oz
2
B084ZP848Y
$14.69·
4.6
Units/sold90K
Neutrogena Beach Defense Sunscreen Lotion SPF 70 Broad Spectrum UVA UVB Protection Lightweight Water Resistant up to 80 Minutes Beach-Strength Sun Protection for Whole Family, 6.7 fl oz
3
B00AEN4QZ8
$8.29·
4.7
Units/sold60K
🚀Fastest Growing
by MoM sales growth
Beauty by Earth Self Tanner - USA Made with Natural & Organic Ingredients, Moisturizing Self Tanning Lotion with Aloe Vera & Coconut for a Natural Glow, Streak-Free Fake Tan (Medium)
#1
B00L2PB3BW
$35.99·
4.2
Beauty by Earth Self Tanner - USA Made with Natural & Organic Ingredients, Moisturizing Self Tanning Lotion with Aloe Vera & Coconut for a Natural Glow, Streak-Free Fake Tan (Medium)
Units/sold
40K100.0%
Neutrogena Beach Defense Sunscreen Lotion SPF 70 Broad Spectrum UVA UVB Protection Lightweight Water Resistant up to 80 Minutes Beach-Strength Sun Protection for Whole Family, 6.7 fl oz
#2
B00AEN4QZ8
$8.29·
4.7
Neutrogena Beach Defense Sunscreen Lotion SPF 70 Broad Spectrum UVA UVB Protection Lightweight Water Resistant up to 80 Minutes Beach-Strength Sun Protection for Whole Family, 6.7 fl oz
Units/sold
60K4.0%

Top Selling Sun Tanning Lotion

As of July 2026, we analyzed 137 tracked products in Amazon's "sun tanning lotion" search results and generated the following sales chart and product rankings based on monthly sales data. The ranking below highlights the Top 10 products by estimated monthly sales. According to the latest data, these products generated between 20,000 and 90,000 monthly sales. B01MQXX9US leads the sun tanning lotion market with an estimated 90,000 monthly sales, up 3.5% from the previous month.

137Products Tracked
48,000Top 10 Avg. Sales
$15.44Top 10 Avg. Price
4.6Top 10 Avg. Rating
🏆
Banana Boat Sport Ultra SPF 50 Sunscreen Spray | Banana Boat Sunscreen Spray SPF 50, Water Resistant, Oxybenzone Free, Sunblock, 6oz each Twin Pack
#1
B01MQXX9US

Banana Boat Sport Ultra SPF 50 Sunscreen Spray | Banana Boat Sunscreen Spray SPF 50, Water Resistant, Oxybenzone Free, Sunblock, 6oz each Twin Pack

