Best Selling Shampoos on Amazon
668
Products
USMarketplace
December 2025Reporting Period
Sales Volume of Top ASINs for 'shampoos' on AmazonDecember 2025

Most Selling Products

This list compiles the monthly sales and rankings of all ASINs that appeared within the first three pages of search results for the keyword “shampoos” on Amazon.com in the United States, totaling 668 products. Under this keyword, the top-ranked ASIN recorded more than 100,000 orders in December.
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668
ASINs
1
Nizoral Anti-Dandruff Shampoo with 1%!K(MISSING)etoconazole, Fresh Scent, 7 Fl Oz
Title
Nizoral Anti-Dandruff Shampoo with 1%!K(MISSING)etoconazole, Fresh Scent, 7 Fl Oz
Sales Volume
100,000+
Price($)
15.88
Ratings
4.6
Reviews
106,948
2
Olaplex No. 7 Bonding Oil, Concentrated High Shine Heat Protectant | Visibly Smooths & Softens Hair | Added Color Vibrancy | Up to 72 Hour Frizz Control | For All Hair Types | 1 fl oz
Title
Olaplex No. 7 Bonding Oil, Concentrated High Shine Heat Protectant | Visibly Smooths & Softens Hair | Added Color Vibrancy | Up to 72 Hour Frizz Control | For All Hair Types | 1 fl oz
Sales Volume
80,000+
Price($)
30.00
Ratings
4.7
Reviews
57,845
3
Neutrogena T/Sal Therapeutic Dandruff Shampoo, Scalp Build-Up Control, 3%!S(MISSING)alicylic Acid, Scalp Psoriasis Treatment, Seborrheic Dermatitis Shampoo, Clears & Controls Flakes, Fragrance Free, 4.5 fl oz
Title
Neutrogena T/Sal Therapeutic Dandruff Shampoo, Scalp Build-Up Control, 3%!S(MISSING)alicylic Acid, Scalp Psoriasis Treatment, Seborrheic Dermatitis Shampoo, Clears & Controls Flakes, Fragrance Free, 4.5 fl oz
Sales Volume
40,000+
Price($)
7.77
Ratings
4.5
Reviews
16,704
4
Nizoral Anti-Dandruff Shampoo with 1%!K(MISSING)etoconazole, 14 Fl Oz, Fresh Scent, Anti Fungal Shampoo
Title
Nizoral Anti-Dandruff Shampoo with 1%!K(MISSING)etoconazole, 14 Fl Oz, Fresh Scent, Anti Fungal Shampoo
Sales Volume
40,000+
Price($)
27.57
Ratings
4.8
Reviews
6,095
5
Olaplex Wash and Shine Hair Kit: No. 4, 5, 7, Shampoo & Conditioner Set | Cleanse, Hydrate, & Control Frizz Up to 72 Hours | Bonding Oil for Shine & Protect | For Coily, Curly, Straight, and Wavy
Title
Olaplex Wash and Shine Hair Kit: No. 4, 5, 7, Shampoo & Conditioner Set | Cleanse, Hydrate, & Control Frizz Up to 72 Hours | Bonding Oil for Shine & Protect | For Coily, Curly, Straight, and Wavy
Sales Volume
40,000+
Price($)
64.00
Ratings
4.6
Reviews
3,772
6
Redken All Soft Shampoo - Moisturizes & Hydrates Dry, Brittle Hair, Gently Cleanses and Softens, With Argan Oil, Safe For Color-Treated Hair
Title
Redken All Soft Shampoo - Moisturizes & Hydrates Dry, Brittle Hair, Gently Cleanses and Softens, With Argan Oil, Safe For Color-Treated Hair
Sales Volume
30,000+
Price($)
27.00
Ratings
4.6
Reviews
24,247
7
Native Coconut & Vanilla Shampoo and Conditioner Contain Naturally Derived Ingredients | All Hair Types, Color & Treated, Fine to Dry Damaged, Sulfate & Dye Free - 2-Pack
Title
Native Coconut & Vanilla Shampoo and Conditioner Contain Naturally Derived Ingredients | All Hair Types, Color & Treated, Fine to Dry Damaged, Sulfate & Dye Free - 2-Pack
Sales Volume
30,000+
Price($)
21.99
Ratings
4.4
Reviews
10,032
8