90,000
▲ 3.5%
Units Sold/mo
$13.97
Price
4.8
Rating
26.1K
Reviews
2
Blue Lizard Sensitive Mineral SPF 50 Sunscreen Lotion, 100% Mineral Sunscreen, UVA/UVB Protection, Infused with organic Aloe Vera, Soothes and Hydrates, 5 fl oz
B084ZP848Y
$14.69
4.6 (13K)
Blue Lizard Sensitive Mineral SPF 50 Sunscreen Lotion, 100% Mineral Sunscreen, UVA/UVB Protection, Infused with organic Aloe Vera, Soothes and Hydrates, 5 fl oz
90,000 Units Sold/mo▲ 2.0%
3
Neutrogena Beach Defense Sunscreen Lotion SPF 70 Broad Spectrum UVA UVB Protection Lightweight Water Resistant up to 80 Minutes Beach-Strength Sun Protection for Whole Family, 6.7 fl oz
B00AEN4QZ8
$8.29
4.7 (23.9K)
Neutrogena Beach Defense Sunscreen Lotion SPF 70 Broad Spectrum UVA UVB Protection Lightweight Water Resistant up to 80 Minutes Beach-Strength Sun Protection for Whole Family, 6.7 fl oz
60,000 Units Sold/mo▲ 4.0%
4
Hawaiian Tropic After Sun Body Butter with Coconut Oil, 8 oz, After Sun Lotion, After Sun Moisturizer, Coconut Body Butter, After Sun Care, After Sun Skin Care, 8 oz
B07BH4DD2M
$10.97
4.5 (14.8K)
Hawaiian Tropic After Sun Body Butter with Coconut Oil, 8 oz, After Sun Lotion, After Sun Moisturizer, Coconut Body Butter, After Sun Care, After Sun Skin Care, 8 oz
50,000 Units Sold/mo▲ 2.0%
5
Neutrogena Ultra Sheer Dry Touch Sunscreen Lotion SPF 70 Broad Spectrum UVA UVB Protection Lightweight Water Resistant up to 80 Minutes Oil PABA Oxybenzone Free, 3 fl oz
B005IHT94S
$9.88
4.5 (39.7K)
Neutrogena Ultra Sheer Dry Touch Sunscreen Lotion SPF 70 Broad Spectrum UVA UVB Protection Lightweight Water Resistant up to 80 Minutes Oil PABA Oxybenzone Free, 3 fl oz
40,000 Units Sold/mo▼ 44.4%
10
Neutrogena Ultra Sheer Dry Touch Sunscreen Lotion SPF 45 Broad Spectrum UVA UVB Protection Lightweight Water Resistant up to 80 Minutes Oil PABA Oxybenzone Free, 2-pack of 3 fl oz
B004D2DR0Q
$16.35
4.7 (18.5K)
Neutrogena Ultra Sheer Dry Touch Sunscreen Lotion SPF 45 Broad Spectrum UVA UVB Protection Lightweight Water Resistant up to 80 Minutes Oil PABA Oxybenzone Free, 2-pack of 3 fl oz
20,000 Units Sold/mo▲ 2.3%
View All 137 Products & Deep InsightsGet full access to sales data, trends, and market analysis

For sellers and category managers benchmarking the sun tanning lotion price landscape, we segmented all 137 tracked listings in Amazon's live "sun tanning lotion" search results across the full price spectrum, and surfaced the top 3 price tiers by share below to highlight where competition concentrates and where pricing gaps exist.

Leading the distribution, the $20.00 ~ $50.00 band is the category's best sun tanning lotion price zone, absorbing 52% of the assortment (316 products) — this is where listing density is highest and where new entrants face the steepest competition for share-of-voice. Use the tier breakdown below to identify the top-ranking ASIN, monthly sales velocity, and rating profile within each band — essential inputs for pricing strategy, sourcing decisions, and competitive benchmarking in the sun tanning lotion category.

Top 3 Price Tiers

$20.00 ~ $50.00 is the most competitive price tier, containing 52% of tracked products.

Sweet Spot
$20.00 ~ $50.00
Tier 1
52%
316 products

Top products in this price tier

#1
B01MQXX9US
$13.97
90k Units Sold/mo
Unlock Top Performers
#2
$10.00 ~ $20.00
Tier 2
31%
185 products
$0.00 ~ $10.00
Tier 3
11%
64 products
$50.00 ~ $100.00
6%
Unlock to view all price tier distributions and their ASIN sales contributions

"Sun tanning lotion" Search Volume and Market Trends on Amazon

Amazon keyword search volume data for "sun tanning lotion" in the US marketplace. This report provides insights into keyword search volume, Amazon search trends, competition levels, and conversion efficiency for sellers and brands.

During the week of 2026-07-12 to 2026-07-18, the Amazon USweekly search volume for "sun tanning lotion" was approximately 3,471 searches. The keyword currently holds an Amazon Search Frequency Rank (SFR) of #67,857, dropping 405 positions from the previous week. Additionally, the top 3 products for this keyword capture 24.4% of the total click share and 18.6% of the conversion share, indicating the level of market concentration.

Amazon Search Term
Weekly

sun tanning lotion

ASINSIGHT
Search Frequency Rank
67,857
405
Search Volume
3,471
0.6%
Top 3 Click Share
24.4%
Top 3 Conv. Share
18.6%

Search Volume Trend

Past 3 Years
Past 4 Months
Recent 8 months
Weekly Search Volume
3,471
View full trends for the past 3 years
JulAugSepOctNovDecJanFebMarAprMayJunJul
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