REDKEN Extreme Length Biotin Shampoo For Longer Hair – Promotes Healthy Hair Growth, Strengthens Damaged Hair, Prevents Hair Breakage, Infused With Biotin ​
Title
REDKEN Extreme Length Biotin Shampoo For Longer Hair – Promotes Healthy Hair Growth, Strengthens Damaged Hair, Prevents Hair Breakage, Infused With Biotin ​
Sales Volume
30,000+
Price($)
27.00
Ratings
4.6
Reviews
9,689
9
Mielle Organics Rosemary Mint Hair Strengthening Biotin Shampoo - Moisturizing Hair Shampoo for Women and Men to Gently Cleanse, Repair & Protect Strands (12 oz)
Title
Mielle Organics Rosemary Mint Hair Strengthening Biotin Shampoo - Moisturizing Hair Shampoo for Women and Men to Gently Cleanse, Repair & Protect Strands (12 oz)
Sales Volume
30,000+
Price($)
8.96
Ratings
4.5
Reviews
32,841
10
CeraVe Gentle Hydrating Shampoo, With Ceramides, Niacinamide & Hyaluronic Acid For Soft, Healthy Looking Hair & Scalp, Sulfate Free & Color Safe Shampoo, For All Hair Types, 12 Oz
Title
CeraVe Gentle Hydrating Shampoo, With Ceramides, Niacinamide & Hyaluronic Acid For Soft, Healthy Looking Hair & Scalp, Sulfate Free & Color Safe Shampoo, For All Hair Types, 12 Oz
Sales Volume
30,000+
Price($)
7.74
Ratings
4.5
Reviews
3,343
Keyword Shampoos Weekly Search Volume Trend
266,783
611,387
Search Frequency Rank
During Dec 14–20, this keyword ranked 611,387 in Amazon's Brand Analytics(ABA) report, up 266,783 from the previous week. The most recent Weekly search volume was 295 (+46.77% WoW). These insights help Amazon Sellers track long-term demand trends, identify market opportunities, and spot seasonal peaks.
Shampoos Market Overview
This dataset shows the distribution of all ASINs on the first three pages under the keyword "shampoos". In the price range of $20–$50, there are 325 ASINs, the highest proportion, accounting for 48.65%. Nearly 90.38% of ASINs have a rating of 4.3-4.7. For this keyword, the top three ranked ASINs have a combined click-through rate of 20.81% and a combined conversion rate of 10.71%.
Price Range Distribution($)
Price distribution of all ASINs on the first three pages of search results for this keyword.
Price($)Ratio
0-10
17.07%
10-20
24.25%
20-50
48.65%
50-100
7.19%
100-200
2.10%
200-500
0.45%
500-1,000
0.30%
1,000-0
0.00%
Rating Distribution
Rating distribution of all ASINs on the first three pages of search results for this keyword.
RatingRatio
4.8-5.0
3.51%
4.3-4.7
90.38%
3.8-4.2
5.65%
3.3-3.7
0.46%
2.8-3.2
0.00%
0.0-2.7
0.00%
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Review Count Distribution
Review Count of all ASINs on the first three pages of search results for this keyword.
Review CountRatio
0-100
4.43%
100-500
11.60%
500-1,000
12.06%
1,000-2,000
14.50%
2,000-5,000
21.07%
5,000-10,000
16.34%
10,000-0
20.00%
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Top3 Click Share
20.81%
Trend changes in the combined click share of the Top 3 ASINs for the keyword shampoos.
Top3 Conversion Share
10.71%
Trend changes in the combined conversion share of the Top 3 ASINs for the keyword shampoos.
Top3 ASINs
Top 3 ASINs by click share and conversion share for this keyword.
AsinClick(%)Conversion(%)
B084LHNR57B084LHNR57
10.07%
3.57%
B08SSM21R4B08SSM21R4
6.71%
0.00%
B0BBBSMV94B0BBBSMV94
4.03%
7.14%
Most Selling Products
Search Volume & Trends
Market Overview
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